Blueconic Overview

BlueConic is the operating system that puts data into action for marketing and growth doers. The industry-first solution empowers doers with an unmatched range of capabilities to access relevant customer data, create resonant customer experiences, and drive maximum returns for their business.

Use Cases

Customers recommend Engagement Management, Digital Marketing, Advertisement, as the business use cases that they have been most satisfied with while using Blueconic.

Other use cases:

  • Upselling
  • Cross Selling
  • Database Marketing
  • Merchandising
  • Lifetime Value Management
  • Campaign Management
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Blueconic.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Improve ROI
  • Grow Market Share
  • Improve Brand Engagement
  • Launch New Products
  • Scale Best Practices
See all business priorities See less business priorities

Blueconic Use-Cases and Business Priorities: Customer Satisfaction Data

Blueconic's features include Personalization, SEM, Capture Information, etc. and Blueconic support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Blueconic analytics capabilities include Analytics, and Custom Reports.

Reviews

"From the beginning, we saw a lot of value. It was a no brainer because we can craft that dynamic, personal shopping experience, and sell more product." - Steven Johnson

Blueconic, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Blueconic

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Publishing

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Blueconic is popular in Marketing And Advertising, Information Technology And Services, and Publishing and is widely used by Mid Market, Small Business, and Large Enterprise.

Blueconic Customer wins, Customer success stories, Case studies

What solutions does Blueconic provide for Engagement Management?

How can Blueconic optimize your Digital Marketing Workflow?

What solutions does Blueconic provide for Upselling?

What makes Blueconic ideal for Cross Selling?

11 buyers and buying teams have used Cuspera to assess how well Blueconic solved their Customer Data Platform needs. Cuspera uses 441 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

CUSTOMERS TESTIMONIALS
Blueconic testimonial

Steven Johnson

Digital Marketing Manager

RAEN
From the beginning, we saw a lot of value. It was a no brainer because we can craft that dynamic, personal shopping experience, and sell more product. Testimonial By Steven Johnson
Blueconic testimonial

Michel Lenaerts

Senior Marketing Advisor

Belgian Cycling Factory
We saw a positive ROI from BlueConic in one month. Not only does it help us better understand our customers and improve marketing, but it also provides the insights we need to show dealers how to sell more bikes. Testimonial By Michel Lenaerts
Blueconic testimonial

Sarah Desmarais

Director of Marketing, CRM and Audience

America's Test Kitchen
BlueConic has really helped us with segmenting users into different paths and ensuring that we're collecting how far along that path they've gotten. It sounds pretty basic, but it's very important. It's one of the main things that we have seen a huge benefit from. Testimonial By Sarah Desmarais
CUSTOMERS TESTIMONIALS
Blueconic testimonial

Steven Johnson

Digital Marketing Manager

RAEN
From the beginning, we saw a lot of value. It was a no brainer because we can craft that dynamic, personal shopping experience, and sell more product. Testimonial By Steven Johnson
Blueconic testimonial

Michel Lenaerts

Senior Marketing Advisor

Belgian Cycling Factory
We saw a positive ROI from BlueConic in one month. Not only does it help us better understand our customers and improve marketing, but it also provides the insights we need to show dealers how to sell more bikes. Testimonial By Michel Lenaerts
Blueconic testimonial

Sarah Desmarais

Director of Marketing, CRM and Audience

America's Test Kitchen
BlueConic has really helped us with segmenting users into different paths and ensuring that we're collecting how far along that path they've gotten. It sounds pretty basic, but it's very important. It's one of the main things that we have seen a huge benefit from. Testimonial By Sarah Desmarais

A&W Restaurants - Restaurants

A&W Restaurants used Experiences by Jebbit to engage customers. 96% of visitors completed a quiz. 85% submitted lead info. 77% engaged with the quiz. They created fun experiences like 'National Root ...Beer Float Day'. The pandemic made them innovate.

Read more →

Anchorage Daily News - Media Production

Anchorage Daily News used BlueConic to boost subscribers. They increased conversion rates by 46% and reduced bounce rates by 19%. Known profiles grew by 33%. They improved win-back rates by 24% and r...educed non-pay stops by 15%. The focus was on digital growth and reducing churn.

Read more →

Bliss - Retail

Bliss Skincare used quizzes to boost customer engagement. They saw a 25x increase in Instagram swipes. Leads captured on-site went up by 34%. Email open rates increased by 167% using personalized dat...a. The strategy helped Bliss connect better with customers.

Read more →

ANWB

ANWB used BlueConic to improve cross-sell and upsell campaigns. They increased conversion rates by 8 times. The average conversion rate went from 4% to over 30%. ANWB offers products based on anonymo...us customer data. They plan to expand campaigns to more channels.

Read more →

Boston Globe Media - Media Production

Boston Globe Media used BlueConic to grow its subscriber base. They saw a 70% increase in engagement on subscription sign-up offers. The number of prospects going to subscription pages grew 4 times. ...BlueConic helped them identify more readers and personalize content.

Read more →

Carnegie - Education

Carnegie uses BlueConic to help colleges and universities with digital marketing. They saw a 112.5% and 362.5% increase in conversion rates from personalization. Carnegie helps schools without needin...g more staff. They use BlueConic to improve marketing without replacing old systems.

Read more →
lightning

Peers used Blueconic for engagement management and digital marketing

Blueconic Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.04/5 ★

Read Reviews (15)
Analytics

4.46/5 ★

Read Reviews (59)
Custom Reports

4.45/5 ★

Read Reviews (50)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.04/5 ★

Read Reviews (15)
Analytics

4.46/5 ★

Read Reviews (59)
Custom Reports

4.45/5 ★

Read Reviews (50)

Software Failure Risk Guidance

?

for Blueconic

Overall Risk Meter

Low Medium High

Top Failure Risks for Blueconic

BlueConic, Inc News

Product

BlueConic Launches AI Onboarding Agent that Delivers Unmatched Time-to-Value - PRWeb

BlueConic has launched an AI Onboarding Agent designed to accelerate time-to-value for its users. This new feature leverages artificial intelligence to streamline the onboarding process, enabling businesses to implement BlueConics customer data platform more efficiently and realize benefits faster.

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Product

BlueConic Transforms Marketing Execution with Generative AI Assistants for Personalization and Modeling

BlueConic has introduced generative AI assistants to enhance marketing execution, focusing on advanced personalization and modeling. These new AI-driven tools help marketers automate campaign creation and audience segmentation, enabling brands to deliver more targeted and effective customer experiences. The update positions BlueConic as a leader in AI-powered marketing technology.

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Product

BlueConic Launches Customer Growth Engine to Link Data, AI and Revenue - CMSWire.com

BlueConic has launched its Customer Growth Engine, a new solution designed to connect customer data, artificial intelligence, and revenue generation. The platform aims to help businesses unify data from multiple sources, leverage AI-driven insights, and drive personalized customer engagement to accelerate growth. This launch strengthens BlueConics position in the customer data platform and AI-powered marketing technology space.

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Product

BlueConic Redefines What a CDP Can Do with First-Ever Native Interactive Experiences

BlueConic introduces new native interactive experiences, redefining the capabilities of a Customer Data Platform (CDP).

Read more →

BlueConic, Inc Profile

Company Name

BlueConic, Inc

Company Website

https://www.blueconic.com/

Year Founded

2010

HQ Location

Boston, MA

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES B