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Compare BrightTALK vs BigMarker Webinars

Comparison Summary

This comparison report of BrightTALK vs. BigMarker Webinars is based on a specific set of business needs and context. The comparison uses 2784 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing BrightTALK and BigMarker Webinars

BrightTALK, BigMarker Webinars, ON24 Platform, 6Connex, etc., belong to a category of solutions that help Webinar and Conferencing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

BrightTALK covers Attendee Engagement, Content Management with Video, Generation Of New Leads, Campaign Management, etc.

BigMarker Webinars focuses on Attendee Engagement, Collaboration with Offline, Event Onboarding, Generation Of New Leads, etc.

"We found a huge increase in the number of registrations per webinar but also the quality of people coming in was better. " - Jess Bahr

"BigMarker is the best webinar software on the market. It is a must-have tool. " - Eko P

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo BrightTALK

Focus area

Software Failure Risk

  • low

logo BigMarker Webinars

Focus area

BigMarker Webinars is better than BrightTALK for

Software Failure Risk

  • low

About

Content and demand marketing platform with video and webinar services for lead engagement and conversions

No-Download Webinar Software for Virtual conferences, Summits & Webinars

Age

2002

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

77

50

Total Goals
(we found evidences for)

13

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


content publishing

searching for content


generation of new leads



campaign management


competitive intelligence



social media marketing



account management




helpdesk management



communication management

sending & publishing communications


channel management


lead qualification

lead qualification: technographic

lead qualification: firmographic


touchpoint management


training & onboarding


lifetime value management


conversion management



merger and acquisition






segmentation and targeting



promotion management


discount management


international marketing


products & pricelist management


sales document management




business development



community building


workflow management




knowledge management


conference call management



Top Goals

Goals Achieved

  • Improve ROI

  • Increase sales & revenue

  • Acquire customers

  • Establish thought leadership

  • Build brand awareness

  • Enhance customer relationships

  • Launch new products

  • Grow market share

  • Scale best practices

  • Shorten ramp up time

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Improve efficiency

  • See 10 more
  • Acquire customers

  • Build brand awareness

  • Scale best practices

  • Establish thought leadership

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Launch new products

  • Improve consistency

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • See 9 more

Top Channels

Channels Used

  • video

  • offline

  • e-mail

  • social media

  • trade shows

  • events

  • website

  • Facebook

  • chat

  • support groups

  • out of home

  • brochure

  • promotions

  • Twitter

  • user generated content

  • phone calls

  • Instagram

  • mass media

  • Facebook page

  • mobile app

  • mobile

  • See 18 more
  • video

  • offline

  • e-mail

  • social media

  • trade shows

  • events

  • website

  • Facebook

  • chat

  • support groups

  • out of home

  • brochure

  • promotions

  • Twitter

  • user generated content

  • phone calls

  • Instagram

  • mass media

  • Facebook page

  • mobile app

  • mobile

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting