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Google Ad Manager

4.07 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(3315 Reviews, Testimonials & Expert Opinions)
(3315 Reviews, Testimonials & Expert Opinions)

Integrated Advertising Management Platform - Google Ad Manager

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About Google Ad Manager

Google Ad Manager is an ad management platform for large publishers who have significant direct sales. It helps publishers streamline operations and capture the most value for every impression. It helps to increase sales and revenue and enhance customer relationships.

It provides granular controls and supports multiple ad networks, including AdSense, Ad Exchange, and third-party networks. It’s a complete platform to grow ad revenue and protect brand wherever people are watching, playing, or engaging.

Some of the features of Google Ad manager include deliver immersive ad experiences across any device or platform, monetize video wherever people are watching, manage all ad sources in one place and grow business with programmatic and data-driven decision-making, turn data into insights to make smarter decisions and many more.

Evaluating Google Ad Manager for your Publisher Ad Management need?

wyz, your personal AI advisor

Our AI advisor, Wyz, harnessed 3315 insights from peers and experts who used Google Ad Manager to help you determine how well it fits your Publisher Ad Management needs.

Reviews

Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well Google Ad Manager solves your Publisher Ad Management needs.

Peer and Expert Opinions
for Google Ad Manager

Goals

Increase sales & revenue and Enter new markets internationally or locally are the most popular goals peers achieved using Google Ad Manager .

Other goals:

  • Improve ROI
  • Enhance customer relationships
  • Acquire customers
  • Grow market share
  • Launch new products
  • Scale best practices
  • Improve visibility
  • Build brand awareness
  • Improve stakeholder relations
  • Improve efficiency
See all goals See less goals

Channels

It is the best suited for display advertisement, Doubleclick, website, channels.

Other channels:

  • video
  • mobile
  • phone calls
  • user generated content
  • blogs
  • social media
  • mobile app
  • games
  • Facebook
  • mobile ads
  • promotions
  • e-mail
  • mass media
  • television
  • print media
  • offline
  • newspaper
  • review sites
  • Amazon
  • LinkedIn
  • point of sale
  • on premises
  • magazine
  • Twitter
  • Facebook page
  • omnichannel
See all channels See less channels

Processes

Peers recommend advertisement, communication management, campaign management, as the business processes that they have been most satisfied while using Google Ad Manager .

Read Peer and Expert Experience for Business Use Cases

BUSINESS USE CASE

SATISFACTION

PEER EXPERIENCES

Advertisement With Display advertisement

"...We use Google Ad Manager to help boost our search potential on Google and its affiliated sites...."
Peer review by Sarah Bandy, Executive Director, Youth Empowerment through Arts and Humanities

Communication management With Display advertisement and Doubleclick

"...Most advertiser use DFA for ad serving and we want to use DFP to serve this ad on small publishers site...."
Peer review by Samsudin K, Ad Platform Product Management, Consumer Electronics

sending & publishing communications

Campaign management With Display advertisement and Doubleclick

"...The uses must realize that the platform is beyond just a ad campaign management UI and a reporting tool...."
Peer review by Anish K, Sr. Analyst, Statistical Modeling and Advanced Analytics, Internet

campaign analytics

campaign monitoring

+51 more business use cases

Our AI advisor, Wyz, harnessed 3315 insights from peers and experts to help you assess how these Google Ad Manager use cases fit your Publisher Ad Management needs.

Popular Business Setting
for Google Ad Manager

Top Industries

  • Marketing and Advertising
  • Media Production
  • Internet

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used Google Ad Manager to Increase sales & revenue and Enter new markets internationally or locally

Verify if it works for you

Peer and Expert Opinion on Features
for Google Ad Manager

  • Low
  • Medium
  • High

Video hosting

Dashboard

Personalization

Live streaming

IT and Other Capabilities
for Google Ad Manager

  • Low
  • Medium
  • High

data

Data Export

Data Import

Support

Phone Support

24/7 Support

Chat Support

Email Support

Other

AI Powered

Analytics

Custom Reports

Failure Risk Guidance Security Report ?

Overall Risk Meter

Low Medium High

Top Failure Risks for Google Ad Manager

Vendor Profile Details

Company Name Google
HQ Location 1600 Amphitheatre Parkway, Mountain View, CA 94043, US
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