Sprinklr Marketing Overview

Sprinklr Marketing streamlines organic and paid campaign orchestration across 30+ channels. It offers a unified AI-powered platform to make marketing easy.

Use Cases

Customers recommend Advertisement, Content Management, Social Media Management, as the business use cases that they have been most satisfied with while using Sprinklr Marketing.

Other use cases:

  • Engaging And Following Up
  • Communication Management
  • Campaign Management
  • Training & Onboarding
  • Workflow Management
  • Collaboration
  • Channel Marketing
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Business Priorities

Improve ROI and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Sprinklr Marketing.

Other priorities:

  • Enhance Customer Relationships
  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Sprinklr Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Marketing works with different mediums / channels such as Social Media. and LinkedIn.

Sprinklr Marketing's features include Dashboard, and Personalization. and Sprinklr Marketing support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Sprinklr Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"We are excited to work with Sprinklr, the global leader in social ad technology, in an emerging area of digital promotion. The collaboration propels us to explore new business, and to support our clients beyond traditional means." - Junsuke Obonai

Peer review evidence (same sources as the product rating summary)

"...Unify marketing and advertising teams on a single platform, streamline content & campaign operations across 30+ channels, drive collaboration, efficiency, and ROI. ..." Case Study Acer
"...2023 Gartner Magic Quadrant for Content Marketing Platforms ..." Case Study TSB Bank
"...His team gains further insight by leveraging to analyze social post performance against competitors...." Case Study TSB Bank

Sprinklr Marketing, Renderforest Video, InVideo, Crowdriff Platform, TWIPLA, etc., all belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Marketing

Top Industries

  • Computer Software
  • Manufacturing
  • Internet

Popular in

  • Large Enterprise
  • Enterprise
  • Small Business

Sprinklr Marketing is popular in Computer Software, Manufacturing, and Internet and is widely used by Large Enterprise, Enterprise, and Small Business.

Sprinklr Marketing Customer wins, Customer success stories, Case studies

How can Sprinklr Marketing enhance your Content Management process?

How efficiently Does Sprinklr Marketing manage your Social Media Management?

How does Sprinklr Marketing facilitate Engaging And Following Up?

How can Sprinklr Marketing optimize your Communication Management Workflow?

11 buyers and buying teams have used Cuspera to assess how well Sprinklr Marketing solved their Search and Social Advertising needs. Cuspera uses 428 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Junsuke Obonai

Head of Department, Internet Promotion Department, Digital Marketing

Transcosmos

We are excited to work with Sprinklr, the global leader in social ad technology, in an emerging area of digital promotion. The collaboration propels us to explore new business, and to support our clients beyond traditional means. Testimonial By Junsuke Obonai
Sprinklr Marketing testimonial

Ethan Sunguk Song

Head of Platform Group

YG Entertainment

From identifying emerging markets like Brazil to avoiding a potential crisis in the UK, Sprinklr has benefited our company in many ways, and the journey is only beginning. Without Sprinklr, it would have been a challenge for us to develop our global customer development strategies, and we hope to c...ontinue exploring the other features of Sprinklr’s Unified-CXM platform as we grow the business.

Testimonial By Ethan Sunguk Song
Sprinklr Marketing testimonial

Sneha Jain

Global Social Data Intelligence Manager

McDonald’s

We gather research on modern design in the industry to keep us inspired and sharp, By layering Benchmarking on top of Listening, we’ve developed a powerful brand health engine. It allows us to get to the heart of trends and shed light on insights that are otherwise hard to unpack. Testimonial By Sneha Jain
CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Junsuke Obonai

Head of Department, Internet Promotion Department, Digital Marketing

Transcosmos

We are excited to work with Sprinklr, the global leader in social ad technology, in an emerging area of digital promotion. The collaboration propels us to explore new business, and to support our clients beyond traditional means. Testimonial By Junsuke Obonai
Sprinklr Marketing testimonial

Ethan Sunguk Song

Head of Platform Group

YG Entertainment

From identifying emerging markets like Brazil to avoiding a potential crisis in the UK, Sprinklr has benefited our company in many ways, and the journey is only beginning. Without Sprinklr, it would have been a challenge for us to develop our global customer development strategies, and we hope to c...ontinue exploring the other features of Sprinklr’s Unified-CXM platform as we grow the business.

