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Compare eTrigue DemandCenter vs Oracle Responsys

Comparison Summary

For eTrigue DemandCenter vs Oracle Responsys comparison, Our AI algorithm looked at 2499 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using eTrigue DemandCenter and Oracle Responsys to solve their respective business needs.

Pros and cons of eTrigue DemandCenter and Oracle Responsys

eTrigue DemandCenter is more suited to businesses that require Campaign Management with E-Mail and Generation Of New Leads where as Oracle Responsys is focused towards Engagement Management with E-Mail and Campaign Management with E-Mail .

Both eTrigue DemandCenter and Oracle Responsys are Marketing Automation software, peers recommend eTrigue DemandCenter for lead tracking where as Oracle Responsys is more known for segmentation and targeting and engaging and following up .

logo eTrigue DemandCenter

Focus area

eTrigue DemandCenter is better than Oracle Responsys for

Software Failure Risk

  • medium

logo Oracle Responsys

Focus area

Oracle Responsys is better than eTrigue DemandCenter for

Software Failure Risk

  • low

About

Marketing Automation Platform to scale demand generation for partners

Oracle | Integrated Cloud Applications and Platform Services

Age

2011

1977

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

46

56

Total Goals
(we found evidences for)

8

12

Top Processes

Evidences indicate better relative satisfaction


campaign management

campaign monitoring


generation of new leads



engagement management

engaging and following up



communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management





training & onboarding






lead qualification



contact list management


sales document management

proposal & quote management



products & pricelist management



international marketing


database marketing



business development



account management


loyalty management

identify target customers



competitive intelligence


segmentation and targeting


channel management


promotion management



lifetime value management


personalized marketing


relationship management


touchpoint management



social media marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve internal communications

  • Enhance customer relationships

  • Improve stakeholder relations

  • See 5 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more
  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting