ON24 Platform Overview

This is a summary of the comprehensive capabilities and benefits of ON24 Platform based on over 11651 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

ON24 Platform, BrightTALK, GoTo Webinar, Livestorm Webinar, 6Connex, etc., all belong to a category of solutions that help Webinar and Conferencing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if ON24 Platform is right for your needs? Our Cuspera AI engine can evaluate how ON24 Platform fits your specific business needs, industry, and context. Get your personalized assessment report today.

ON24 Platform supports business activities such as:

  • Attendee Engagement
  • Generation Of New Leads
  • Content Management
  • Communication Management
  • Collaboration

ON24 Platform can help you with many business goals, such as Attract More Attendees, Establish Thought Leadership, Scale Best Practices, Grow Business, Enhance Customer Relationships, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, ON24 Platform's capabilities include Recording, Personalization, Widgets, etc.

ON24 Platform was founded in 1998. Computer Software Vertical is its biggest customer base.

Reviews

"We’ve been working with ON24 since last fall and the results are compelling. Webinars have demonstrated substantial ROI and created an environment for Zoetis to regularly connect with people " - Ryan Dunn

Cuspera Reviews

72 buyers and buying teams have used Cuspera to assess how well ON24 Platform solved their Webinar and Conferencing needs. Cuspera uses 11651 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Webinar and Conferencing needs.

Business Priorities

Attract More Attendees and Establish Thought Leadership are the most popular business priorities peers achieved using ON24 Platform.

Other priorities:

  • Scale Best Practices
  • Grow Business
  • Enhance Customer Relationships
  • Improve Event ROI
  • Customizable Branding
  • Improve Internal Communications
  • Reach Global Target Audience
  • Grow Market Share
  • Launch New Products
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Improve Consistency
  • Increase Customer Life Time Value
  • Shorten Ramp Up Time
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Attendee Engagement , Generation Of New Leads , Content Management , as the business use cases that they have been most satisfied while using ON24 Platform.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Attendee Engagement

4.86/5 ★

Read Reviews (1301)

"...ON24 Target and Engagement Hub have been critical in creating a seamless, cohesive experience for our customers. ..." Case Study Qlik
engaging and following up

4.85/5 ★

Read Reviews (1158)

"...ON24 offers a Webcast Elite audience member s engagement before, during and after Certification and Presenter Certification Programs...."
engaging with scheduling & cadence

4.64/5 ★

Read Reviews (10)

"...Establish a predictable cadence to make operating as a solo team more manageable and time Repurposed Content...."
Generation Of New Leads

4.94/5 ★

Read Reviews (233)

"...Polls - allows the audience to remain interactive and keeps the client happy with more lead generation...."
Content Management

4.95/5 ★

Read Reviews (169)

"...The built-in on-demand engagement solution from ON24 also makes it easy for Informa to create online content hubs comprised of sponsored webinars on the same topic...." Case Study Informa
content curation

4.94/5 ★

Read Reviews (58)

"...We know it sounds like a grind, so we're here to help you get started with webinar must-dos. CREATE KILLER CONTENT...."
content sharing

4.72/5 ★

Read Reviews (25)

"...We use it primarily for webinars in which we share relevant content with clients and other external individuals...."
content publishing

4.91/5 ★

Read Reviews (24)

"...The post ON24 Releases Content Insights..."
content tracking

4.33/5 ★

Read Reviews (4)

"...We also are able to track speaker and content scores through the survey feature...."
searching for content

4.26/5 ★

Read Reviews (3)

"...Then, review the performance of your existing content to see what s already performing well...."
PEER EXPERIENCES
Attendee Engagement

4.86/5 ★

Read Reviews (1301)

"...ON24 Target and Engagement Hub have been critical in creating a seamless, cohesive experience for our customers. ..." Case Study Qlik
engaging and following up

4.86/5 ★

Read Reviews (1158)

engaging with scheduling & cadence

4.86/5 ★

Read Reviews (10)

Generation Of New Leads

4.94/5 ★

Read Reviews (233)

"...Polls - allows the audience to remain interactive and keeps the client happy with more lead generation...." Peer review by Ethan Castillo, Webcast Producer, UBM plc
Content Management

4.95/5 ★

Read Reviews (169)

"...The built-in on-demand engagement solution from ON24 also makes it easy for Informa to create online content hubs comprised of sponsored webinars on the same topic...." Case Study Informa
content curation

4.95/5 ★

Read Reviews (58)

content sharing

4.95/5 ★

Read Reviews (25)

content publishing

4.95/5 ★

Read Reviews (24)

content tracking

4.95/5 ★

Read Reviews (4)

searching for content

4.95/5 ★

Read Reviews (3)

77+ more Business Use Cases

Our AI advisor, Wyz, harnessed 11651 insights from peers and experts to help you assess how these ON24 Platform use cases fit your Webinar and Conferencing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Ryan Dunn

Senior Marketing Manager

Zoetis

We’ve been working with ON24 since last fall and the results are compelling. Webinars have demonstrated substantial ROI and created an environment for Zoetis to regularly connect with people Testimonial By Ryan Dunn

VICTORIA DILLON

MANAGER, UNIVERSITY EVENTS

LA TROBE UNIVERSITY

ON24 has really worked for us for public engagement. Importantly, I can keep the audience on our broadcast for finding supporting documentation, or using multiple software solutions in order to ask a question or run a poll. Plus it allows us to subtly promote our courses through nontraditional sale...s experiences.

