Google Ad Manager Overview
Google Ad Manager helps grow revenue with an integrated ad management platform. Insights are surfaced for smarter business decisions.
Use Cases
Customers recommend Advertisement, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Google Ad Manager.
Business Priorities
Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Google Ad Manager.
Google Ad Manager Use-Cases and Business Priorities: Customer Satisfaction Data
Google Ad Manager works with different mediums / channels such as Display Advertisement. Doubleclick. Games etc.
Google Ad Manager's features include SEM, Video Hosting, Dashboard, etc. and Google Ad Manager support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Google Ad Manager analytics capabilities include Analytics, and Custom Reports.
Reviews
"By working closely with Google’s account management team, UAC showed strong performance and put those concerns to rest. We now plan to replicate this on iOS, as UAC has become a huge part of our app acquisition strategy." - Kelvin Saputra
Peer review evidence (same sources as the product rating summary)
"...Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs...." Peer review
"...Lastly, Google houses the monetization portion of Ads for DoubleClick Ad Exchange and DoubleClick for Publishers in Google Ad Manager...." Goodbye, Adwords.. Hello Google Ads What the Google AdWords to Google Ads Change Means For You
"...Marketing Land Adding Sponsored Content to Google Campaign Manager will offer marketers a wide-range view of their LinkedIn ad campaign performance, and make it easier to compare LinkedIn campaigns against ad campaigns running on other platforms. ..." Marketing Highlights
Google Ad Manager, Broadstreet, Klaviyo, Stackadapt, Robly, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Google Ad Manager
Top Industries
- Computer Software
- Transportation/Trucking/Railroad
- Marketing and Advertising
Popular in
- Mid Market
- Small Business
- Enterprise
Google Ad Manager is popular in Computer Software, Transportation/Trucking/Railroad, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.
Google Ad Manager Customer wins, Customer success stories, Case studies
What benefits does Google Ad Manager offer for Advertisement?
How does Google Ad Manager address your Communication Management Challenges?
What solutions does Google Ad Manager provide for Campaign Management?
Why is Google Ad Manager the best choice for Engagement Management?
How can Google Ad Manager enhance your Content Management process?
11 buyers and buying teams have used Cuspera to assess how well Google Ad Manager solved their Publisher Ad Management needs. Cuspera uses 2602 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
By working closely with Google’s account management team, UAC showed strong performance and put those concerns to rest. We now plan to replicate this on iOS, as UAC has become a huge part of our app acquisition strategy. Testimonial By Kelvin Saputra |
|
Our goal is to create the optimal mix between programmatic and direct sales, while allowing buyers from across the spectrum to access each impression. Testimonial By Srikanth S |
|
At this stage in our growth, we urgently needed to revisit our digital marketing and redesign our website using the latest tools from Google Ads Manager to keep up with market innovations. Testimonial By Andrew Sutherland |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Kelvin Saputra Digital Marketing Manager Kredivo |
By working closely with Google’s account management team, UAC showed strong performance and put those concerns to rest. We now plan to replicate this on iOS, as UAC has become a huge part of our app acquisition strategy. Testimonial By Kelvin Saputra |
|
Srikanth S Vice President and General Manager 1Weather |
Our goal is to create the optimal mix between programmatic and direct sales, while allowing buyers from across the spectrum to access each impression. Testimonial By Srikanth S |
|
Andrew Sutherland General Manager Bali Hai Cruises |
At this stage in our growth, we urgently needed to revisit our digital marketing and redesign our website using the latest tools from Google Ads Manager to keep up with market innovations. Testimonial By Andrew Sutherland |
Reporting on Key Values
Frequently Asked Questions(FAQ)
for Google Ad Manager
What is Google Ad Manager?
Google Ad Manager is an ad management platform for large publishers who have significant direct sales. It helps publishers streamline operations and capture the most value for every impression. It helps to increase sales and revenue and enhance customer relationships.
It provides granular controls and supports multiple ad networks, including AdSense, Ad Exchange, and third-party networks. It’s a complete platform to grow ad revenue and protect brand wherever people are watching, playing, or engaging.
Some of the features of Google Ad manager include deliver immersive ad experiences across any device or platform, monetize video wherever people are watching, manage all ad sources in one place and grow business with programmatic and data-driven decision-making, turn data into insights to make smarter decisions and many more.
What is Google Ad Manager used for?
What are the top features of Google Ad Manager?
Who uses Google Ad Manager?
What are Google Ad Manager alternatives?
Where is Google Ad Manager located?
Peers used Google Ad Manager for advertisement and communication management
Google Ad Manager Competitors
Google Ad Manager Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (115) |
| Custom Reports | Read Reviews (324) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (115) |
| Custom Reports | Read Reviews (324) |
Google Ad Manager Integrations
Google Ad Manager integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Google Ad Manager
Software Failure Risk Guidance
?for Google Ad Manager
Overall Risk Meter
Top Failure Risks for Google Ad Manager
Google LLC Profile
Company Name
Google LLC
Company Website
https://about.google/HQ Location
1600 Amphitheatre Parkway, Mountain View, CA 94043, US
Employees
10,001+
Social
Financials
SERIES A
