Qualifio Overview

Qualifio is a robust platform for engaging digital audiences and collecting data through interactive formats like quizzes and polls. It integrates seamlessly with CRM systems, providing valuable insights and lead information.

Use Cases

Customers recommend Engagement Management, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using Qualifio.

Other use cases:

  • Viral Marketing
  • Advertisement
  • Discount Management
  • Promotion Management
  • Content Management
  • Proposal & Quote Management
  • Helpdesk Management
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Qualifio.

Other priorities:

  • Scale Best Practices
  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Grow Market Share
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Improve Consistency
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Qualifio Use-Cases and Business Priorities: Customer Satisfaction Data

Qualifio works with different mediums / channels such as Social Media. Mobile. Website etc.

Qualifio's features include Interactive Content, Gamification, Contests/Quizes, etc. and Qualifio support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Qualifio analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Qualifio is the leading online platform to engage digital audiences and collect data by creating and publishing viral interactions on websites, mobile apps and social media...." Peer review by Géraldine Verbaert, Digital Team Lead, Eggo

Qualifio, SecondStreet, Nimbata, NetLine Corporation, 2Ship, etc., all belong to a category of solutions that help Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Qualifio

Top Industries

  • Computer & Network Security
  • Entertainment
  • Food & Beverages

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Qualifio is popular in Computer & Network Security, Entertainment, and Food & Beverages and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Qualifio Use Cases

How can Qualifio enhance your Engagement Management process?

How does Qualifio facilitate Sending & Publishing Communications?

Why is Qualifio the best choice for Campaign Management?

Why is Qualifio the best choice for Viral Marketing?

32+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Qualifio solved their Demand Generation needs. Cuspera uses 1207 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Demand Generation needs.

Case Studies

Design

CASE STUDY Unidad Editorial

Qualifio helps Unidad Editorial run 4,000 interactive campaigns each year. These campaigns generate about 40 million participations. Unidad Editorial uses Qualifio to collect first-party data, boost ...data monetisation, and engage readers. The platform also helps them give more value to advertisers. Marca's football polls are one example of these campaigns.

Sports

CASE STUDY Valencia CF

Qualifio Engage helped Valencia CF boost digital engagement. The club used interactive content to connect with fans and collect data. In 10 months, they gained 5,808 new newsletter subscribers. Valen...cia CF now monetises and engages their community beyond match days. Zero- and first-party data collection is central to their digital strategy.

Consumer Goods

CASE STUDY Unilever

Unilever used the Qualifio platform to run 70 interactive marketing campaigns in the Netherlands, Belgium, and Spain. Their goal was to collect first- and zero-party data to better understand consume...r preferences. In one year, they achieved 472,000 participations and 181,000 unique participants. The campaigns led to a 48% opt-in rate for newsletters and marketing messages. Unilever brands improved consumer engagement and conversion with Qualifio.

Design

CASE STUDY TV3 Sport

Qualifio helped TV3 Sport run an interactive advertising campaign with Suzuki during the 2019 Formula 1 Grand Prix season. TV3 Sport wanted to boost their advertising offer and partnered with Suzuki ...to create a prognostic competition. The campaign ran for seven months and attracted over 47,000 participants. Interactive content increased visibility, audience, and advertising revenue for TV3 Sport. The campaign also helped collect opt-ins and engage viewers.

Design

CASE STUDY STAR FM

Qualifio helps STAR FM, a top German rock radio station, engage and keep listeners. STAR FM uses Qualifio to run interactive marketing campaigns on its website. Time spent on campaign pages is 2.5 ti...mes longer. Clicks on those pages are twice as high. STAR FM reached a full year’s website impressions in just four months after launching Qualifio campaigns.

Food & Beverages

CASE STUDY Royal Swinkels Family Brewers

Qualifio helped Royal Swinkels Family Brewers collect more first-party data. The company wanted to balance personalisation and data privacy after third-party cookies disappeared. Koen Baltussen, CRM ...and website marketeer, said first-party data is now their top priority. Gamification is key, with 75% of their data coming from Qualifio games. This approach helps Swinkels better understand and reach their consumers.

Video

Qualifio explained in 84 seconds

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Frequently Asked Questions(FAQ)

for Qualifio

What is Qualifio?

Qualifio is a Data collection and Interactive marketing platform that can be used by Marketers for creating interactive brand experiences, Journalists and Ad Sales teams on Media & Portals, and by Agencies for creating campaigns.

Qualifio enables data collection and segmentation through interactive formats such as quizzes, personality tests, polls, photo contests and more such that can be created and published on a website or on Facebook. Qualifo collects the data and syncs up in real-time with the business CRM or DMP system.

Qualifio provides more than 50 types of campaign formats to choose from. It enables customizing the campaign elements after selecting any of the interactive campaigns and publishing it in multiple channels (Facebook, websites, mobiles), providing flexibility to opt for identified or anonymous participation. Qualifio can provide Information on leads, and statistics and insights from the data collected from these campaigns.

What is Qualifio used for?

Qualifio is a Demand Generation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Sending & Publishing Communications and Campaign Management .

What are the top features of Qualifio?

Interactive content, Gamification and Contests/quizes are some of the top features of Qualifio.

Who uses Qualifio?

Qualifio is used by Computer & Network Security, Entertainment and Food & Beverages among other industries.

What are Qualifio alternatives?

SecondStreet, Nimbata, NetLine Corporation and 2Ship are popular alternatives for Qualifio.

Where is Qualifio located?

Qualifio is headquartered at Louvain-la-Neuve, Walloon Region.
lightning

Peers used Qualifio for engagement management and sending & publishing communications

Qualifio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.68/5

Read Reviews (84)
Analytics

4.37/5

Read Reviews (19)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.68/5

Read Reviews (84)
Analytics

4.37/5

Read Reviews (19)

Qualifio Integrations

Qualifio integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

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for Qualifio

Overall Risk Meter

Low Medium High

Top Failure Risks for Qualifio

Qualifio SA Profile

Company Name

Qualifio SA

Company Website

https://qualifio.com/

HQ Location

Louvain-la-Neuve, Walloon Region

Employees

11-50

Social

Financials

SERIES A