Testimonial By VICTORIA DILLON

SAM ANCLIFF

SENIOR MARKETING EXECUTIVE

INGRAM MICRO

The insights that ON24 provides allow us to optimize our programs. We’ve tailored the length of our webinars and our Q&As to meet our audience’s consumption style and needs, as well as other areas that we couldn’t even see before Testimonial By SAM ANCLIFF
CUSTOMERS TESTIMONIALS

Ryan Dunn

Senior Marketing Manager

Zoetis

We’ve been working with ON24 since last fall and the results are compelling. Webinars have demonstrated substantial ROI and created an environment for Zoetis to regularly connect with people Testimonial By Ryan Dunn

VICTORIA DILLON

MANAGER, UNIVERSITY EVENTS

LA TROBE UNIVERSITY

ON24 has really worked for us for public engagement. Importantly, I can keep the audience on our broadcast for finding supporting documentation, or using multiple software solutions in order to ask a question or run a poll. Plus it allows us to subtly promote our courses through nontraditional sale...s experiences.

Testimonial By VICTORIA DILLON

SAM ANCLIFF

SENIOR MARKETING EXECUTIVE

INGRAM MICRO

The insights that ON24 provides allow us to optimize our programs. We’ve tailored the length of our webinars and our Q&As to meet our audience’s consumption style and needs, as well as other areas that we couldn’t even see before Testimonial By SAM ANCLIFF

Case Studies

COMPANY CASE STUDIES
Case Study Meltwater

Meltwater has implemented a successful engagement strategy with the ON24® Platform by using digital experiences to identify quality leads and move them along the path to purchase.

Read More
Case Study Magento, an Adobe Company

With the support of the ON24® Platform, the Magento Accelerator Webinar Series teaches its clients to understand its customers needs, how to use those needs to improve the buying journey and how to boost sales from online to offline.

Read More
Case Study Optum

ON24 tech stack integration boosts Optum's MQLs by 300%

Read More

Video

The ON24 System of Engagement

Frequently Asked Questions(FAQ)

for ON24 Platform

What is ON24 Platform?

On24 is a digital experience platform that allows to create and deliver live, interactive webinars and get valuable insights from their behavior. This platform is suited for businesses to produce data rich multimedia content and analyze audience engagement to make smart business decisions.

What is ON24 Platform used for?

ON24 Platform is a Webinar and Conferencing Software mainly used by its customers to Attract More Attendees and Establish Thought Leadership by Attendee Engagement, Generation Of New Leads and Content Management .

What are the top features of ON24 Platform?

Recording, Personalization and Widgets are some of the top features of ON24 Platform.

Who uses ON24 Platform?

ON24 Platform is used by Computer Software, Information Technology And Services and Hospital & Health Care among other industries.

What are ON24 Platform alternatives?

BrightTALK, GoTo Webinar, Livestorm Webinar and 6Connex are popular alternatives for ON24 Platform.

Where is ON24 Platform located?

ON24 Platform is headquartered at 50 Beale Street, 8th Floor San Francisco, CA 94105.

Popular Business Setting

for ON24 Platform

Top Industries

  • Computer Software
  • Information Technology and Services
  • Hospital & Health Care

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Peers used ON24 Platform to Attract more attendees and Establish thought leadership

Peer and Expert Opinion on Features

for ON24 Platform

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Recording

3.96/5 ★

Read Reviews (428)
Personalization

4.33/5 ★

Read Reviews (314)
Widgets

3.60/5 ★

Read Reviews (211)
Feedback surveys

4.23/5 ★

Read Reviews (178)
Dashboard

4.05/5 ★

Read Reviews (83)
FEATURES RATINGS AND REVIEWS
Recording

3.96/5 ★

Read Reviews (428)
Personalization

4.33/5 ★

Read Reviews (314)
Widgets

3.60/5 ★

Read Reviews (211)
Feedback surveys

4.23/5 ★

Read Reviews (178)
Dashboard

4.05/5 ★

Read Reviews (83)

IT and Other Capabilities

for ON24 Platform

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.76/5 ★

Read Reviews (1402)
Data Export

3.63/5 ★

Read Reviews (950)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.76/5 ★

Read Reviews (1402)
Data Export

3.63/5 ★

Read Reviews (950)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.19/5 ★

Read Reviews (72)
Email Support

4.11/5 ★

Read Reviews (69)
Chat Support

4.10/5 ★

Read Reviews (140)
24/7 Support

3.90/5 ★

Read Reviews (861)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.19/5 ★

Read Reviews (72)
Email Support

4.11/5 ★

Read Reviews (69)
Chat Support

4.10/5 ★

Read Reviews (140)
24/7 Support

3.90/5 ★

Read Reviews (861)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.85/5 ★

Read Reviews (28)
Analytics

4.65/5 ★

Read Reviews (562)
Custom Reports

3.88/5 ★

Read Reviews (1445)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.85/5 ★

Read Reviews (28)
Analytics

4.65/5 ★

Read Reviews (562)
Custom Reports

3.88/5 ★

Read Reviews (1445)

Software Failure Risk Guidance

?

for ON24 Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for ON24 Platform

Vendor Profile Details

Company Name

On24

Company Website

https://www.on24.com/

Year Founded

1998

HQ Location

50 Beale Street, 8th Floor San Francisco, CA 94105

Employees

251-500

Social

Financials

SERIES C