Testimonial By Ethan Sunguk Song
Sprinklr Marketing testimonial

Sneha Jain

Global Social Data Intelligence Manager

McDonald’s

We gather research on modern design in the industry to keep us inspired and sharp, By layering Benchmarking on top of Listening, we’ve developed a powerful brand health engine. It allows us to get to the heart of trends and shed light on insights that are otherwise hard to unpack. Testimonial By Sneha Jain
 

Forbes - Media - Very Large

How Sprinklr Powered the Forbes Top 50 CMOs List

Jersey City, USA

Sprinklr's AI-native platform powered the Forbes Top 50 CMOs list by providing comprehensive data analysis on marketing influence. The platform analyzed 8.68 billion social interactions and 6.19 mill...ion CMO mentions to rank CMOs based on brand awareness, sentiment, and leadership visibility. This collaboration highlights Sprinklr's capability in unifying social listening, competitive benchmarking, and analytics to offer insights into marketing influence across industries.

Read on →
 

leading global consumer electronics company - Consumer Electronics - Very Large

Sprinklr Achieves Record-Breaking Q1 Growth with 7% Revenue Surge

Sprinklr reported a 7% year-over-year revenue growth for Q1 2027, reaching $219.5 million. The company signed its largest software deal with a leading global consumer electronics company, marking a s...ignificant milestone. This multi-year agreement reflects growing confidence in Sprinklr's platform and solidifies its position in the marketing technology space.

Read on →
 

ViralMoment

Sprinklr Adds Video-Native AI to Its CXM Platform With ViralMoment ...

Sprinklr has acquired the assets of ViralMoment, enhancing its Unified-CXM platform with video-native AI capabilities. This acquisition enables Sprinklr to offer multimodal customer intelligence by i...ntegrating video, audio, and text analysis, addressing the shift towards short-form video in social engagement. The deal aims to improve brand insights and operational workflows by closing gaps in traditional text-based VoC programs.

Read on →
 

Zenith International - Marketing And Advertising - Large

London, UK

Zenith International used Sprinklr to manage global ad campaigns for a luxury brand. They cut campaign setup time from days to under an hour. The team automated ad builds and reporting with bulk impo...rt and custom tagging. Sprinklr dashboards helped track ROI, CPC, and engagement across 35+ markets. The team shifted focus from manual work to strategy and performance analysis. Junior team members also benefited from the streamlined process.

 

Zé Delivery - Food & Beverages - Large

São Paulo, Brazil

Sprinklr Service helped Zé Delivery automate 65% of customer cases, up from 35% the previous year. The company used conversational AI to speed up refunds and improve accuracy. Customer satisfaction r...ose to 73%. Average resolution time dropped from five days to a few minutes. Zé Delivery projects a 30% reduction in customer service operations during peak seasons.

 

YG Entertainment - Entertainment - Medium

Seoul, South Korea

Sprinklr Insights helped YG Entertainment track 30 million monthly mentions in four languages. The platform gave YG a unified view of global fan conversations across 30+ digital and social channels. ...YG used these insights to identify new markets, like Brazil, and respond quickly to issues, such as negative feedback in the UK. Smart Alerts enabled fast action on customer complaints, improving fan engagement. YG now uses data to shape its business model and plans to expand its use of Sprinklr.

Modern Marketing and Advertising

Video Thumbnail
lightning

Peers used Sprinklr Marketing for advertisement and content management

Sprinklr Marketing Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (4)
Analytics

4.69/5

Read Reviews (25)
Custom Reports

4.39/5

Read Reviews (67)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.21/5

Read Reviews (4)
Analytics

4.69/5

Read Reviews (25)
Custom Reports

4.39/5

Read Reviews (67)

Sprinklr Marketing Integrations

Sprinklr Marketing integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for Sprinklr Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Marketing

Sprinklr Inc. News

Executive

Sprinklr Appoints Jordi Ribas to Board of Directors

Sprinklr has appointed Jordi Ribas, a global product and engineering leader from Microsoft, to its Board of Directors. Ribas's extensive experience in AI and product innovation is expected to contribute significantly to Sprinklr's growth and innovation in AI-native customer experience management.

Executive

Sprinklr Appoints Microsoft Exec to Board

Sprinklr has appointed Jordi Ribas, a seasoned Microsoft executive, to its board of directors. Ribas, known for his work on Microsoft's AI initiatives, is expected to bolster Sprinklr's AI-native customer experience management efforts. His extensive experience in product development and AI will support Sprinklr's platform expansion.

Product

Sprinklr Introduces New AI Capabilities to Help Brands Move from ...

Sprinklr has launched its Summer '26 Release, introducing new AI capabilities to enhance real-time customer engagement. The update focuses on transforming customer signals into actionable insights across marketing and service channels. Key features include AI-driven decision support, enhanced Voice AI agents, and integrations with platforms like Adobe Customer Journey Analytics and Microsoft Teams. These enhancements aim to streamline workflows and improve customer experience management.

Awards

Sprinklr Named 2026 Gartner Leader for Social Media Management & Listening

Sprinklr has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Social Media Management and Listening. The AI-native platform excels in unifying customer experience management, enabling brands to leverage social media for real-time feedback and engagement.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE