Overview: Lotame and Axcient x360Sync as Data Management Platform Category solutions.
Although Lotame and Axcient x360Sync both belong to the Data Management Platform category, they cater to distinct audiences with specific needs. Lotame primarily facilitates marketing and advertising needs, supporting campaign management and analytics, while Axcient x360Sync focuses on collaboration and security, appealing to those in IT and security. Each offers unique vendor support and features, reflecting their targeted industries and operational workflows. By understanding these differences, businesses can choose the platform that best aligns with their strategic goals and operational needs.
Lotame: Lotame's Spherical platform enhances data intelligence and usability for digital marketers. A demo can be booked to see its capabilities in action.
Axcient x360Sync: Axcient-Anchor offers SMBs a secure, enterprise-class file sync and share platform. It ensures mobility, scalability, and cost savings.
Lotame and Axcient x360Sync: Best Use cases based on the customer satisfaction data
Key Capabilities Supported
Lotame supports communication management and campaign analytics, ideal for businesses focused on marketing and advertisement strategies. read more →
Axcient x360Sync enhances collaboration and content management, which suits companies looking for streamlined document handling. read more →
Business Goals
Lotame aids businesses in acquiring customers and boosting sales within marketing landscapes. read more →
Axcient x360Sync helps organizations manage risk and improve customer relationships, enhancing internal communications. read more →
Core Features
Lotame offers custom reports and data integration, which are essential for marketing departments aiming for thorough analytics. read more →
Comprehensive security and ease of migration are standout features in Axcient x360Sync, making it suitable for IT environments. read more →
Vendor Support
Lotame includes 24/7 support and multiple communication channels like chat and phone support to facilitate seamless integration. read more →
Axcient x360Sync provides around-the-clock support, focusing on robust email and chat options to meet technical needs. read more →
Segments and Industries
Lotame is prominent among Enterprises and Mid-Market firms, especially in Marketing and Publishing sectors. read more →
Axcient x360Sync primarily attracts Large Enterprises in IT and Computer Security fields. read more →
Operational Alignment
Lotame integrates smoothly within media and marketing operational workflows, aligning with large-scale enterprise needs. read more →
Axcient x360Sync aligns with IT operations, offering solutions for complex document management and secure environments. read more →
Applying your context and needs changes the comparison
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Lotame in Action: Unique Use Cases
How can Lotame optimize your Advertisement Workflow?
What makes Lotame ideal for Engagement Management?
How can Lotame enhance your Campaign Management process?
Axcient x360Sync in Action: Unique Use Cases
What makes Axcient x360Sync ideal for Collaboration?
Why is Axcient x360Sync the best choice for Training & Onboarding?
Alternatives
Integrations
Few Lotame Integrations
News
Latest Lotame News
Undertone
Publicis Groupe has acquired Lotame, expanding its global identity footprint. The acquisition aims to enhance Publicis Groupe's data and identity capabilities, leveraging Lotame's expertise in audience creation, enrichment, and identity resolution services.
Latest Axcient x360Sync News
Peter Kujawa and Keith Graham of ConnectWise Recognized on - GlobeNewswire
Peter Kujawa and Keith Graham of ConnectWise were named to the 2025 CRN Channel Chiefs list for their leadership and impact on the company's success and the MSP community.
