BrightTALK Overview

BrightTALK enables audience engagement and new prospect reach through webinars and virtual events. Revenue growth is driven by creating these interactive experiences.

Use Cases

Customers recommend Attendee Engagement, Content Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using BrightTALK.

Other use cases:

  • Collaboration
  • Campaign Management
  • Competitive Intelligence
  • Advertisement
  • Social Media Marketing
  • Lead Engagement
  • Account Management
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Business Priorities

Improve Event ROI and Grow Business are the most popular business priorities that customers and associates have achieved using BrightTALK.

Other priorities:

  • Attract More Attendees
  • Establish Thought Leadership
  • Customizable Branding
  • Enhance Customer Relationships
  • Launch New Products
  • Grow Market Share
  • Scale Best Practices
  • Shorten Ramp Up Time
  • Reach Global Target Audience
  • Improve Stakeholder Relations
  • Improve Efficiency
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BrightTALK Use-Cases and Business Priorities: Customer Satisfaction Data

BrightTALK works with different mediums / channels such as Video, and Chat,

BrightTALK's features include Recording, Personalization, Video Hosting, etc.

Reviews

"You have the content, you have the right people, and BrightTALK has the platform that gets you the awareness." - Barry Spielman

BrightTALK, ON24 Platform, 6Connex, BigMarker Webinars, WorkCast, etc., all belong to a category of solutions that help Webinar and Conferencing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for BrightTALK

Top Industries

  • Computer Software
  • Computer & Network Security
  • Financial Services

Popular in

  • Enterprise
  • Mid Market
  • Small Business

BrightTALK is popular in Computer Software, Computer & Network Security, and Financial Services and is widely used by Enterprise, Mid Market, and Small Business.

Comprehensive Insights on BrightTALK Use Cases

How can BrightTALK enhance your Attendee Engagement process?

How does BrightTALK address your Content Management Challenges?

What benefits does BrightTALK offer for Generation Of New Leads?

How does BrightTALK address your Collaboration Challenges?

What Are the key features of BrightTALK for Campaign Management?

49+ more Business Use Cases

28 buyers and buying teams have used Cuspera to assess how well BrightTALK solved their Webinar and Conferencing needs. Cuspera uses 1427 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Webinar and Conferencing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
BrightTALK testimonial

Barry Spielman

VP Marketing

Sixgill

You have the content, you have the right people, and BrightTALK has the platform that gets you the awareness. Testimonial By Barry Spielman
BrightTALK testimonial

Peter Baxter

SVP of Global Sales

Yellowfin

BrightTALK has massively impacted the volume and engagement of Yellowfin's inbound leads. These leads have a much greater conversion rate. This highly engaged audience spent an hour engaging with that topic, as a result have exceptionally high conversion rates. Testimonial By Peter Baxter
BrightTALK testimonial

Erik Archer Smith

Marketing Director

Treasure Data

We love the team, we find the application very easy to use...we also like how there is a bundled-in audience. Testimonial By Erik Archer Smith
CUSTOMERS TESTIMONIALS
BrightTALK testimonial

Barry Spielman

VP Marketing

Sixgill

You have the content, you have the right people, and BrightTALK has the platform that gets you the awareness. Testimonial By Barry Spielman
BrightTALK testimonial

Peter Baxter

SVP of Global Sales

Yellowfin

BrightTALK has massively impacted the volume and engagement of Yellowfin's inbound leads. These leads have a much greater conversion rate. This highly engaged audience spent an hour engaging with that topic, as a result have exceptionally high conversion rates. Testimonial By Peter Baxter
BrightTALK testimonial

Erik Archer Smith

Marketing Director

Treasure Data

We love the team, we find the application very easy to use...we also like how there is a bundled-in audience. Testimonial By Erik Archer Smith

Case Studies

COMPANY INDUSTRY CASE STUDIES
BrightTALK case study
Computer & Network Security
Computer & Network Security
Case Study Sixgill

Sixgill gains brand awareness by extending their lean team with BrightTALK

Read More
BrightTALK case study
Financial Services
Financial Services
Case Study Sarasin & Partners

How using BrightTALK, Sarasin & Partners engages investment professionals.

Read More
BrightTALK case study
Computer Software
Computer Software
Case Study Demandbase

How BrightTALK helps Demandbase to driven more subscribers to its BrightTALK Channel.

Read More

Video

BrightTALK: Much More Than a Webinar Platform

Video Thumbnail

Frequently Asked Questions(FAQ)

for BrightTALK

What is BrightTALK?

BrightTALK is a Content and Demand marketing platform providing online B2B Talks and events, enabling enhanced video and webinar experience, increased campaign conversions and lead acquisition.

BrightTALK’s Content module has Channel, Studios and Webinar Services as products. The Channel provides a repository of Inspiring talks with an AI powered engine to connect the right content with the right person at the right time. BrightTALK Studios provides support with compelling story-telling and visionary ideas for telling the business story, in addition to providing end-to-end video services.

BrightTALK Demand module’s products include Content Leads, Summit Leads and Intent Leads. BrightTALK Content Leads provides tools for engaging new audiences and leads with lowered acquisition costs, helps increase marketing sourced pipeline through leads that engage with the webinars and videos. The BrightTALK Summit Leads enables attracting leads from influential online events by enabling sponsorships to these events with talks by top influencers on hot topics.

What is BrightTALK used for?

BrightTALK is a Webinar and Conferencing Software mainly used by its customers to Improve Event ROI and Grow Business by Attendee Engagement, Content Management and Generation Of New Leads .

What are the top features of BrightTALK?

Recording, Personalization and Video hosting are some of the top features of BrightTALK.

Who uses BrightTALK?

BrightTALK is used by Computer Software, Computer & Network Security and Financial Services among other industries.

What are BrightTALK alternatives?

ON24 Platform, 6Connex, BigMarker Webinars and WorkCast are popular alternatives for BrightTALK.

Where is BrightTALK located?

BrightTALK is headquartered at BrightTALK Inc, 100 Montgomery Street, 19th Floor, San Francisco, CA 94104.
lightning

Peers used BrightTALK for Attendee engagement and content management

BrightTALK Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.39/5

Read Reviews (19)
Analytics

4.66/5

Read Reviews (73)
Custom Reports

4.28/5

Read Reviews (83)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.39/5

Read Reviews (19)
Analytics

4.66/5

Read Reviews (73)
Custom Reports

4.28/5

Read Reviews (83)

Software Failure Risk Guidance

?

for BrightTALK

Overall Risk Meter

Low Medium High

Top Failure Risks for BrightTALK

Brighttalk Profile

Company Name

Brighttalk

Company Website

https://www.brighttalk.com/

Year Founded

2002

HQ Location

BrightTALK Inc, 100 Montgomery Street, 19th Floor, San Francisco, CA 94104

Employees

101-250

Social

Financials

PRIVATE