Blueconic Overview
BlueConic is the operating system that puts data into action for marketing and growth doers. The industry-first solution empowers doers with an unmatched range of capabilities to access relevant customer data, create resonant customer experiences, and drive maximum returns for their business.
Use Cases
Customers recommend Engagement Management, Digital Marketing, Advertisement, as the business use cases that they have been most satisfied with while using Blueconic.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Blueconic.
Blueconic Use-Cases and Business Priorities: Customer Satisfaction Data
Blueconic's features include Personalization, SEM, Capture Information, etc. and Blueconic support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Blueconic analytics capabilities include Analytics, and Custom Reports.
Reviews
"Adding a CDP to our martech stack has been truly transformative in how we think about our digital strategy." - Saugar Sainju
Peer review evidence (same sources as the product rating summary)
"...By building a single source of customer data truth, marketers can more effectively acquire, engage, and retain throughout the customer journey. ..." Build a Single Customer View for Marketing
"...Steven Johnson Digital Marketing Manager BlueConic has delivered a highly integrated and visual depiction of what my customers look like...." Improve Customer Retention by Unifying Data
"...With the capabilities provided by BlueConic, we were able to increase our service levels to both our readers and our advertisers...." Peer review by Gert-Jan Schikker, New Media Manager, WPG Publishers
Blueconic, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Blueconic
Top Industries
- Marketing and Advertising
- Information Technology and Services
- Publishing
Popular in
- Mid Market
- Small Business
- Large Enterprise
Blueconic is popular in Marketing And Advertising, Information Technology And Services, and Publishing and is widely used by Mid Market, Small Business, and Large Enterprise.
Blueconic Customer wins, Customer success stories, Case studies
How efficiently Does Blueconic manage your Engagement Management?
What Are the key features of Blueconic for Digital Marketing?
How can Blueconic enhance your Advertisement process?
What benefits does Blueconic offer for Upselling?
How can Blueconic optimize your Cross Selling Workflow?
11 buyers and buying teams have used Cuspera to assess how well Blueconic solved their Customer Data Platform needs. Cuspera uses 441 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Adding a CDP to our martech stack has been truly transformative in how we think about our digital strategy. Testimonial By Saugar Sainju |
|
We're really pleased with BlueConic. This software gives real form to our floor-ready merchandise (FRM) strategy. Our aim is to invest in sustainable relations with fans through forming relevant dialogues. BlueConic is ideal in enabling us to put this into practice. Testimonial By Mark Van Leest |
|
Because the AI Workbench is directly tied to our unified [profile] database, our marketing team can easily run models to test different theories without having to hard code anything or pass it off to a data scientist. Testimonial By Amanda Hamilton |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Saugar Sainju VP, Growth Marketing goba |
Adding a CDP to our martech stack has been truly transformative in how we think about our digital strategy. Testimonial By Saugar Sainju |
|
Mark Van Leest Media Manager Ajax |
We're really pleased with BlueConic. This software gives real form to our floor-ready merchandise (FRM) strategy. Our aim is to invest in sustainable relations with fans through forming relevant dialogues. BlueConic is ideal in enabling us to put this into practice. Testimonial By Mark Van Leest |
|
Amanda Hamilton Marketing Manager WEHCO MEDIA INC |
Because the AI Workbench is directly tied to our unified [profile] database, our marketing team can easily run models to test different theories without having to hard code anything or pass it off to a data scientist. Testimonial By Amanda Hamilton |
Peers used Blueconic for engagement management and digital marketing
Blueconic Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (15) |
| Analytics | Read Reviews (59) |
| Custom Reports | Read Reviews (50) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (15) |
| Analytics | Read Reviews (59) |
| Custom Reports | Read Reviews (50) |
Blueconic Integrations
Blueconic integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Blueconic
Overall Risk Meter
Top Failure Risks for Blueconic
BlueConic, Inc News
BlueConic Acquires Blueshift to Strengthen AI Marketing Platform
BlueConic has acquired Blueshift, enhancing its AI marketing platform. This acquisition integrates real-time customer data, AI decisioning, and marketing execution into a single ecosystem. The combined platform supports personalized experiences across multiple channels, aiming to improve customer engagement and personalization. This move positions BlueConic to meet the demand for AI-driven marketing strategies.
BlueConic Acquires Blueshift To Combine Real-Time Customer Data And AI ...
BlueConic has acquired Blueshift to enhance its platform with AI-driven cross-channel marketing capabilities. The acquisition aims to integrate real-time customer data with AI decisioning across multiple channels, serving over 600 customers in various industries. This combined platform will enable brands to leverage first-party data for personalized customer interactions and next-best actions.
BlueConic Acquires Blueshift to Advance AI Personalisation
BlueConic has acquired Blueshift to enhance its AI-driven customer engagement capabilities. The acquisition integrates BlueConic's first-party data platform with Blueshift's AI decisioning and cross-channel engagement tools, creating a unified solution for real-time personalisation. This combined platform aims to improve customer experiences across various channels, serving over 600 brands in sectors like retail and travel.
BlueConic buys Blueshift to connect CDP data with execution
BlueConic has acquired Blueshift to enhance its customer data platform (CDP) by integrating real-time customer data with cross-channel marketing execution capabilities. This acquisition aims to streamline marketing workflows by reducing the gap between data insights and action, particularly in commerce and lifecycle programs. The combined platform will serve over 600 customers, offering improved decision-making and automation.
BlueConic, Inc Profile
HQ Location
Boston, MA
Employees
51-100
Social
Financials
SERIES B
