Mobivity Overview

Mobivity-recurrency-platform drives faster user acquisition and retention for app developers through Connected Rewards. Digital Acquisition is enhanced by incentivizing user engagement.

Use Cases

Customers recommend Motivation Management, Personalized Marketing, Create Engagement Based Loyalty, as the business use cases that they have been most satisfied with while using Mobivity.

Other use cases:

  • Campaign Monitoring
  • Engaging And Following Up
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Mobivity.

Other priorities:

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Mobivity Use-Cases and Business Priorities: Customer Satisfaction Data

Peer review evidence (same sources as the product rating summary)

"...The Recurrency platform helps brands drive customer frequency and spend by motivating employees and customers alike. ..." Mobivity Driving Customer Frequency for Restaurant and Retail Brands
"...Mobivity drives customer frequency and spend by capturing POS data to analyze consumer habits, and motivating customers through personalized marketing. ..." Mobivity Driving Customer Frequency for Restaurant and Retail Brands
"...Mobivity takes guest loyalty and engagement to a new level by applying big data technologies proven to increase guest frequency and spend . ..." Mobivity Driving Customer Frequency for Restaurant and Retail Brands

Mobivity, belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mobivity Customer wins, Customer success stories, Case studies

What benefits does Mobivity offer for Motivation Management?

 

Mobivity Holdings reported a 60% increase in the adoption of its Connected Rewards platform among convenience stores

Mobivity reported a 60% increase in the adoption of its Connected Rewards platform among convenience store retailers in the last 45 days of 2024. The platform is now used by over 25,000 convenience a...nd fuel locations nationwide, including two of the top three U.S. oil and gas companies, highlighting its role in enhancing customer engagement.

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A top-five national convenience retail chain - Retail - Very Large

Mobivity's Connected Rewards helped a top-five national convenience retail chain fight declining engagement. The retailer used mobile game-integrated offers to boost loyalty program sign-ups. Mobivit...y targeted mobile game players, matching the retailer’s customer base. A 60-day test compared traditional offers to mobile game offers. The campaign delivered higher acquisition rates and better cost efficiency than old methods.

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Checkers & Rally's - Restaurants - Large

Tampa, USA

Checkers & Rally's used Mobivity's Connected Rewards program with mobile gaming to re-engage lapsed customers. The campaign increased redemption rates and brought significant financial gains. Marketi...ng costs were reduced by using strategic reimbursements. The program helped boost customer retention and loyalty. Mobile gaming and real-world rewards worked together to drive strong business results.

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SONIC - Restaurants - Large

Oklahoma City, USA

SONIC used Mobivity’s Unified Mobile Messaging to run an RCS campaign. The campaign featured a swipeable product carousel to drive order ahead pickup orders through their app. SONIC saw a fivefold in...crease in app downloads and a threefold increase in app registrations compared to MMS. Purchases increased by 50%. The campaign showed strong customer engagement using mobile messaging.

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Blimpie - Restaurants - Medium

Scottsdale, USA

Blimpie used Mobivity’s Recurrency platform in a 12-week pilot across 70 locations. The goal was to increase guest frequency, drive drink purchases, and promote new menu items. Mobivity’s solution de...livered personalized mobile offers and in-store communications using POS data. Blimpie saw a direct lift in customer frequency and over 11% increase in average spend on transactions with Recurrency offers. The program focused on data-driven marketing to boost loyalty and sales.

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Round Table Pizza - Restaurants - Large

Concord, USA

Round Table Pizza used Mobivity’s Recurrency suite to boost customer engagement. More than 75 customers redeemed their first offer for Garlic Parmesan Twists. The solution led to a greater than 40% i...ncrease in average customer spend. In just six weeks, Round Table Pizza generated $100,000 in incremental revenue. The restaurant saw fast results by bringing customers back more often.

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Mobivity Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.16/5 ★

Read Reviews (2)
Custom Reports

2.93/5 ★

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.16/5 ★

Read Reviews (2)
Custom Reports

2.93/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Mobivity

Top Failure Risks for Mobivity

Mobivity Holdings Corp. News

Partnership

Mobivity Enters Marketing Services MSA With PayPal; One-Year Term ...

Mobivity has signed a Master Services Agreement with PayPal to provide marketing promotion services, including offer planning and ad placement. The agreement, effective March 9, 2026, is performance-based and initially set for one year with automatic annual renewals. Mobivity plans to assign the agreement to Mistplay following an asset sale.

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M&A

Mobivity's Strategic Pivot: A Post-Divestiture Analysis

Mobivity has divested its "Connected Rewards" unit to Mistplay Inc. to streamline operations and focus on a more efficient competitive stance in the mobile marketing sector. The transaction includes cash, equity, and potential earn-out payments. The Q1 2026 financial report on April 6 will reveal the impact of this strategic shift on Mobivity's operations and financial health.

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M&A

Mistplay to acquire Mobivitys Connected Rewards platform - Pocket Gamer.biz

Mistplay is set to acquire Mobivity's Connected Rewards platform, enhancing its LoyaltyPlay business by integrating real-world brand offers into mobile gaming. This acquisition aims to create an omnichannel toolkit for digital and offline engagement, expanding Mistplay's reach beyond gaming into fintech and e-commerce sectors. The deal is expected to close in early Q1 2026.

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M&A

Mobivity Divests Connected Rewards Business in Asset Sale - TipRanks

Mobivity Holdings Corp. has agreed to sell its Connected Rewards business assets to Mistplay Inc. and Reward Holdings, ULC. The transaction, valued at $5.3 million in cash and over 6.3 million Class B common shares of Reward Holdings, includes potential earn-out equity. The deal is set to close in Q1 2026, pending customary approvals, and will transfer core assets and liabilities, impacting Mobivity's operations and capital structure.

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Mobivity Holdings Corp. Profile

Company Name

Mobivity Holdings Corp.

Company Website

https://www.mobivity.com/

HQ Location

Employees

51-100

Social

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Financials

IPO