Product Business Settings

Google Ad Manager is popular in Computer Software, Transportation/Trucking/Railroad, and Marketing And Advertising industries and is widely used by Mid Market, Small Business, and Enterprise.

Google Ad Manager Product Overview

Google Ad Manager helps grow revenue with an integrated ad management platform. Insights are surfaced for smarter business decisions.

How satisfied the customers are with Google Ad Manager use-cases

Reviews

"At this stage in our growth, we urgently needed to revisit our digital marketing and redesign our website using the latest tools from Google Ads Manager to keep up with market innovations." - Andrew Sutherland
"We were surprised how easy and uncomplicated the settings could be made in the Google Ad Manager UI. In this way, we were able to achieve an enormous overall revenue uplift for our customers with little time expenditure." - Christoff S

Google Ad Manager Customer Insights, Testimonials and Case Studies

How efficiently Does Google Ad Manager manage your Communication Management?

What makes Google Ad Manager ideal for Campaign Management?

How can Google Ad Manager enhance your Engagement Management process?

What makes Google Ad Manager ideal for Content Management?

What is Google Ad Manager?

Google Ad Manager is an ad management platform for large publishers who have significant direct sales. It helps publishers streamline operations and capture the most value for every impression. It helps to increase sales and revenue and enhance customer relationships.

It provides granular controls and supports multiple ad networks, including AdSense, Ad Exchange, and third-party networks. It’s a complete platform to grow ad revenue and protect brand wherever people are watching, playing, or engaging.

Some of the features of Google Ad manager include deliver immersive ad experiences across any device or platform, monetize video wherever people are watching, manage all ad sources in one place and grow business with programmatic and data-driven decision-making, turn data into insights to make smarter decisions and many more.

What is Google Ad Manager used for?

Google Ad Manager is a Publisher Ad Management Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Advertisement, Communication Management and Campaign Management .

What are the top features of Google Ad Manager?

SEM, Video hosting and Dashboard are some of the top features of Google Ad Manager.

Who uses Google Ad Manager?

Google Ad Manager is used by Computer Software, Transportation/Trucking/Railroad and Marketing And Advertising among other industries.

What are Google Ad Manager alternatives?

Broadstreet, Klaviyo, Stackadapt and Robly are popular alternatives for Google Ad Manager.

Where is Google Ad Manager located?

Google Ad Manager is headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, US.

11 buyers and buying teams have used Cuspera to assess how well Google Ad Manager solved their Publisher Ad Management needs. Cuspera uses 2602 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.

CUSTOMERS TESTIMONIALS
Google Ad Manager testimonial

Andrew Sutherland

General Manager

Bali Hai Cruises

At this stage in our growth, we urgently needed to revisit our digital marketing and redesign our website using the latest tools from Google Ads Manager to keep up with market innovations. Testimonial By Andrew Sutherland
Google Ad Manager testimonial

Christoff S

Strategic Lead

symplr

We were surprised how easy and uncomplicated the settings could be made in the Google Ad Manager UI. In this way, we were able to achieve an enormous overall revenue uplift for our customers with little time expenditure. Testimonial By Christoff S
Google Ad Manager testimonial

Srikanth S

Vice President and General Manager

1Weather

Our goal is to create the optimal mix between programmatic and direct sales, while allowing buyers from across the spectrum to access each impression. Testimonial By Srikanth S
CUSTOMERS TESTIMONIALS
Google Ad Manager testimonial

Andrew Sutherland

General Manager

Bali Hai Cruises

At this stage in our growth, we urgently needed to revisit our digital marketing and redesign our website using the latest tools from Google Ads Manager to keep up with market innovations. Testimonial By Andrew Sutherland
Google Ad Manager testimonial

Christoff S

Strategic Lead

symplr

We were surprised how easy and uncomplicated the settings could be made in the Google Ad Manager UI. In this way, we were able to achieve an enormous overall revenue uplift for our customers with little time expenditure. Testimonial By Christoff S
Google Ad Manager testimonial

Srikanth S

Vice President and General Manager

1Weather

Our goal is to create the optimal mix between programmatic and direct sales, while allowing buyers from across the spectrum to access each impression. Testimonial By Srikanth S
 

Pentagon turns to Google Gemini AI assistants after Anthropic dispute

The Pentagon has chosen Google Gemini AI assistants following a disagreement with Anthropic. This decision highlights Google's role in providing advanced AI solutions to government entities.

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After Anthropic Dispute, Pentagon To Use Google Gemini AI Agents For Top Secret Work

The Pentagon is expanding its partnership with Google to use Google Gemini AI agents for administrative tasks. These AI tools, initially deployed on unclassified networks, will eventually support cla...ssified work. Google's Agent Designer allows Pentagon staff to create AI assistants using natural language, enhancing productivity without coding skills. This initiative will impact around three million personnel.

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Pythian CEO On 175 Percent Google Workspace Growth, AI Vision And New Google Cloud Program

Pythian, a top Google Cloud partner, reported a 175% increase in Google Workspace revenue, driven by the adoption of Google's AI tool, Gemini. The company is leveraging Gemini internally to enhance e...fficiency and productivity. Pythian is also optimistic about Google Cloud's new AI-enhanced Partner Network, which aims to streamline partner success measurement.

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Millennium bcp - Financial Services

Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive mo...dels. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.

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Super-Pharm - Retail

Google Cloud Vertex AI helped Super-Pharm improve demand forecasting for its ecommerce site. The company increased inventory accuracy from 50% to 90%. Demand forecasting became 10 times more efficien...t. Super-Pharm optimized its on-site customer journey and modernized IT infrastructure. The solution reduced manual work and improved customer satisfaction.

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Cronos Labs - Information Technology And Services

Cronos Labs used Google Cloud to improve its blockchain platform. The migration cut cloud instance creation time from eight hours to two. Cronos Labs lowered computing costs with Compute Engine's fle...xible virtual machines. Developers now have a better experience with a unified cloud tech stack. Using BigQuery, Cronos Labs combines off-chain and on-chain data for better analytics. The platform is now more scalable, secure, and cost-efficient.

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Reporting on Key Values

Video Thumbnail
lightning

Peers used Google Ad Manager for advertisement and communication management

Google Ad Manager Features

  • Low
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  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.61/5

Read Reviews (13)
Analytics

4.58/5

Read Reviews (115)
Custom Reports

3.96/5

Read Reviews (324)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.61/5

Read Reviews (13)
Analytics

4.58/5

Read Reviews (115)
Custom Reports

3.96/5

Read Reviews (324)

Google Ad Manager Integrations

Google Ad Manager integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Few API Integrations for Google Ad Manager

Software Failure Risk Guidance

?

for Google Ad Manager

Overall Risk Meter

Low Medium High

Top Failure Risks for Google Ad Manager

Google LLC News

Awards
 

Seattle Marketing Agency Odd Dog Media Named a 2026 Google Premier ...

Seattle-based Odd Dog Media has been recognized as a 2026 Google Premier Partner, placing it among the top 3% of Google Partners in the U.S. This status highlights Odd Dog's expertise in Google Ads and its success in client growth and retention. Premier Partners receive exclusive resources and support from Google to enhance client outcomes.

Executive
 

Kanika Kalra joins Google as Director of Consumer Apps

Kanika Kalra has been appointed as Google's Director of Consumer Apps and Platform Marketing in India. She will focus on enhancing Google Search, Maps, Android, Photos, and Chrome through AI, with Gemini leading the charge.

Executive
 

Google India appoints Kanika Kalra as Director of Consumer Apps and Platforms Marketing

Google India has appointed Kanika Kalra as Director of Consumer Apps and Platforms Marketing. Kalra, with over 22 years of experience at companies like Unilever and McKinsey, will lead marketing for Google's consumer apps and AI-powered platforms in India. Her role is crucial as Google integrates AI into tools like Google Search and Maps.

Company
 

Google broke up an international spy ring using Sheets

Google disrupted a cyber espionage campaign by the China-affiliated group UNC2814, which exploited Google Sheets as a backdoor to collect sensitive data from 53 entities across 42 nations. The operation, known as 'GRIDTIDE,' targeted telecommunications and government agencies. Google's Threat Intelligence Group, in collaboration with Mandiant, has shut down the accounts and infrastructure used for the attack, notifying affected victims.

Google LLC Profile

Company Name

Google LLC

Company Website

https://about.google/

HQ Location

1600 Amphitheatre Parkway, Mountain View, CA 94043, US

Employees

10,001+

Social

Financials

SERIES A