Mopinion Overview

Mopinion delivers real-time user feedback software tailored for websites, apps, and emails, enhancing digital experiences with actionable insights. The software excels in capturing user sentiment through expert-designed forms, ensuring feedback is gathered at every crucial touchpoint. This capability allows businesses to refine their digital platforms based on direct user input, addressing specific user needs and preferences. Mopinion integrates smoothly with existing systems, offering businesses a comprehensive view of user interactions. Notably, Mopinion's solution is recognized by market leaders for its ability to uncover missing insights that drive customer satisfaction and engagement.

Use Cases

Customers recommend Customer Feedback Management, Engagement Management, Digital Marketing, as the business use cases that they have been most satisfied with while using Mopinion.

Other use cases:

  • Products & Pricelist Management
  • Sending & Publishing Communications
  • Competitive Intelligence
  • Content Management
  • Knowledge Management
  • Lead Qualification: Technographic
  • Collaboration
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Business Priorities

Enhance Customer Relationships and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Mopinion.

Other priorities:

  • Increase Sales & Revenue
  • Grow Market Share
  • Acquire Customers
  • Improve ROI
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Mopinion Use-Cases and Business Priorities: Customer Satisfaction Data

Mopinion works with different mediums / channels such as Promotions. and Mobile.

Mopinion's features include Feedback Surveys, Dashboard, Widgets, etc. and Mopinion support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Mopinion analytics capabilities include Analytics, and Custom Reports.

Reviews

"...We now have more awareness for customer feedback as it relates to our product development...." Peer review by Wouter Brackel, UX Design Lead, De Bijenkorf

Mopinion, belong to a category of solutions that help Customer Feedback Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mopinion enhances websites, apps, and emails through real-time user feedback. A seamless user and customer experience is created with their software.

Mopinion Customer wins, Customer success stories, Case studies

What Are the key features of Mopinion for Customer Feedback Management?

How does Mopinion facilitate Engagement Management?

How does Mopinion facilitate Digital Marketing?

Why is Mopinion the best choice for Products & Pricelist Management?

How does Mopinion facilitate Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Mopinion solved their Customer Feedback Management needs. Cuspera uses 755 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.

Allianz - Insurance

Mopinion helps Allianz improve website conversion with customer feedback. Allianz uses Mopinion to find and remove obstacles in the online journey. The company aims to make navigation and damage repo...rting easy for users. Allianz applies customer-centric principles and learns from other industries. The team meets with conversion experts from other companies to share ideas. Mopinion's feedback tools give Allianz insights to optimize the digital experience.

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Calvin Klein - Apparel & Fashion

Mopinion helps Calvin Klein make data-driven decisions for their website. Calvin Klein uses Mopinion to collect customer feedback and understand user behavior. The tool lets them target surveys to di...fferent visitor segments and ask the right questions at the right time. They run multiple surveys, including a feedback button and payment page survey, to improve the shopping experience. This approach supports their conversion optimization and customer experience goals.

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Air France–KLM Group - Travel & Hospitality

Mopinion’s digital feedback software helps Air France–KLM Group improve customer experience. The airline collects feedback from website and app users to find technical issues and get suggestions. The...y switched to Mopinion for a future-proof, innovative solution. Smart Recaps, an AI-powered feature, summarizes open-ended feedback and highlights key topics. This saves time and ensures important insights are not missed.

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Astore - Hospitality

Mopinion helps Astore, part of the Accor Group, improve customer satisfaction with user insights. Astore uses Mopinion for online surveys to collect both qualitative and quantitative feedback from ho...tel and restaurant customers. Before Mopinion, Astore relied on email surveys that did not provide enough responses or insights. With Mopinion, Astore gathers feedback to address challenges like product availability and performance. This feedback shapes the product roadmap, leading to new features such as stock notifications based on customer requests.

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Rijksoverheid.nl - Government Administration

Mopinion’s feedback software helps Rijksoverheid.nl improve its website for Dutch citizens. The team wanted to make information easy to find and understand. They used Mopinion to collect user feedbac...k and learn why visitors act the way they do. Privacy compliance was important, so Mopinion’s solution fit their needs. This helped the government make the website more user-friendly and people-focused.

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Etos - Retail

Etos uses Mopinion to collect customer feedback on their website. They launched their webshop in 2019 and needed to understand new customer needs. Mopinion helps Etos gather feedback at key points li...ke checkout and after purchase. They use forms to measure customer effort and content usefulness. This feedback lets Etos improve their online shopping experience and keep their content up to date.

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Frequently Asked Questions(FAQ)

for Mopinion

What is Mopinion used for?

Mopinion is a Customer Feedback Management Software mainly used by its customers to Enhance Customer Relationships and Improve Digital And Social Presence by Customer Feedback Management, Engagement Management and Digital Marketing .

What are the top features of Mopinion?

Feedback surveys, Dashboard and Widgets are some of the top features of Mopinion.

Where is Mopinion located?

Mopinion is headquartered at Pannekoekstraat 104 Rotterdam, NL.
lightning

Peers used Mopinion for customer feedback management and engagement management

Mopinion Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (3)
Analytics

4.78/5 ★

Read Reviews (125)
Custom Reports

4.68/5 ★

Read Reviews (85)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (3)
Analytics

4.78/5 ★

Read Reviews (125)
Custom Reports

4.68/5 ★

Read Reviews (85)

Mopinion Integrations

Mopinion integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.65/5 ★

Read Reviews (42)
Data Export

4.37/5 ★

Read Reviews (16)

Relay42

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Contentsquare

4.69 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Mopinion

Overall Risk Meter

Low Medium High

Top Failure Risks for Mopinion

Mopinion News

M&A

Netigate + Mopinion: Shaping the Future of Experience Management in Europe

Netigate and Mopinion have merged to form a leading European Experience Management platform. This partnership combines Mopinion's digital feedback expertise with Netigate's multi-channel data collection and AI-driven analytics. The unified platform aims to deliver comprehensive customer and employee feedback solutions, leveraging agentic AI for real-time insights and actions, while adhering to European data privacy standards.

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Partnership

Mopinion Connects 2025: Fuelled by innovation and connection!

Mopinion hosted its annual event, Mopinion Connects 2025, in Rotterdam, focusing on the theme "CXO Data The Fuel for Innovation." The event featured presentations by industry leaders from VodafoneZiggo and Air FranceKLM, highlighting the impact of customer feedback on business innovation. Additionally, Mopinion announced its partnership with Netigate, enhancing their experience management solutions by integrating analytics and AI-powered platforms.

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M&A

Mopinion acquired by Netigate

Netigate, a Swedish SaaS firm, has acquired Dutch digital customer feedback company Mopinion. This acquisition enhances Netigate's platform by integrating Mopinion's real-time digital feedback tools with its existing analytics and AI capabilities. The merger aims to provide a unified platform for comprehensive feedback and insights.

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M&A

Netigate acquires Mopinion to create Europes most comprehensive AI-driven Experience Management platform - Cision News

Netigate has acquired Mopinion to enhance its position as Europe's leading experience management platform. This strategic acquisition integrates Mopinion's digital feedback tools with Netigate's analytics and AI-driven solutions, creating a unified platform for customer experience management. The combined capabilities aim to deliver comprehensive insights and drive growth for enterprises across various industries.

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Mopinion Profile

Company Name

Mopinion

Company Website

https://mopinion.com/

HQ Location

Pannekoekstraat 104 Rotterdam, NL

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE