SecondStreet Overview

This is a summary of the comprehensive capabilities and benefits of SecondStreet based on over 579 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

SecondStreet, Shortstack, Qualifio, Gleam Platform, Roster, etc., all belong to a category of solutions that help Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if SecondStreet is right for your needs? Our Cuspera AI engine can evaluate how SecondStreet fits your specific business needs, industry, and context. Get your personalized assessment report today.

SecondStreet supports business activities such as:

  • Advertisement
  • Engagement Management
  • Generation Of New Leads
  • Social Media Management
  • Sending & Publishing Communications

SecondStreet can help you with many business goals, such as Increase Sales & Revenue, Acquire Customers, Improve ROI, Enter New Markets Internationally Or Locally, Grow Market Share, etc. It can help manage these activities if you use E-Mail Social Media and Website for these needs. As a solution, SecondStreet's capabilities include Contests/Quizes, Gamification, Interactive Content, etc.

SecondStreet was founded in 2010. Publishing Vertical is its biggest customer base.

Reviews

"...We have increased revenue exponentially by offering our advertisers opportunities to sponsor sweepstakes or photo galleries through Second Street...." Peer review by Verified Reviewer

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well SecondStreet solved their Demand Generation needs. Cuspera uses 579 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Demand Generation needs.

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities peers achieved using SecondStreet.

Other priorities:

  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Shorten Ramp Up Time
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Engagement Management , Generation Of New Leads , as the business use cases that they have been most satisfied while using SecondStreet.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with E-Mail

4.94/5

Read Reviews (65)

"...We have increased revenue exponentially by offering our advertisers opportunities to sponsor sweepstakes or photo galleries through Second Street...."
Engagement Management with E-Mail

4.95/5

Read Reviews (43)

"...It's also easy to follow up via email to let entrants know what's going on and who won...."
engaging and following up

4.94/5

Read Reviews (40)

"...It's also easy to follow up via email to let entrants know what's going on and who won...."
Generation Of New Leads with E-Mail

4.88/5

Read Reviews (22)

"...With an email opt-in on the entry form, the campaign added nearly 400 new leads for the sponsor s database...." Case Study The Pilot
PEER EXPERIENCES
Advertisement with E-Mail

4.94/5

Read Reviews (65)

"...We have increased revenue exponentially by offering our advertisers opportunities to sponsor sweepstakes or photo galleries through Second Street...." Peer review by Verified Reviewer
Engagement Management with E-Mail

4.95/5

Read Reviews (43)

"...It's also easy to follow up via email to let entrants know what's going on and who won...." Peer review by Jason K, Director of Digtal Success
engaging and following up

4.95/5

Read Reviews (40)

Generation Of New Leads with E-Mail

4.88/5

Read Reviews (22)

"...With an email opt-in on the entry form, the campaign added nearly 400 new leads for the sponsor s database...." Case Study The Pilot

17+ more Business Use Cases

Our AI advisor, Wyz, harnessed 579 insights from peers and experts to help you assess how these SecondStreet use cases fit your Demand Generation needs.

Case Studies

COMPANY CASE STUDIES
Case Study Boone Newspapers Inc

Boone Newspapers Drives $1.2MM Revenue During Their First Digital ‘Best Of’ Ballot

Read More
Case Study The Pilot

The Pilot drove huge revenue during the COVID pandemic by creating valuable promotion campaigns by using Second Street

Read More
Case Study Post and Courier

Learn How Post and Courier’s inaugural ballot engages entire community and drives in over 200,000 votes from 21,000 registered users

Read More

Frequently Asked Questions(FAQ)

for SecondStreet

What is SecondStreet?

Upland Second Street is a digital promotions software that helps in growing the audience and increasing revenue, through interactive contests and promotions. The software integrates easily with other Upland products especially BlueVenn, Adestra and Mobile messaging.

What is SecondStreet used for?

SecondStreet is a Demand Generation Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Advertisement, Engagement Management and Generation Of New Leads .

What are the top features of SecondStreet?

Contests/quizes, Gamification and Interactive content are some of the top features of SecondStreet.

Who uses SecondStreet?

SecondStreet is used by Publishing, Marketing And Advertising and Research among other industries.

What are SecondStreet alternatives?

Shortstack, Qualifio, Gleam Platform and Roster are popular alternatives for SecondStreet.

Where is SecondStreet located?

SecondStreet is headquartered at Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788.

Popular Business Setting

for SecondStreet

Top Industries

  • Publishing
  • Marketing and Advertising
  • Research

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used SecondStreet to Increase sales & revenue and Acquire customers

Peer and Expert Opinion on Features

for SecondStreet

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Contests/quizes

4.53/5

Read Reviews (100)
Gamification

4.53/5

Read Reviews (100)
Interactive content

4.58/5

Read Reviews (9)
Feedback surveys

4.32/5

Read Reviews (8)
Templates

2.11/5

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Contests/quizes

4.53/5

Read Reviews (100)
Gamification

4.53/5

Read Reviews (100)
Interactive content

4.58/5

Read Reviews (9)
Feedback surveys

4.32/5

Read Reviews (8)
Templates

2.11/5

Read Reviews (7)

IT and Other Capabilities

for SecondStreet

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.35/5

Read Reviews (23)
Data Export

4.30/5

Read Reviews (10)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.35/5

Read Reviews (23)
Data Export

4.30/5

Read Reviews (10)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.30/5

Read Reviews (41)
Chat Support

4.16/5

Read Reviews (3)
Phone Support

3.88/5

Read Reviews (2)
Email Support

3.52/5

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.30/5

Read Reviews (41)
Chat Support

4.16/5

Read Reviews (3)
Phone Support

3.88/5

Read Reviews (2)
Email Support

3.52/5

Read Reviews (7)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.90/5

Read Reviews (2)
Analytics

4.52/5

Read Reviews (6)
Custom Reports

4.29/5

Read Reviews (35)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.90/5

Read Reviews (2)
Analytics

4.52/5

Read Reviews (6)
Custom Reports

4.29/5

Read Reviews (35)

Software Failure Risk Guidance

?

for SecondStreet

Overall Risk Meter

Low Medium High

Top Failure Risks for SecondStreet

Vendor Profile Details

Company Name

Upland Software

Company Website

https://uplandsoftware.com/

Year Founded

2010

HQ Location

Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788

Employees

251-500

Social

Financials

PRIVATE