Media Production Case Studies and Success Stories with Qzzr
CASE STUDY Immediate Media
Immediate Media wanted to boost engagement on their History Extra website. They used Riddle to create weekly quizzes, polls, and contests. This helped increase time on site by 20%. Pages with quizzes... saw 15.5% more clicks. Their quizzes also improved SEO, with the quiz portal ranking high for search terms. The collaboration led to more active and engaged readers.
Riddle quiz maker helped 20 Minuten boost reader engagement and ad revenue. By adding interactive quizzes to articles, 20 Minuten saw users spend more time on page and complete more quizzes. The anim...al idioms quiz had an 80% start rate and 72% completion rate, with users staying nearly four minutes. Ad placements inside quizzes delivered CPMs 20% higher than other placements. Editors found the platform easy to use and creative. Riddle quizzes turned passive readers into active participants and increased monetization.
Entertainment Case Studies and Success Stories with Qzzr
CASE STUDY Gabriel Clemens
Riddle's quiz maker helped Gabriel Clemens, a German darts professional, connect directly with his fans. Instagram's algorithm limited his reach, so he used interactive quizzes and predictors to enga...ge his audience. Fans could sign up for email updates, bypassing social media restrictions. His first campaigns saw a 105% quiz start rate, 33% finish rate, and 96% lead conversion. Predictors had a 100% lead conversion. Fans spent over 22,000 minutes interacting with his content.
Tate wanted to make their art collection more fun and accessible for children and young people. Creating new online games was expensive and slow, so they used Riddle.com to make interactive quizzes a...nd games. Riddle.com let Tate's team create content without coding, saving time and money. Since 2016, Tate's quizzes and games have brought in 3.7 million views and 2.1 million completions. Half of Tate Kids' website traffic comes from these interactive quizzes, and 66% of visitors engage with them.
Consumer Services Case Studies and Success Stories with Qzzr
CASE STUDY Which?
Which? wanted to engage more people and get new members. Their old marketing was not working well. They chose Riddle.com to make fun quizzes and polls. These helped Which? get more leads and shares. ...The quizzes made people stay longer on their site. Which? changed their marketing to use more interactive content.
Marketing and Advertising Case Studies and Success Stories with Qzzr
CASE STUDY Tr-ibu
Riddle helped Tr-ibu prequalify potential customers using a personality quiz. Francien van Eersel created the 'Native Branding Test' to attract entrepreneurs and collect lead data. The quiz used 18 q...uestions and a points-based system to match users to brand archetypes. Strategic use of images and a focused audience led to higher than average completion rates. All leads were sent to email marketing software for automatic follow-up.
Riddle quiz maker helped Sotic, a digital sports agency, boost fan engagement for their clients. Sotic used Riddle to create interactive quizzes that were easy to build and customize. This led to mor...e fan engagement and higher email collection rates. One client achieved a 55% opt-in rate using Riddle, compared to the usual 2% for online campaigns. Sotic saved time and money by bringing quiz creation in-house, helping clients reach new users and generate more leads.
The Fiesta Bowl wanted to boost online fan engagement for their Friday Night Showdown high school football series. They needed a fast, easy way to create interactive content each week, so they chose ...Riddle.com for its user-friendly tools. The Fiesta Bowl team used Riddle.com to make weekly polls and quizzes without needing coding skills. They saw a 65.8% engagement rate on their high school page, with over 2,500 poll completions out of 3,000 starts. Most fans joined in using smartphones and tablets.
Riddle helped 1. FC Saarbrücken TT engage fans at the European Table Tennis Champions League Final Four. The team used quizzes, score predictors, and MVP voting to collect email leads and boost audie...nce participation. QR codes on banners and jumbotron screens promoted the activities. The event drew 5000 attendees, with 2600 unique visitors and 970 total lead entries. Net confirmed leads reached 460, with lead completion rates up to 67% for match predictors.
The Saarland Football Association wanted to boost fan engagement and collect newsletter signups during the Saarland Cup Final. They used Riddle to run quizzes before the event and a live poll for 'pl...ayer of the match' during the game. The pre-event quiz had a 46.9% completion rate, much higher than the average of 29%. Fans voted for the best player using a QR code and online poll. The campaign was well received by fans, sponsors, and the organizer. The tools also helped create new sponsorship opportunities for the association.
FC 08 Homburg wanted to keep their soccer fans engaged all year. They used Riddle to create interactive quizzes, polls, and surveys. This helped them collect fan data and improve their marketing. The... club saw a 19.73% newsletter sign-up rate from quiz takers. CTA buttons had a 28.2% click rate. Sharing quizzes on Instagram increased interaction by almost 500%.
