Knowland helps a London Heathrow hotel grow its account base in a tough market. The hotel uses Knowland's Advanced Searches and Custom Reports to find top prospects and analyze client booking pattern...s. The sales team builds a strong pipeline and tailors pitches using Knowland-verified event data. This approach speeds up sales cycles and helps win new business. The team also tracks long-term opportunities and stays ahead of competitors with Knowland's insights.
Knowland and Amadeus’ MeetingBroker helped Caesars Entertainment improve their group sales pipeline. Sales managers used Knowland to find leads that matched their hotel profile. Integrating Knowland ...with MeetingBroker let them move leads directly into their sales system. This saved time, made work easier, and helped grow group business. Sanjay, a sales manager, now works in one interface and finds it easy to manage leads. 82% of users say it saves time, 79% like setting traces on future opportunities, and 66% believe it helps them prospect more efficiently.
Knowland helped Swissôtel Al Ghurair improve their sales pipeline. The sales team used Knowland to find accounts that booked events at similar hotels. They saved time on research and found new prospe...cts. The team shifted bookings from a large healthcare account to their hotel. Knowland gave them data to build better sales strategies and win more business in Dubai.
CASE STUDY Greater Birmingham Convention & Visitors Bureau
Knowland helps the Greater Birmingham Convention & Visitors Bureau find and win more convention business. The sales team uses Knowland to target the right meeting planners and understand their needs.... With Knowland and the TAP Report, they use data to reach out before RFPs go out. Hotels in Birmingham benefit from better pricing decisions. The CVB now focuses on winnable business they would not have found without Knowland.
Knowland helped Palm Springs Convention Center move away from cold-calling. The team used Knowland's event data and search tools to target the right groups. Sales managers built custom comp sets and ...shared insights. They found new group opportunities and personalized proposals. The data-driven approach led to faster conversions and higher returns. The investment in Knowland paid off many times over.
Knowland helped a medium-sized hotel in West Houston boost group business. The hotel was losing market share and could not explain why. With Knowland, the sales team used data to target the right gro...ups and understand competition. They created new comp sets and found more potential accounts. The team grew group programs like wrestling and soccer events. Knowland gave them confidence and helped them sell smarter.
CASE STUDY 350-room upper upscale hotel at London Heathrow Airport (part of a major international chain)
Knowland helped a 350-room hotel at London Heathrow Airport win business from competitors. The hotel faced tough competition and needed to grow revenue. Using Knowland, the sales team found qualified... prospects and tailored their outreach. They shifted an account from a rival hotel and secured bookings for the next 12 months. The platform improved sales confidence and helped the team focus on high-potential accounts.
Events Services Case Studies and Success Stories with Knowland by Cendyn
CASE STUDY University of Louisville Event and Conference Center at ShelbyHurst Campus
Knowland helped the University of Louisville Event and Conference Center at ShelbyHurst Campus find new group prospects outside their local area. Lorraine Houghton used Knowland to identify and conta...ct groups with a strong fit for their event space. In the first year, they saw a 150% ROI from Knowland. In the second year, revenue from Knowland sources increased by over 300%. The center became a preferred vendor for a major account thanks to Knowland's data and training.
