Oracle DMP Overview
Oracle DMP is a cloud-based platform that enables personalized marketing campaigns with actionable audience data. It unifies data across devices to drive engagement and optimize campaign success.
Use Cases
Customers recommend Campaign Management, Advertisement, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Oracle DMP.
Business Priorities
Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Oracle DMP.
Oracle DMP Use-Cases and Business Priorities: Customer Satisfaction Data
Oracle DMP works with different mediums / channels such as Offline. Mobile. Website etc.
Oracle DMP's features include Personalization, and SEM. and Oracle DMP support capabilities include Phone Support, 24/7 Support, AI Powered, etc. also Oracle DMP analytics capabilities include Analytics, and Custom Reports.
Reviews
"For our data management platform, we selected Oracle Marketing Cloud over several competitors due to its comprehensive functionality and integration capabilities, which ensure that we and our group and non-group clients can reach the right customer ...at the right time using the right channel." - Nazlı Y
Oracle DMP, belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Oracle DMP
Top Industries
- Marketing and Advertising
- Construction
- Internet
Popular in
- Large Enterprise
- Mid Market
- Small Business
Oracle DMP is popular in Marketing And Advertising, Construction, and Internet and is widely used by Large Enterprise, Mid Market, and Small Business.
Comprehensive Insights on Oracle DMP Use Cases
What solutions does Oracle DMP provide for Campaign Management?
What Are the key features of Oracle DMP for Advertisement?
How can Oracle DMP optimize your Sending & Publishing Communications Workflow?
What benefits does Oracle DMP offer for Segmentation And Targeting?
What Are the key features of Oracle DMP for Identify Target Customers?
11 buyers and buying teams have used Cuspera to assess how well Oracle DMP solved their Data Management Platform needs. Cuspera uses 238 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
For our data management platform, we selected Oracle Marketing Cloud over several competitors due to its comprehensive functionality and integration capabilities, which ensure that we and our group and non-group clients can reach the right customer at the right time using the right channel. Testimonial By Nazlı Y |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Nazlı Y Product Lead Doğuş Marketing Services, Inc. |
For our data management platform, we selected Oracle Marketing Cloud over several competitors due to its comprehensive functionality and integration capabilities, which ensure that we and our group and non-group clients can reach the right customer at the right time using the right channel. Testimonial By Nazlı Y |
Video
DMP - Oracle BlueKai : What is a Data Management Platform?
Peers used Oracle DMP for campaign management and advertisement
Oracle DMP Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (19) |
| Custom Reports | Read Reviews (25) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (19) |
| Custom Reports | Read Reviews (25) |
Oracle DMP Integrations
Oracle DMP integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Oracle DMP
Overall Risk Meter
Top Failure Risks for Oracle DMP
Oracle Corporation News
Oracle expands presence in Dubai with new AI-powered customer experience centre
Oracle has expanded its presence in Dubai Internet City by opening a new AI-powered Customer Experience Centre. This facility aims to showcase Oracle's latest AI technologies and innovations, offering immersive demonstrations and real-world use cases. It is designed to help organizations accelerate AI innovation and unlock new business opportunities in the UAE and the Middle East.
Oracles agentic AI push in Fusion Cloud CX offers embedded automation for CX leaders
Oracle has introduced new pre-built agents within its Fusion Cloud CX suite to enhance operational efficiency in sales, marketing, and service processes. These agents, such as the Account Product Fit Agent and Deal Advisor Agent, offer predictive and automated features to streamline tasks without needing custom frameworks. This strategic move aims to differentiate Oracle from competitors like Salesforce and Microsoft by providing embedded, cost-effective solutions for CX leaders.
Oracle Recognized as a Leader in 2025 IDC MarketScape for Worldwide Life Science R & D Pharmacovigilance Technology ... - Software - Oracle Corporation
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Oracle Achieves Swift Compatible Application for Payments 2025 - Software - Oracle Corporation
Oracle Achieves Swift Compatible Application for Payments 2025 - Software - Oracle Corporation
Oracle Corporation Profile
HQ Location
500 Oracle Parkway Redwood Shores, CA 94065
Employees
10001+
Social
Financials
IPO
