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Compare Blueshift vs FirstHive

Failure Risk Guidance Security Report ?

Failure Risk for Blueshift low Failure Risk for FirstHive low
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Comparison Summary

This comparison report of Blueshift vs. FirstHive is based on a specific set of business needs and context. The comparison uses 2845 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Blueshift and FirstHive

Blueshift, FirstHive, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.

FirstHive focuses on Engagement Management with Social Media, Social Media Management with Text SMS, Social Media Marketing with E-Mail, Communication Management with Text SMS, etc.

"The key selling point of Blueshift was the ability to offer cross channel communications to our user base and our customers, and make sure we were able to store all our data in one tool, and make sure we’re able to know exactly what is being said, t...o who, at what time, without having to look at different reports of different tools. " - Pauline Fumeron

"FirstHive enables marketers to create identity classes of customers, especially when it looks at anonymous customer interactions across multiple channels, and enables tracking and segmentation of such customers, which is not possible via traditional... means. " - Landmark Insurance

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Blueshift

Focus area

Blueshift is better than FirstHive for

Software Failure Risk

  • low

logo FirstHive

Focus area

FirstHive is better than Blueshift for

Software Failure Risk

  • low

About

Customer Data Platform that activates data across the entire omnichannel customer journey

Customer Data Platform to build persistent customer identities

Age

2014

Financials

SERIES B

NA

Business Need

Total Processes
(we found evidences for)

67

44

Total Goals
(we found evidences for)

14

7

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (217)

Read Reviews (98)

engaging and following up

Read Reviews (138)

Read Reviews (48)

engaging with scheduling & cadence

Read Reviews (3)

Read Reviews (0)

campaign management

Read Reviews (55)

Read Reviews (7)

campaign analytics

Read Reviews (13)

Read Reviews (3)

advertisement

Read Reviews (43)

Read Reviews (0)

communication management

Read Reviews (36)

Read Reviews (11)

sending & publishing communications

Read Reviews (31)

Read Reviews (2)

tracking & monitoring communications

Read Reviews (4)

Read Reviews (8)

segmentation and targeting

Read Reviews (26)

Read Reviews (5)

channel marketing

Read Reviews (24)

Read Reviews (7)

loyalty management

Read Reviews (20)

Read Reviews (2)

identify target customers

Read Reviews (17)

Read Reviews (0)

workflow management

Read Reviews (20)

Read Reviews (0)

personalized marketing

Read Reviews (14)

Read Reviews (0)

training & onboarding

Read Reviews (14)

Read Reviews (0)

helpdesk management

Read Reviews (12)

Read Reviews (0)

customer feedback management

Read Reviews (10)

Read Reviews (1)

measuring net promoter score

Read Reviews (5)

Read Reviews (0)

competitive intelligence

Read Reviews (9)

Read Reviews (1)

content management

Read Reviews (8)

Read Reviews (0)

content publishing

Read Reviews (2)

Read Reviews (0)

content curation

Read Reviews (2)

Read Reviews (0)

channel management

Read Reviews (8)

Read Reviews (1)

touchpoint management

Read Reviews (7)

Read Reviews (0)

lead qualification

Read Reviews (7)

Read Reviews (6)

lead qualification: technographic

Read Reviews (6)

Read Reviews (0)

lifetime value management

Read Reviews (7)

Read Reviews (1)

generation of new leads

Read Reviews (6)

Read Reviews (4)

social media management

Read Reviews (4)

Read Reviews (23)

social media analytics

Read Reviews (2)

Read Reviews (15)

managing social media account

Read Reviews (2)

Read Reviews (0)

courses & assessment

Read Reviews (2)

Read Reviews (0)

track learning progress

Read Reviews (2)

Read Reviews (0)

sales document management

Read Reviews (2)

Read Reviews (1)

contract management

Read Reviews (2)

Read Reviews (0)

community building

Read Reviews (2)

Read Reviews (0)

customer case management

Read Reviews (2)

Read Reviews (1)

social media marketing

Read Reviews (2)

Read Reviews (12)

contact list management

Read Reviews (0)

Read Reviews (7)

business development

Read Reviews (0)

Read Reviews (2)

account management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Scale best practices

  • Improve brand engagement

  • Grow market share

  • Build brand awareness

  • Improve consistency

  • Improve efficiency

  • Launch new products

  • Improve digital and social presence

  • See 11 more

  • Improve ROI

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve visibility

  • Increase customer life time value

  • See 4 more

Top Channels

Channels Used

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting