Real-World Case Studies and Customer Success Stories with Teradata Real-Time Interaction Manager

Teradata Aster helped Vodafone New Zealand combine network data from Hadoop with customer profile data from their DataMart. They built a predictive model to identify youth customers in their prepay b...ase. The model achieved an 89% correct-prediction ratio. This improved the relevance of special offers to their customers. Vodafone used data analytics to drive better marketing outcomes.
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Teradata Unified Data Architecture helps Saudi Telecom Company (STC) speed up digital transformation. STC uses data to understand customer needs and manage the customer lifecycle. This approach lets ...STC automate more features and send relevant offers to each customer. STC improves customer satisfaction and reduces churn. The company also increases revenue with these changes.
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Verizon uses Teradata analytics to stay ahead in the telecommunications industry. The company relies on data and analytics to keep its network reliable and customers happy. Teradata helps Verizon fin...d new ways to make money and create products people want. This partnership supports Verizon in delivering strong network performance and customer satisfaction.
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Teradata Unified Data Architecture helped Saudi Telecom Company (STC) transform its customer experience. STC used analytics to segment customers, predict churn, and deliver targeted offers. The compa...ny automated support with bots and launched the "My STC" app. Customer satisfaction rose from 55% to 80% in one year. Digitalization also lowered costs and improved service speed.
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ClearScape Analytics helped Sicredi process AI and machine learning models 25 times faster than before. Sicredi used to rely on Databricks, which took over two hours for income classification modelin...g. With Teradata VantageCloud on AWS, Sicredi unified and secured its data, reducing costs and improving speed. The new solution led to $650,000 in potential annual cost savings, a 29% increase in limits consumption, and a 32% increase in clients with income prediction.
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Teradata VantageCloud on Microsoft Azure helps Alior Bank manage and integrate financial data. The bank needed reliable, trusted data for analytics, compliance, and customer experience. Teradata prov...ided a centralized data platform, improving data quality and governance. Alior Bank now reconciles and publishes month-end reports within three working days. The solution supports regulatory compliance, automation, and advanced AI/ML applications.
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Teradata helped Banco Bradesco speed up data analytics and digital transformation. The bank used Teradata to centralize data and run advanced analytics with R and Python. This made customer offers mo...re personal and relevant. Over 8,000 client clusters were created for targeted sales. Sales increased by 2 to 3 times in some cases after using customer segmentation and analytics.
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Teradata VantageCloud and AWS generative AI tools helped The Very Group speed up product copywriting. The company used to take 30 minutes to write a product description. Now, it takes just three minu...tes. This 10x improvement lets copywriters focus on higher-value work. Better product descriptions also reduce returns and boost customer satisfaction. The solution supports over 120,000 product listings and 2,000 brands.
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Teradata VantageCloud and Anonomatic help C&A México protect customer data. The retailer needed secure, fast access to quality data for business decisions. With Anonomatic PII Vault and Privacy ETL, ...C&A México encrypts and anonymizes sensitive information. The solution lets them use real data for analytics without exposing personal details. Processing sensitive data now takes minutes instead of hours. This speeds up decision-making and saves resources.
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Teradata VantageCloud Lake helps the New York Football Giants use data to improve fan engagement. The team uses ClearScape Analytics for cluster modeling and segmentation. They identify different typ...es of fans and target them with personalized messages. The solution helps the Giants understand ticket buying and merchandise behaviors. This leads to better marketing and a stronger fan experience.
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Teradata VantageCloud on Microsoft Azure helps American Airlines manage data and analytics for business-critical operations. The airline uses the platform to make faster decisions, reducing analysis ...time from up to 30 days to just 12-24 hours. During the pandemic, American Airlines used data to identify and staff new popular destinations. By 2025, the airline aims to save 50 million gallons of jet fuel, cutting costs and reducing its carbon footprint. This benefits the environment, customers, and the business.
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Teradata VantageCloud and ClearScape Analytics help The Lottery Corporation use AI to deliver personalised lottery experiences. The company uses customer data to create targeted offers and improve ma...rketing efficiency. AI models also support early intervention to reduce gambling harm. ModelOps enables fast model updates and strong governance. These tools increase customer engagement and support safer play.
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Teradata Vantage helps ABANCA create a single version of data truth across its global banking operations. ABANCA uses this analytics platform to manage data from mergers, acquisitions, and divestitur...es. The solution enables decentralized access for different user roles, improving self-service banking analytics. ABANCA's customer satisfaction Net Promoter Score (NPS) increased by 300%. The platform supports rapid operational readiness and better customer experience.
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Brinker International uses Teradata ClearScape Analytics in VantageCloud on AWS to improve customer experience at Chili’s and Maggiano’s restaurants. They use AI and machine learning to predict cook ...times, manage ingredient inventory, and guide restaurant cleanliness. The solution helps Brinker deliver hot, on-time food and better guest experiences. Brinker analyzes 25 million guest surveys each year to find ways to improve service and loyalty. Data-driven insights help increase guest visit frequency and reduce food waste.
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Teradata Vantage helps Air France-KLM Group improve customer experience for over 100 million passengers each year. The airline uses the platform to bring together all customer data, both structured a...nd unstructured. This enables pathing analysis to spot complaint triggers and optimize web and call center experiences. Air France-KLM personalizes recommendations at every stage of the journey, from booking to baggage claim. The solution supports large-scale personalization and helps increase customer satisfaction.
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