OpenX Overview
This is a summary of the comprehensive capabilities and benefits of OpenX based on over 1394 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
OpenX, Media.net, Pubmatic Cloud, Chartboost, Appodeal Platform, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if OpenX is right for your needs? Our Cuspera AI engine can evaluate how OpenX fits your specific business needs, industry, and context. Get your personalized assessment report today.
OpenX supports business activities such as:
- Advertisement
- Sending & Publishing Communications
- Lead Qualification: Technographic
- Collaboration
- Engagement Management
OpenX can help you with many business goals, such as Improve ROI, Enter New Markets Internationally Or Locally, Increase Sales & Revenue, Grow Market Share, Launch New Products, etc. As a solution, OpenX's capabilities include SEM, Feedback Surveys, Personalization, etc.
OpenX Media Production Vertical is its biggest customer base.
Reviews
"...It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement...." Peer review
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well OpenX solved their Publisher Ad Management needs. Cuspera uses 1394 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.
Business Priorities
Improve ROI and Enter New Markets Internationally Or Locally are the most popular business priorities peers achieved using OpenX.
Use Cases
Peers recommend Advertisement , Sending & Publishing Communications , Lead Qualification: Technographic , as the business use cases that they have been most satisfied while using OpenX.
Read Peer Reviews and Expert Experience for Business Use Cases
BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
---|---|---|
Advertisement |
4.80/5 ★ |
"...It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement...." Peer review |
Sending & Publishing Communications |
3.92/5 ★ |
"...At the same time, it gives publishers an option to monetise their video inventory on OpenX whilst existing publishers will gain access to a quality marketplace. ..." OpenX, Sizmek and AdSecure roll out new products and updates |
Lead Qualification: Technographic |
4.90/5 ★ |
"...The company's leading technology aggregates, curates and values consumer interest in real time on one of the world's largest and highest quality ad exchanges to ensure marketers reach exactly the audience they want...." Get the lowdown on these 4 Google Cloud management services - TechTarget plus 1 more |
PEER EXPERIENCES | |
---|---|
Advertisement |
4.80/5 ★ |
"...It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement...." Peer review |
|
Sending & Publishing Communications |
3.92/5 ★ |
"...At the same time, it gives publishers an option to monetise their video inventory on OpenX whilst existing publishers will gain access to a quality marketplace. ..." OpenX, Sizmek and AdSecure roll out new products and updates |
|
Lead Qualification: Technographic |
4.90/5 ★ |
"...The company's leading technology aggregates, curates and values consumer interest in real time on one of the world's largest and highest quality ad exchanges to ensure marketers reach exactly the audience they want...." Get the lowdown on these 4 Google Cloud management services - TechTarget plus 1 more |
27+ more Business Use Cases
Our AI advisor, Wyz, harnessed 1394 insights from peers and experts to help you assess how these OpenX use cases fit your Publisher Ad Management needs.
Frequently Asked Questions(FAQ)
for OpenX
What is OpenX?
What is OpenX used for?
What are the top features of OpenX?
Who uses OpenX?
What are OpenX alternatives?
Where is OpenX located?
Popular Business Setting
for OpenX
Top Industries
- Media Production
- Marketing and Advertising
- Internet
Popular in
- Mid Market
- Small Business
- Enterprise
OpenX Alternatives
Peer and Expert Opinion on Features
for OpenX
- Low
- Medium
- High
FEATURES | RATINGS AND REVIEWS |
---|---|
SEM | Read Reviews (15) |
Feedback surveys | Read Reviews (14) |
Personalization | Read Reviews (9) |
Dashboard | Read Reviews (7) |
FEATURES | RATINGS AND REVIEWS |
---|---|
SEM | Read Reviews (15) |
Feedback surveys | Read Reviews (14) |
Personalization | Read Reviews (9) |
Dashboard | Read Reviews (7) |
IT and Other Capabilities
for OpenX
- Low
- Medium
- High
CAPABILITIES (DATA) | RATINGS AND REVIEWS |
---|---|
Data Import | Read Reviews (82) |
Data Export | Read Reviews (20) |
CAPABILITIES (DATA) | RATINGS AND REVIEWS |
---|---|
Data Import | Read Reviews (82) |
Data Export | Read Reviews (20) |
CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
---|---|
24/7 Support | Read Reviews (55) |
Email Support | Read Reviews (6) |
Phone Support | Read Reviews (5) |
Chat Support | Read Reviews (7) |
CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
---|---|
24/7 Support | Read Reviews (55) |
Email Support | Read Reviews (6) |
Phone Support | Read Reviews (5) |
Chat Support | Read Reviews (7) |
CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (57) |
Analytics | Read Reviews (31) |
Custom Reports | Read Reviews (144) |
CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (57) |
Analytics | Read Reviews (31) |
Custom Reports | Read Reviews (144) |
Software Failure Risk Guidance
?for OpenX
Overall Risk Meter
Top Failure Risks for OpenX
Vendor Profile Details
Company Name
OpenX
Company Website
https://www.openx.com/HQ Location
888 East Walnut Street, Pasadena, CA 91101, US
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