OpenXSelect Overview
OpenX is a dynamic, independent supply-side platform that fosters fair value exchange between publishers and advertisers. It supports the open web through transparency and efficiency.
Use Cases
Customers recommend Advertisement, Sending & Publishing Communications, Lead Qualification: Technographic, as the business use cases that they have been most satisfied with while using OpenXSelect.
Business Priorities
Improve ROI and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using OpenXSelect.
OpenXSelect Use-Cases and Business Priorities: Customer Satisfaction Data
OpenXSelect's features include SEM, Feedback Surveys, Personalization, etc. and OpenXSelect support capabilities include AI Powered, 24/7 Support, Email Support, etc. also OpenXSelect analytics capabilities include Analytics, and Custom Reports.
Reviews
"...It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement...." Peer review
Peer review evidence (same sources as the product rating summary)
"...OpenX was used to serve banner ads within free-to-play Facebook and Mobile games that had millions of daily users...." Peer review by Avery Alix, Sr Product Manager, Fixer Studios
"...While I didn't think it was the best solution for ad serving capabilities, I've heard it is great for publishers...." Peer review by Verified User, Manager in Marketing, Marketing and Advertising
"...The company's leading technology aggregates, curates and values consumer interest in real time on one of the world's largest and highest quality ad exchanges to ensure marketers reach exactly the audience they want...." OpenX Completes Technology Migration onto Google Cloud Platform - PRNewswire plus 1 more
OpenXSelect, Broadstreet, AdButler, Epom Apps, Kevel, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for OpenXSelect
Top Industries
- Media Production
- Marketing and Advertising
- Internet
Popular in
- Mid Market
- Small Business
- Enterprise
OpenXSelect is popular in Media Production, Marketing And Advertising, and Internet and is widely used by Mid Market, Small Business, and Enterprise.
OpenXSelect Customer wins, Customer success stories, Case studies
How efficiently Does OpenXSelect manage your Advertisement?
What solutions does OpenXSelect provide for Sending & Publishing Communications?
How can OpenXSelect enhance your Lead Qualification: Technographic process?
How does OpenXSelect facilitate Collaboration?
What Are the key features of OpenXSelect for Engagement Management?
11 buyers and buying teams have used Cuspera to assess how well OpenXSelect solved their Publisher Ad Management needs. Cuspera uses 1394 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.
Frequently Asked Questions(FAQ)
for OpenXSelect
What is OpenXSelect?
OpenX is a programmatic advertising and ad exchange network platform designed to help brands to reach their customers. It allows users to build products that lead to greater reach for buyers and higher revenue for publishers. It helps to reduce time to market for new products and features, reduce the cost to serve and process traffic, and launch new global regions and markets.
It permits clients to gain insights about their audience and rethink how to value consumer attention and also plan and buy with ease and performance across the open web, across all screens, enabling clients to use the platform to unlock walled garden advertising efficiency and ease across the entirety of the open web.
What is OpenXSelect used for?
What are the top features of OpenXSelect?
Who uses OpenXSelect?
What are OpenXSelect alternatives?
Where is OpenXSelect located?
Peers used OpenXSelect for advertisement and sending & publishing communications
OpenXSelect Competitors
OpenXSelect Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (57) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (144) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (57) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (144) |
OpenXSelect Integrations
OpenXSelect integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for OpenXSelect
Overall Risk Meter
Top Failure Risks for OpenXSelect
OpenX Software Ltd. News
Openx & News Australia Expand Programmatic Access to Tubi'S Ctv Inventory
OpenX and News Australia have expanded programmatic access to Tubi's connected TV inventory, enhancing advertising opportunities through increased reach and efficiency.
OpenX and News Australia expand partnership to boost Tubi's CTV ...
OpenX and News Australia have expanded their partnership to enhance access to Tubi's connected TV (CTV) inventory for programmatic buyers in Australia. This collaboration leverages OpenX's CTV platform to provide transparency, brand safety, and flexible access to Tubi's extensive streaming content. The partnership aims to meet the increasing demand for premium CTV inventory as ad spending in this sector is projected to grow significantly.
OpenX Advances Intelligent SSP Strategy with Key Leadership ...
OpenX has announced key leadership changes to advance its Intelligent SSP strategy. Lior Charka joins as VP of Product, focusing on AI-driven curation workflows. Joseph Worswick is promoted to SVP, Global Partnerships, to enhance collaboration across agencies and partners. Erika Loberg becomes VP, CTV and Curation, to drive OpenX's curation strategy. These appointments aim to simplify advertising and improve performance.
OpenX & News Australia Expand Programmatic Access To Tubi's CTV Inventory
OpenX and News Australia have expanded their collaboration to offer Tubi's CTV inventory to programmatic buyers in Australia. This partnership leverages OpenX's biddable CTV platform to enhance transparency, brand safety, and access to Tubi's streaming audience. The initiative aims to meet the growing demand for premium programmatic CTV as ad spend in this sector is expected to exceed A$2 billion by 2029.
OpenX Software Ltd. Profile
Company Name
OpenX Software Ltd.
Company Website
https://www.openx.com/HQ Location
888 East Walnut Street, Pasadena, CA 91101, US
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