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Media Production Case Studies and Success Stories with Browsi
CASE STUDY Hearst Newspapers
Hearst Newspapers wanted to make more money from their ad inventory. They had trouble improving ad viewability and CPMs using manual methods. Browsi used AI to help them show better ads in real time.... The new system made ad layouts and loading smarter. As a result, Hearst saw a 30%-50% increase in mobile CPMs and a 25% increase in mobile viewability.
Stampen Media wanted to improve user experience and increase revenue on their site Bohuslaningen.se. They used Browsi to make ad experiences more personal and to reduce manual work for ad optimizatio...n. After using Browsi, they saw an RPM increase of $0.77 and a 293% ROI. Their CPMs went up by 9% and viewability rates went above 60%. User engagement also grew by 7% and they were happy with the easy integration and support from Browsi.
The Kobe Shimbun wanted to increase ad viewability on their websites without hurting user experience or impressions. They tried manual methods like A/B testing and changing ad placements, but results... were not good enough. They used Browsi’s AI-powered solution to optimize ad inventory in real time. With Browsi, they quickly created highly viewable ad inventory. As a result, their viewability increased by up to 46% on some sites, reaching 57% on mobile and 90% on desktop for Daily.co.jp.
A large US publisher wanted to improve their video ad performance. They aimed to raise CPMs, increase viewability, and make implementation easy. Browsi helped them switch from another provider and us...e their own ad demand. The publisher saw a 568% increase in CPM, reaching an average of $12.03. Their ad viewability stayed above 70%. The solution was easy to use and let them keep their ads fresh and engaging.
TheSoul wanted to increase their RPM by 20% and keep viewability over 55% without hurting user experience. They worked with Browsi to reach these goals. TheSoul achieved a 34% RPM uplift and a 293% R...OI. They also kept viewability at 57% and improved user engagement. TheSoul praised Browsi for their transparency and partnership.
TMZ wanted to improve their ad inventory without hurting user experience. They did not want to use inline ads that could disrupt readers. They decided to try Browsi's AI-powered solution after a reco...mmendation. Browsi created a personalized ad layout using AI and data. TMZ saw a 94% increase in ad viewability and a 43% increase in eCPM. User engagement, time on page, and scroll depth also improved.
ynet wanted to improve ad viewability without losing impressions. They needed a real-time, flexible solution for their mobile web and app pages. Browsi’s Inventory Server was quickly integrated to cr...eate and optimize ad placements. This helped ynet reach a 75% average viewability rate across three placements. Their total mobile ad inventory increased by over 70%. The new system also allowed ynet to use unique ad strategies for different traffic sources.
Browsi helped TRILL, a top lifestyle publisher in Japan, boost ad revenue with no developer work. TRILL used Browsi’s no-code optimization suite to test ad layouts, viewability, and timeout settings.... They replaced static ad slots with dynamic placements, raising RPM by 7%. Viewability and timeout optimizations each added 5% more RPM. TRILL unlocked hidden inventory and improved ad performance while keeping user experience strong.
Terra wanted to improve ad viewability and user experience on their mobile site. Their team struggled to optimize ad layouts without using too many resources. They chose Browsi Inventory Xtension to ...help find and monetize more ad space. After a quick setup, Terra saw results within hours. They increased their impression base by 23% and saw a 26% rise in RPM.
Publishing Case Studies and Success Stories with Browsi
CASE STUDY A leading US publisher
A leading US publisher wanted to improve ad performance and user experience. They used Browsi's AI to personalize ad layouts for each visitor. Ads per page increased by 11%. Viewability rose by 38% t...o 80%. Invalid traffic dropped by 55%. User experience also improved, with a 6% increase in average scroll depth and a 38% decrease in scroll velocity.
Entertainment Case Studies and Success Stories with Browsi
CASE STUDY Futbol Sites (FSN)
Futbol Sites wanted to increase its ad revenue and improve viewability and CPMs. Their manual optimization process was slow and did not give good results. They switched to Browsi’s AI-powered ad inve...ntory platform. This new system used real-time data to place ads and predict viewability. As a result, Futbol Sites saw a 43% increase in RPM, a 33% increase in viewability, and a 28% increase in scale.
Marketing and Advertising Case Studies and Success Stories with Browsi
CASE STUDY AdProfit
AdProfit is a Swedish monetization company. They wanted to increase revenue across their domains without hurting user experience. They worked with Browsi to use AI and real-time data to improve ad pl...acements. After using Browsi, AdProfit saw a 19% increase in revenue per thousand impressions, 26% more ads per page, 5% higher viewability, and 19% higher click-through rate. User experience metrics stayed the same or got better.
Adapex wanted to increase their RPM by 10% and keep viewability above 60%. They worked with Browsi on a pilot for one of their news sites. Browsi helped Adapex achieve a 34% increase in RPM, a 2% ris...e in viewability, and a 34% jump in CTR. Ads per page went up by 53%. All user experience KPIs stayed stable. Adapex was happy with the results and said Browsi became a key part of their strategy.
Internet Case Studies and Success Stories with Browsi
CASE STUDY Gumtree
Browsi helped Gumtree boost programmatic inline ad revenue. Gumtree wanted to increase ad revenue without hurting user experience. They used Browsi for a 30-day pilot. RPM went up by 133%. ROI reache...d 162%. User experience stayed strong, with better scroll depth and more time on page. Gumtree met and beat their viewability goals.
