Unruly Overview

Nexxen integrates a DSP, SSP, and centralized data platform to redefine programmatic advertising. This flexible solution empowers businesses to harness data-driven insights for precise targeting and effective ad placements. With its video advertising capabilities, Nexxen facilitates seamless connections between advertisers and audiences, enhancing engagement and conversion rates. The platform's unique approach, rooted in streaming expertise, ensures advertisers achieve their desired outcomes by leveraging comprehensive data analytics. This positions Nexxen as a critical tool for businesses aiming to optimize their advertising strategies in the digital landscape.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engaging And Following Up, as the business use cases that they have been most satisfied with while using Unruly.

Other use cases:

  • Collaboration
  • Digital Marketing
  • Lead Qualification: Technographic
  • Conference Call Management
  • Training & Onboarding
  • Engaging On Social Media
  • Scheduling Post To Social Media
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Business Priorities

Build Brand Awareness and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Unruly.

Other priorities:

  • Improve Brand Engagement
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Visibility
  • Improve Digital And Social Presence
  • Launch New Products
  • Enhance Customer Relationships
  • Acquire Customers
  • Improve Stakeholder Relations
  • Scale Best Practices
  • Improve ROI
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Unruly Use-Cases and Business Priorities: Customer Satisfaction Data

Unruly works with different mediums / channels such as Video. and Offline.

Unruly's features include Personalization, and Feedback Surveys. and Unruly support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Unruly analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Unruly is a programmatic platform for social video advertising...." Peer review

Unruly, MyQ X, Waymark, Adobe Photoshop Lightroom Classic, Blender, etc., all belong to a category of solutions that help Video Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Unruly, Nexxen's flexible platform, streamlines the supply chain for buyers and sellers. Nexxen bridges opportunities in digital, CTV, and linear through its DSP, SSP, and ad server.

Popular Business Setting

for Unruly

Top Industries

  • Internet

Popular in

  • Mid Market

Unruly is popular in Internet, and is widely used by Mid Market,

Comprehensive Insights on Unruly Use Cases

Why is Unruly the best choice for Sending & Publishing Communications?

Why is Unruly the best choice for Engaging And Following Up?

How efficiently Does Unruly manage your Collaboration?

How can Unruly optimize your Digital Marketing Workflow?

23+ more Business Use Cases

8 buyers and buying teams have used Cuspera to assess how well Unruly solved their Video Advertising needs. Cuspera uses 443 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Advertising needs.

Case Studies

Non-Profit Organization Management

CASE STUDY Help for Heroes

Help for Heroes wanted to create a video ad that would connect with people emotionally. They used Unruly's UnrulyEQ tool to find the most engaging parts of their video by analyzing facial reactions a...nd survey feedback. The Sun used these insights to pick the best scenes, and Unruly's creative team made a 30-second ad. The new ad led to a 46% intense emotional response, 31% felt inspired, and 28% felt pride, all much higher than the UK market norm.

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Food & Beverages

CASE STUDY Coca-Cola

Coca-Cola wanted to promote its new Light Exotic Mango drink in Sweden. They used a 10-second video ad and partnered with Unruly to reach women aged 30 to 44. Unruly used their UnrulyEQ tool to test ...the ad and target the right audience. The campaign ran on premium Swedish sites. The results were 521,622 completed views, a 126% increase in brand favourability, a 108% increase in brand promoters, a 112% increase in purchase intent, and a 76.28% completion rate.

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Food & Beverages

CASE STUDY Piccolo

Piccolo wanted to help families in need during Christmas. They ran a 'One for One' campaign, donating a meal for every product sold at Tesco. Unruly helped Piccolo by running a 19-second ad across pr...emium publisher sites in the UK. The ad got 40,159 impressions, 154 clicks, and a 79% completion rate, which is 36% higher than average. The campaign reached over 10 million people and helped Piccolo get on track to donate 100,000 baby food meals to the British Red Cross.

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Apparel & Fashion

CASE STUDY MINI FASHION

MINI FASHION wanted to promote their Field Notes Capsule Collection to urban travelers. They worked with Unruly to use emotional and cultural testing tools to find the best audience for their campaig...n. Unruly used biometric testing, facial coding, and cultural research to analyze audience reactions. This helped MINI FASHION target the right cultural segments and avoid less interested groups. The campaign reached over 1 million completed views with a 65.53% view-through rate and up to 28% higher click-through rates than global norms.

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Entertainment

CASE STUDY Philo

Philo wanted to improve their win rates and increase revenue from PMP sales. They used Unruly's CTRL self-service platform to package, price, and sell their inventory. The platform let them use conte...nt-level targeting and audience data. Philo also benefited from flexible pricing and strong customer support. As a result, they saw a 250% higher win/use rate compared to other partners and a 77x increase in Unruly-generated revenue.

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Automotive

CASE STUDY Lexus

Lexus wanted to launch a new campaign for its UX model and make sure it connected with the right people. Unruly used its content testing tool and Emotion AI webcams to measure how people in the UK, I...taly, and Germany reacted to the ads. They used this data to show different ad sequences to different groups. Unruly also used cultural insights to help with ad distribution in five more countries. The campaign was shortlisted for a 'Best Use of AI' award.

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lightning

Peers used Unruly for advertisement and sending & publishing communications

Unruly Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.65/5 ★

Read Reviews (5)
Analytics

4.74/5 ★

Read Reviews (25)
Custom Reports

4.10/5 ★

Read Reviews (40)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.65/5 ★

Read Reviews (5)
Analytics

4.74/5 ★

Read Reviews (25)
Custom Reports

4.10/5 ★

Read Reviews (40)

Software Failure Risk Guidance

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for Unruly

Overall Risk Meter

Low Medium High

Top Failure Risks for Unruly

Unruly Profile

Company Name

Unruly

Company Website

https://unruly.co/

HQ Location

London

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