The Cordial Platform collects all of customer and business data from all of company's technology stack. With multiple real-time data feeds flowing into the platform, complex data is activated and ready for immediate use in messaging programs. It enables marketing team to segment audiences, trigger automations, optimize content, and create personal messages based on customers’ individual behavior and ever-changing business data.

Cordial is built to ingest and activate data flexibly and frictionlessly to create any message in a single platform. It improves conversions with personal and relevant messages, empowers teams to execute cross-channel strategies in real-time, and brings teams together to build better, faster, stronger, more agile teams.

The key features provided by MessageGears include direct data access, true real-time marketing, marketing agility, and operation efficiency. The true real-time marketing feature provides an excellent platform for sending responsive and personalized campaigns easily without wanting for a data sync to occur. The marketing agility feature allows users to easily add a field to a marketing database and once it's available in MessageGears users can make campaign changes quickly.

MessageGears offers an excellent platform for reclaiming all the time consumed by IT and marketing teams when dealing with the inefficiencies of traditional cloud solutions. MessageGears also provides hybrid solutions to overcome the inherent limitations of the marketing cloud email system. MessageGears offers an excellent platform for automating dynamic personalized campaigns that help in generating sales.