Media Production Case Studies and Customer Success Stories with DanAds
Nine
- Media Production
Nine Ad Manager wanted to help small and medium businesses advertise on TV. They used DanAds self-serve technology to make TV advertising easier and more accessible. This helped Nine reach new busine...ss and generate more revenue. The case study shows how their go-to-market strategy lowered the barrier for SMBs to use TV ads. The solution made TV advertising simple for more advertisers.
La Presse used the DanAds self-serve ad platform to help small and medium-sized businesses (SMBs) run ads. The platform is easy to use and works in two languages. It lets SMBs create and manage ad ca...mpaigns by themselves. This helped SMBs reach more people and grow. The new platform is changing how SMBs advertise in Canada.
DanAds built a self-service advertising platform for McClatchy. The platform helps local and regional businesses reach their audiences and manage ads easily. McClatchy Ad Manager was customized for b...oth print and digital ads. This solution gives advertisers a simple way to promote their brands across McClatchy publications. The platform is designed to help businesses grow by making advertising more accessible.
DISH Media used the Reach Booster solution to help advertisers improve their linear TV campaigns. The platform uses first-party deterministic data to target specific households. This helps advertiser...s reach viewers they may have missed before. The solution makes TV advertising more efficient and accessible. DanAds powers the automated self-service advertising platform for DISH Media.
Philips used the DanAds self-serve ad platform for their Pregnancy+ app. The app had over 25 million users but lacked a flexible way to manage content and marketing campaigns. DanAds provided a solut...ion to help Philips manage content and run marketing campaigns more effectively. This improved the app's ability to support marketing efforts. The case highlights how DanAds technology can help large consumer electronics companies with app content management and advertising.
Publishing Case Studies and Customer Success Stories with DanAds
The Boston Globe
- Publishing
DanAds helped The Boston Globe future-proof their digital advertising business. The Boston Globe wanted a cost-effective way to serve small and medium businesses with automated, brand-safe ads. They ...partnered with DanAds to use a self-serve advertising platform. This platform supports their digital transformation and helps them reach more advertisers. The solution makes ad buying easier for local businesses.
Internet Case Studies and Customer Success Stories with DanAds
Tripadvisor
- Internet
Tripadvisor used DanAds to launch Tripadvisor Ad Express. They wanted to attract more small and medium business advertisers. DanAds provided an automated, self-serve ad platform. The tool lets users ...pick their audience, budget, and ad formats. It helps them create, manage, and optimize ad campaigns easily. This made advertising on Tripadvisor simpler for SMEs.