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Digital Experience Platform

Mopinion Product Overview

Mopinion delivers real-time user feedback software tailored for websites, apps, and emails, enhancing digital experiences with actionable insights. The software excels in capturing user sentiment through expert-designed forms, ensuring feedback is gathered at every crucial touchpoint. This capability allows businesses to refine their digital platforms based on direct user input, addressing specific user needs and preferences. Mopinion integrates smoothly with existing systems, offering businesses a comprehensive view of user interactions. Notably, Mopinion's solution is recognized by market leaders for its ability to uncover missing insights that drive customer satisfaction and engagement.

How satisfied the customers are with Mopinion use-cases

Reviews

"...We now have more awareness for customer feedback as it relates to our product development...." Peer review by Wouter Brackel, UX Design Lead, De Bijenkorf

Mopinion Customer Insights, Testimonials and Case Studies

What makes Mopinion ideal for Customer Feedback Management?

What makes Mopinion ideal for Engagement Management?

What solutions does Mopinion provide for Digital Marketing?

What makes Mopinion ideal for Products & Pricelist Management?

What solutions does Mopinion provide for Sending & Publishing Communications?

What is Mopinion used for?

Mopinion is a Customer Feedback Management Software mainly used by its customers to Enhance Customer Relationships and Improve Digital And Social Presence by Customer Feedback Management, Engagement Management and Digital Marketing .

What are the top features of Mopinion?

Feedback surveys, Dashboard and Widgets are some of the top features of Mopinion.

Where is Mopinion located?

Mopinion is headquartered at Pannekoekstraat 104 Rotterdam, NL.

11 buyers and buying teams have used Cuspera to assess how well Mopinion solved their Customer Feedback Management needs. Cuspera uses 755 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.

Smartphonehoesjes.nl - Retail - Medium

Mopinion helps Smartphonehoesjes.nl collect and analyze digital customer feedback. The company wanted to reach website visitors and understand why some did not complete purchases. They also needed a ...way for users to report bugs. Mopinion replaced Hotjar, offering better design control and question logic for feedback forms. This improved the website experience and customer satisfaction.

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Vattenfall - Utilities - Very Large

Mopinion helps Vattenfall improve digital customer journeys. Vattenfall uses Mopinion to collect and analyze feedback from website, app, and email channels. Teams use Customer Effort Score surveys an...d exit surveys to find pain points and improve user experience. After using Mopinion, Vattenfall saw a clear uplift in CES scores. Over 80 people at Vattenfall work with Mopinion to ensure quality feedback processes.

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Vodafone Ireland - Telecommunications - Large

Vodafone Ireland uses Mopinion for Websites and Mopinion for Apps to improve digital customer experience. The team wanted deeper insights into customer behavior beyond what heatmapping and analytics ...tools provided. Mopinion helps them understand why customers act a certain way online and in-app. This feedback program supports their goal to make digital channels user-friendly and customer-focused. The solution enables Vodafone Ireland to optimize their website and app for better engagement and satisfaction.

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Calvin Klein - Apparel & Fashion - Large

Mopinion helps Calvin Klein make data-driven decisions by collecting customer feedback on their website. Calvin Klein uses targeted surveys to understand why visitors act a certain way. The team runs... multiple surveys, including on payment and confirmation pages, to gather insights. Mopinion enables Calvin Klein to improve the shopping experience and validate ideas before implementing changes. This approach supports conversion optimization and better customer experience.

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Allianz - Insurance

Mopinion helps Allianz improve website conversion with customer feedback. Allianz uses Mopinion to find and remove obstacles in the online journey. The company aims to make navigation and damage repo...rting easy for users. Allianz applies customer-centric principles and learns from other industries. The team meets with conversion experts from other companies to share ideas. Mopinion's feedback tools give Allianz insights to optimize the digital experience.

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Luminor Group - Banking - Large

Mopinion helps Luminor Group improve its Bridge digital banking platform for corporate clients. The product team uses real-time user feedback and NPS surveys to find areas for improvement and manage ...communications during feature releases. Feedback is shared with departments to guide product growth and support. This approach ensures a smooth experience for thousands of corporate banking users. Luminor values actionable insights to enhance customer satisfaction and loyalty.

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lightning

Peers used Mopinion for customer feedback management and engagement management

Mopinion Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (3)
Analytics

4.78/5 ★

Read Reviews (125)
Custom Reports

4.68/5 ★

Read Reviews (85)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (3)
Analytics

4.78/5 ★

Read Reviews (125)
Custom Reports

4.68/5 ★

Read Reviews (85)

Mopinion Integrations

Mopinion integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.65/5 ★

Read Reviews (42)
Data Export

4.37/5 ★

Read Reviews (16)

Relay42

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Contentsquare

4.69 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Mopinion

Overall Risk Meter

Low Medium High

Top Failure Risks for Mopinion

Mopinion News

M&A
 

Netigate + Mopinion: Shaping the Future of Experience Management in Europe

Netigate and Mopinion have merged to form a leading European Experience Management platform. This partnership combines Mopinion's digital feedback expertise with Netigate's multi-channel data collection and AI-driven analytics. The unified platform aims to deliver comprehensive customer and employee feedback solutions, leveraging agentic AI for real-time insights and actions, while adhering to European data privacy standards.

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Partnership
 

Mopinion Connects 2025: Fuelled by innovation and connection!

Mopinion hosted its annual event, Mopinion Connects 2025, in Rotterdam, focusing on the theme "CXO Data The Fuel for Innovation." The event featured presentations by industry leaders from VodafoneZiggo and Air FranceKLM, highlighting the impact of customer feedback on business innovation. Additionally, Mopinion announced its partnership with Netigate, enhancing their experience management solutions by integrating analytics and AI-powered platforms.

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M&A
 

Mopinion acquired by Netigate

Netigate, a Swedish SaaS firm, has acquired Dutch digital customer feedback company Mopinion. This acquisition enhances Netigate's platform by integrating Mopinion's real-time digital feedback tools with its existing analytics and AI capabilities. The merger aims to provide a unified platform for comprehensive feedback and insights.

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M&A
 

Netigate acquires Mopinion to create Europes most comprehensive AI-driven Experience Management platform - Cision News

Netigate has acquired Mopinion to enhance its position as Europe's leading experience management platform. This strategic acquisition integrates Mopinion's digital feedback tools with Netigate's analytics and AI-driven solutions, creating a unified platform for customer experience management. The combined capabilities aim to deliver comprehensive insights and drive growth for enterprises across various industries.

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Mopinion Profile

Company Name

Mopinion

Company Website

https://mopinion.com/

HQ Location

Pannekoekstraat 104 Rotterdam, NL

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE