Sprinklr Marketing Overview

Sprinklr Marketing streamlines organic and paid campaign orchestration across 30+ channels. It offers a unified AI-powered platform to make marketing easy.

Use Cases

Customers recommend Advertisement, Content Management, Social Media Management, as the business use cases that they have been most satisfied with while using Sprinklr Marketing.

Other use cases:

  • Engaging And Following Up
  • Communication Management
  • Campaign Management
  • Training & Onboarding
  • Workflow Management
  • Collaboration
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Improve ROI and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Sprinklr Marketing.

Other priorities:

  • Enhance Customer Relationships
  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Sprinklr Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Marketing works with different mediums / channels such as Social Media. and LinkedIn.

Sprinklr Marketing's features include Dashboard, and Personalization. and Sprinklr Marketing support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Sprinklr Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus with...out it." - Asher Yiftachel

Peer review evidence (same sources as the product rating summary)

"...Sprinklr Marketing: AI-Powered Marketing & Advertising Platform...." Sprinklr Marketing: AI-Powered Marketing & Advertising Platform
"...Brookdale uses Sprinklr to identify high-performing content and share it across more pages...." Case Study Brookdale Senior Living
"...When it works smoothly, its really helpful system to have when your job requires more than just managing social media...." Peer review by Sarah S

Sprinklr Marketing, Renderforest Video, InVideo, Crowdriff Platform, TWIPLA, etc., all belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Marketing

Top Industries

  • Computer Software
  • Manufacturing
  • Internet

Popular in

  • Large Enterprise
  • Enterprise
  • Small Business

Sprinklr Marketing is popular in Computer Software, Manufacturing, and Internet and is widely used by Large Enterprise, Enterprise, and Small Business.

Sprinklr Marketing Customer wins, Customer success stories, Case studies

What makes Sprinklr Marketing ideal for Content Management?

How does Sprinklr Marketing facilitate Social Media Management?

How does Sprinklr Marketing address your Engaging And Following Up Challenges?

What makes Sprinklr Marketing ideal for Communication Management?

11 buyers and buying teams have used Cuspera to assess how well Sprinklr Marketing solved their Search and Social Advertising needs. Cuspera uses 428 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Asher Yiftachel

Head of Paid Acquisition, Software Technology

WalkMe

Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus without it. Testimonial By Asher Yiftachel
Sprinklr Marketing testimonial

Manolo Winkler

Head of Global Social Media

Acer

We now have full visibility of what each market is doing, connecting different aspects from social listening to customer service metrics and creative performance on one platform. This allows us to make key decisions that are backed by data in real-time, which is so powerful to engage the right peop...le. These integrated aspects of the platform are what makes Sprinklr so appealing for us.

Testimonial By Manolo Winkler
Sprinklr Marketing testimonial

Ethan Sunguk Song

Head of Platform Group

YG Entertainment

From identifying emerging markets like Brazil to avoiding a potential crisis in the UK, Sprinklr has benefited our company in many ways, and the journey is only beginning. Without Sprinklr, it would have been a challenge for us to develop our global customer development strategies, and we hope to c...ontinue exploring the other features of Sprinklr’s Unified-CXM platform as we grow the business.

Testimonial By Ethan Sunguk Song
CUSTOMERS TESTIMONIALS
Sprinklr Marketing testimonial

Asher Yiftachel

Head of Paid Acquisition, Software Technology

WalkMe

Everything comes together with the Salesforce integration. The rule engine, tagging, and macros become so much more powerful when you integrate offline events from a CRM. It is a completely different world between what you can do with it versus without it. Testimonial By Asher Yiftachel
Sprinklr Marketing testimonial

Manolo Winkler

Head of Global Social Media

Acer

We now have full visibility of what each market is doing, connecting different aspects from social listening to customer service metrics and creative performance on one platform. This allows us to make key decisions that are backed by data in real-time, which is so powerful to engage the right peop...le. These integrated aspects of the platform are what makes Sprinklr so appealing for us.

Testimonial By Manolo Winkler
Sprinklr Marketing testimonial

Ethan Sunguk Song

Head of Platform Group

YG Entertainment

From identifying emerging markets like Brazil to avoiding a potential crisis in the UK, Sprinklr has benefited our company in many ways, and the journey is only beginning. Without Sprinklr, it would have been a challenge for us to develop our global customer development strategies, and we hope to c...ontinue exploring the other features of Sprinklr’s Unified-CXM platform as we grow the business.

Testimonial By Ethan Sunguk Song
 

Forbes - Media - Very Large

How Sprinklr Powered the Forbes Top 50 CMOs List

Jersey City, USA

Sprinklr's AI-native platform powered the Forbes Top 50 CMOs list by providing comprehensive data analysis on marketing influence. The platform analyzed 8.68 billion social interactions and 6.19 mill...ion CMO mentions to rank CMOs based on brand awareness, sentiment, and leadership visibility. This collaboration highlights Sprinklr's capability in unifying social listening, competitive benchmarking, and analytics to offer insights into marketing influence across industries.

