Sprinklr Marketing Overview

Sprinklr Marketing streamlines organic and paid campaign orchestration across 30+ channels. It offers a unified AI-powered platform to make marketing easy.

Use Cases

Customers recommend Advertisement, Content Management, Social Media Management, as the business use cases that they have been most satisfied with while using Sprinklr Marketing.

Other use cases:

  • Engaging And Following Up
  • Communication Management
  • Campaign Management
  • Training & Onboarding
  • Workflow Management
  • Collaboration
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Improve ROI and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Sprinklr Marketing.

Other priorities:

  • Enhance Customer Relationships
  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Sprinklr Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Marketing works with different mediums / channels such as Social Media. and LinkedIn.

Sprinklr Marketing's features include Dashboard, and Personalization. and Sprinklr Marketing support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Sprinklr Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus with...out it." - Asher Yiftachel

Peer review evidence (same sources as the product rating summary)

"...We used it for content management, scheduling, advertising and reporting...." Peer review by Alissa Calomino, Senior Business Solutions Owner for Marketing Technology, Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas
"...The Content Marketing Solution of Sprinklr is definitely one of the best in the market in order to improve the integration between several stakeholders during the creation and development of content...." Peer review by Bruno F, Digital Project Manager at Purina Petcare (EMEA), Food & Beverages
"...I like to be able to track all the social networking platforms of my company through a simple interface...." Peer review by Angel O, Marketing analyst.

Sprinklr Marketing, Renderforest Video, InVideo, Crowdriff Platform, TWIPLA, etc., all belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Marketing

Top Industries

  • Computer Software
  • Manufacturing
  • Internet

Popular in

  • Large Enterprise
  • Enterprise
  • Small Business

Sprinklr Marketing is popular in Computer Software, Manufacturing, and Internet and is widely used by Large Enterprise, Enterprise, and Small Business.

Sprinklr Marketing Customer wins, Customer success stories, Case studies

How does Sprinklr Marketing facilitate Content Management?

Why is Sprinklr Marketing the best choice for Social Media Management?

How does Sprinklr Marketing facilitate Engaging And Following Up?

How can Sprinklr Marketing enhance your Communication Management process?

11 buyers and buying teams have used Cuspera to assess how well Sprinklr Marketing solved their Search and Social Advertising needs. Cuspera uses 428 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Asher Yiftachel

Head of Paid Acquisition, Software Technology

WalkMe

Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus without it. Testimonial By Asher Yiftachel
Sprinklr Marketing testimonial

Kristin Puckett

Senior Director of Social Media Strategy and Brand

Brookdale Senior Living

Having a local social media presence is a point of difference for us. Our competitors don’t invest in local because it requires quite a bit of resources, time, and effort. We’re the largest provider in the industry so we believe the investment positions us as a leader in the category. Testimonial By Kristin Puckett
Sprinklr Marketing testimonial

Sneha Jain

Global Social Data Intelligence Manager

McDonald’s

We gather research on modern design in the industry to keep us inspired and sharp, By layering Benchmarking on top of Listening, we’ve developed a powerful brand health engine. It allows us to get to the heart of trends and shed light on insights that are otherwise hard to unpack. Testimonial By Sneha Jain
CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Asher Yiftachel

Head of Paid Acquisition, Software Technology

WalkMe

Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus without it. Testimonial By Asher Yiftachel
Sprinklr Marketing testimonial

Kristin Puckett

Senior Director of Social Media Strategy and Brand

Brookdale Senior Living

Having a local social media presence is a point of difference for us. Our competitors don’t invest in local because it requires quite a bit of resources, time, and effort. We’re the largest provider in the industry so we believe the investment positions us as a leader in the category. Testimonial By Kristin Puckett
Sprinklr Marketing testimonial

Sneha Jain

Global Social Data Intelligence Manager

McDonald’s

We gather research on modern design in the industry to keep us inspired and sharp, By layering Benchmarking on top of Listening, we’ve developed a powerful brand health engine. It allows us to get to the heart of trends and shed light on insights that are otherwise hard to unpack. Testimonial By Sneha Jain

3M - Manufacturing

3M used Sprinklr Social to improve its social media strategy. The company faced slow response times and inconsistent social media moderation across regions. Sprinklr provided a scalable, AI-powered s...olution that unified customer care and brand engagement. 3M achieved a 90% reduction in case response time and a 75% reduction in SLA. Customer satisfaction and brand engagement increased worldwide.

 

IKEA - Retail - Very Large

Delft, Netherlands

IKEA uses Sprinklr's Unified-CXM platform to monitor global media and brand health. The company tracks 8-12 social media posts per minute about its brand across 62 markets. Sprinklr provides real-tim...e, unified insights and AI-based crisis detection. IKEA's teams now spend less time on manual data work and more on strategic initiatives. The Media Impact Score helps measure PR effectiveness and brand reputation.

 

Vodafone Germany - Telecommunications - Very Large

Düsseldorf, Germany

Vodafone Germany used Sprinklr Marketing to automate and improve its social advertising. The team adopted AI-powered features like Auto Boost and Smart Bidding. They achieved 100% adoption of social ...ad spend through Sprinklr. Over 1,200 ads were created and 34 workdays were saved with automation. The platform unified teams and made campaign management faster and easier.

 

Uber - Internet - Very Large

San Francisco, USA

Uber used Sprinklr to improve customer service worldwide. The company reduced first response time by 33%. Agents now handle cases 89 seconds faster on average. SLA compliance improved by 8%. Sprinklr...'s unified platform helps Uber manage millions of customer messages each year. Uber supports global growth with faster, more efficient support.

 

Standard Chartered - Financial Services - Very Large

London, UK

Sprinklr helped Standard Chartered transform digital customer experience across 31 retail markets. The bank used Sprinklr's Unified-CXM platform to monitor customer interactions and streamline engage...ment. In four years, they managed one million customer engagements and saw a 10% year-over-year increase in social care interactions. 90% of first responses now happen within 10 minutes. Standard Chartered uses social listening and AI to personalize service and reduce churn.

Lenovo - Consumer Electronics

Lenovo wanted to improve their social media strategy. They used Sprinklr Advocacy to help employees create and share content that mattered to them and their networks. The tool worked for all regions ...and company initiatives. Lenovo saw a 260% increase in social sharing. This helped them reach more people and build a stronger brand online.

Modern Marketing and Advertising

Video Thumbnail
lightning

Peers used Sprinklr Marketing for advertisement and content management

Sprinklr Marketing Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (4)
Analytics

4.69/5

Read Reviews (25)
Custom Reports

4.39/5

Read Reviews (67)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (4)
Analytics

4.69/5

Read Reviews (25)
Custom Reports

4.39/5

Read Reviews (67)

Sprinklr Marketing Integrations

Sprinklr Marketing integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for Sprinklr Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Marketing

Sprinklr Inc. News

Product

Sprinklr Social Index benchmarks brand social impact

Sprinklr has launched the Social Index, a new benchmark tool that evaluates brand performance on social media. The index measures over 1 million interactions across 1,160 brands, highlighting the gap between brand activity and audience engagement. It uses a normalized score to assess how brands connect with audiences in real-time, emphasizing the importance of relevance over volume in social media strategy.

Product

Sprinklr Unveils Social Index Revealing Brand Engagement Gap

Sprinklr released its Social Index report, analyzing over 1.16 million interactions across 1,160 brands. The report highlights a gap in brand engagement, with 78% of retail brands failing to generate meaningful interactions. It introduces a 0-10 scoring system to assess social performance maturity. The findings suggest a shift from volume to relevance in social media strategy, impacting Fortune 100 companies' engagement approaches.

Product

Sprinklr Launches the Social Index, a New Benchmark for How Brands Win ...

Sprinklr has introduced the Social Index, a new benchmark evaluating brand performance on social media. The index highlights a gap between brand activity and audience engagement, emphasizing the importance of relevance over visibility. It uses a 0-10 score to measure how brands connect with audiences in real-time, urging a shift from volume to meaningful engagement.

Financial

Sprinklr to Release First Quarter Financial Results on May 13, 2026 at 12:00:00 GMT

Sprinklr will announce its first quarter financial results on May 13, 2026, at 12:00 GMT. The release will provide insights into the company's performance for the initial months of the year and will be accessible via their investor relations website.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE