Meltwater Media Monitoring Overview

Meltwater’s media monitoring software helps businesses track and analyze mentions across various media. Coverage includes online news, social media, print, broadcasts, and podcasts.

Use Cases

Customers recommend Public Relations, Competitive Intelligence, Content Management, as the business use cases that they have been most satisfied with while using Meltwater Media Monitoring.

Other use cases:

  • Social Media Analytics
  • Engagement Management
  • Reputation Management
  • Monitoring Social Media
  • Tracking & Monitoring Communications
  • Sending & Publishing Communications
  • Social Media Marketing
See all use cases See less use cases

Business Priorities

Improve Digital And Social Presence and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Meltwater Media Monitoring.

Meltwater Media Monitoring Use-Cases and Business Priorities: Customer Satisfaction Data

Meltwater Media Monitoring works with different mediums / channels such as Social Media. User Generated Content. and Blogs.

Meltwater Media Monitoring's features include Dashboard. and Meltwater Media Monitoring support capabilities include 24/7 Support, Email Support, Chat Support, etc. also Meltwater Media Monitoring analytics capabilities include Analytics, and Custom Reports.

Peer review evidence (same sources as the product rating summary)

"...More than ever, PR and Communications professionals need to prove the ROI of their earned media efforts...." Media Monitoring & Analysis
"...Create dashboards and benchmark against competitors...." Media Monitoring & Analysis
"...Since 2001, we have invested in proprietary technology to capture content from more than 270,000 global news sources, social media platforms, forums, blogs, print publications, broadcasts and podcasts...." Media Monitoring & Analysis

Meltwater Media Monitoring, belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Meltwater Media Monitoring Customer wins, Customer success stories, Case studies

What solutions does Meltwater Media Monitoring provide for Public Relations?

What makes Meltwater Media Monitoring ideal for Competitive Intelligence?

How efficiently Does Meltwater Media Monitoring manage your Content Management?

 

Yves Rocher - Consumer Goods - Large

Rennes, France

Meltwater's Social Influencer Discovery tool helped Yves Rocher's regional marketing team find top influencers faster. Before Meltwater, the team spent too much time manually searching social media f...or suitable influencers. With Meltwater, they filtered influencers by interests and demographics, making it easier to match campaign needs. The team used data-driven insights to select influencers and measure campaign impact. This led to more effective influencer marketing and better local market reach.

 

Yogurt Top Marketing - Marketing And Advertising - Small

Manchester, UK

Meltwater helps Yogurt Top Marketing track online conversations and news. The agency uses Meltwater to map customer journeys and build content strategies. Meltwater's media monitoring tool helps them... find influencers and brand advocates. They use data from Meltwater to optimize campaigns and measure success. Historical insights from Meltwater let them analyze trends for new clients. Accurate search features help them track mentions and improve content planning.

 

Yoco - Financial Services - Medium

Cape Town, South Africa

Meltwater Engage helped Yoco manage all social media channels from one platform. The team could quickly respond to comments and complaints, including on Facebook Ads. This led to more sign-ups and be...tter customer service. Yoco used tags to track sentiment and report insights to the business. Scheduling posts saved time, and analytics improved their social media strategy. The platform was easy to use and made social media a key sales channel.

 

Ynsect - Food & Beverages - Medium

Paris, France

Meltwater helped Ynsect track media coverage and monitor their market. Before, Ynsect struggled to measure campaign results and spent hours searching for press mentions. With Meltwater, they quickly ...see all media mentions and save time. The platform also helps them watch competitors and spot trends. Ynsect uses Meltwater to prepare for international growth by finding relevant journalists.

 

YAPEAL AG - Banking - Small

Zurich, Switzerland

YAPEAL AG used Meltwater to track its brand reputation and media mentions. Before Meltwater, the team struggled to measure communication impact and manage many channels. Meltwater gave them a full vi...ew of their media presence and made it easy to measure communication results. The team now targets media and community outreach more effectively. The personalized dashboard and mobile app help them stay agile and informed.

 

Yahlive - Telecommunications - Medium

Abu Dhabi, UAE

Meltwater helps Yahlive access real-time data from social and online sources. The marketing team uses the platform to track industry changes and competitor news. Yahlive can now alert the business de...velopment team to new opportunities quickly. The company reduced costs by replacing multiple data providers with Meltwater. Insights from Meltwater support new market expansion and improve client relations.

Meltwater Media Monitoring Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.93/5

Read Reviews (1)
Analytics

4.09/5

Read Reviews (18)
Custom Reports

4.09/5

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.93/5

Read Reviews (1)
Analytics

4.09/5

Read Reviews (18)
Custom Reports

4.09/5

Read Reviews (10)

Software Failure Risk Guidance

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for Meltwater Media Monitoring

Top Failure Risks for Meltwater Media Monitoring

Meltwater News

Partnership

Marketbridge and Meltwater Partner to Bring AI-Powered GTM Intelligence ...

Marketbridge and Meltwater have formed a strategic partnership to enhance AI-powered go-to-market (GTM) intelligence for B2B marketing. This collaboration integrates Marketbridge's GTM strategy with Meltwater's narrative intelligence platform, focusing on Generative Engine Optimization (GEO) to improve brand visibility and competitive analysis. The partnership aims to provide comprehensive insights into brand perception across digital and AI-driven platforms.

Partnership

Marketbridge and Meltwater Partner to Advance AI-Powered B2B Go-to ...

Meltwater and Marketbridge have formed a strategic partnership to enhance AI-powered B2B go-to-market intelligence. The collaboration integrates Meltwater's narrative and GEO intelligence with Marketbridge's first-party data and consulting expertise, providing a comprehensive view of channels influencing buying decisions. This partnership aims to optimize channel engagement and strategy for AI-driven customer journeys, with a full solution launch expected in Q4 2026.

Product

Meltwater expands MCP tools for AI integration

Meltwater has expanded its Model Context Protocol (MCP) tools to enhance AI integration within its platform. This update allows AI assistants to take action using Meltwater's trusted intelligence, enabling users to access insights, create reports, and track alerts in real time. The MCP tools integrate Meltwater's licensed data into AI workflows, providing verifiable answers without requiring direct platform access.

Product

Meltwater Expands Access to Meltwater MCP

Meltwater has expanded access to its Meltwater MCP, enhancing AI tools with actionable intelligence. The platform now allows AI assistants to take actions within Meltwater, enabling teams to access insights and create reports without logging in. This integration brings Meltwater's licensed data into any AI assistant, ensuring consistent, verifiable answers. Meltwater MCP is now generally available to customers.

Meltwater Profile

Company Name

Meltwater

HQ Location

465 California St, Floor 11, San Francisco, California 94104, US

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