Read on →
 

leading global consumer electronics company - Consumer Electronics - Very Large

Sprinklr Achieves Record-Breaking Q1 Growth with 7% Revenue Surge

Sprinklr reported a 7% year-over-year revenue growth for Q1 2027, reaching $219.5 million. The company signed its largest software deal with a leading global consumer electronics company, marking a s...ignificant milestone. This multi-year agreement reflects growing confidence in Sprinklr's platform and solidifies its position in the marketing technology space.

Read on →
 

ViralMoment

Sprinklr Adds Video-Native AI to Its CXM Platform With ViralMoment ...

Sprinklr has acquired the assets of ViralMoment, enhancing its Unified-CXM platform with video-native AI capabilities. This acquisition enables Sprinklr to offer multimodal customer intelligence by i...ntegrating video, audio, and text analysis, addressing the shift towards short-form video in social engagement. The deal aims to improve brand insights and operational workflows by closing gaps in traditional text-based VoC programs.

Read on →
 

Zenith International - Marketing And Advertising - Large

London, UK

Zenith International used Sprinklr to manage global ad campaigns for a luxury brand. They cut campaign setup time from days to under an hour. The team automated ad builds and reporting with bulk impo...rt and custom tagging. Sprinklr dashboards helped track ROI, CPC, and engagement across 35+ markets. The team shifted focus from manual work to strategy and performance analysis. Junior team members also benefited from the streamlined process.

 

Zé Delivery - Food & Beverages - Large

São Paulo, Brazil

Sprinklr Service helped Zé Delivery automate 65% of customer cases, up from 35% the previous year. The company used conversational AI to speed up refunds and improve accuracy. Customer satisfaction r...ose to 73%. Average resolution time dropped from five days to a few minutes. Zé Delivery projects a 30% reduction in customer service operations during peak seasons.

 

YG Entertainment - Entertainment - Medium

Seoul, South Korea

Sprinklr Insights helped YG Entertainment track 30 million monthly mentions in four languages. The platform gave YG a unified view of global fan conversations across 30+ digital and social channels. ...YG used these insights to identify new markets, like Brazil, and respond quickly to issues, such as negative feedback in the UK. Smart Alerts enabled fast action on customer complaints, improving fan engagement. YG now uses data to shape its business model and plans to expand its use of Sprinklr.

Modern Marketing and Advertising

Video Thumbnail
lightning

Peers used Sprinklr Marketing for advertisement and content management

Sprinklr Marketing Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.21/5 ★

Read Reviews (4)
Analytics

4.69/5 ★

Read Reviews (25)
Custom Reports

4.39/5 ★

Read Reviews (67)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.21/5 ★

Read Reviews (4)
Analytics

4.69/5 ★

Read Reviews (25)
Custom Reports

4.39/5 ★

Read Reviews (67)

Sprinklr Marketing Integrations

Sprinklr Marketing integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for Sprinklr Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Marketing

Sprinklr Inc. News

Product

Sprinklr Service and the Shift from AI Explainability to AI Assurance - CX Today

Sprinklr's 2026 releases introduce AI agent assurance features in its Service platform, focusing on testing and validating AI agent performance. The Spring release added Autonomous Evaluation with bulk testing and telemetry, while the Summer release enhanced it with scenario-based simulations. These updates aim to improve AI governance in contact centers, addressing the need for continuous testing and compliance.

Financial

Sprinklr Releases Q2 2027 Financial Results

Sprinklr reported Q2 2027 financial results with non-GAAP earnings of $0.11 per share, slightly exceeding analyst expectations. Revenue increased by 1.0% to $213.7M, driven by a 3.0% rise in subscription revenue. The company anticipates modest growth in Q3 2027 with projected revenue between $215.0M and $216.0M.

Financial

Sprinklr, Inc. Reports Earnings Results for the Second Quarter and Six Months Ended July 31, 2026

Sprinklr reported its financial results for Q2 and the first half of 2026, with a slight increase in quarterly revenue to $213.74 million and a decrease in net income to $7.12 million compared to the previous year. For the six months, revenue rose to $433.22 million, while net income slightly increased to $11.3 million.

Executive

Sprinklr Appoints Jordi Ribas to Board of Directors

Sprinklr has appointed Jordi Ribas, a global product and engineering leader from Microsoft, to its Board of Directors. Ribas's extensive experience in AI and product innovation is expected to contribute significantly to Sprinklr's growth and innovation in AI-native customer experience management.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE