Amplitude Analytics Overview
Amplitude is a web and mobile analytics solution leveraged across industries by marketers, product managers, and CEOs to capture the customer behavior across platform, monitor insights and improve user engagement.
The product understanding and customer acquisition tool primarily offers Campaign Management, Goal Tracking, Multiple Site Management, Referral Source, Time on Site, Conversion rate , Pageviews, User Interaction, A/B Testing, Cohort Analysis, Funnel Analysis, Mobile In-App Events Tracking, Push Notifications, Retention Tracking, Revenue Tracking and Uninstall Tracking.
The product intelligence platform tracks user journey, analyses customer behavior, and segments them based on their browsing and buying pattern. Based on the data collected, it also provides insight on relevant business metrics, intent behind certain actions and other product related questions.
Cuspera Reviews
20 buyers and buying teams have used Cuspera to assess how well Amplitude Analytics solved their Conversion Rate Optimization needs. Cuspera uses 3142 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Amplitude Analytics.
Use Cases
Peers recommend Engagement Management , Funnel Analysis , Products & Pricelist Management , as the business use cases that they have been most satisfied while using Amplitude Analytics.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management |
4.90/5 ★ |
"...We run a report, have the answer, and can run an immediate follow-up report...." Peer review by Daniel Wolchonok, Head of Product Analytics, HubSpot |
| engaging and following up |
4.85/5 ★ |
"...mParticle Acquisition and Engagement Tools: Braze Facebook Ads Manager Leanplum Google Ads Snap business Intercom ..." Mobile App Marketing Guide: Part 1 Tools To Get You Started |
| engaging with scheduling & cadence |
4.39/5 ★ |
"You feel like Amplitude is on your side. They want you to have success and get results, as opposed to just, ‘Hey, here’s your analytics platform.’" https://amplitude.com/case-studies/calm |
| Funnel Analysis |
4.78/5 ★ |
"...By using event segmentation and funnel analysis in Amplitude, the team identified the fixes that helped convert more potential subscribers (making the checkout flow more secure, using social proof) and which ones didn t ("cart abandonment" emails, repeated explanations of what creators do)...." Case Study Patreon |
| Products & Pricelist Management |
4.83/5 ★ |
"...Amplitude is an advanced analytics tool that was launched in 2014 to help product managers rapidly drive business growth...." Growing your SaaS Product: Finding your way around Amplitude |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management |
4.90/5 ★ |
"...We run a report, have the answer, and can run an immediate follow-up report...." Peer review by Daniel Wolchonok, Head of Product Analytics, HubSpot |
|
| engaging and following up |
4.90/5 ★ |
| engaging with scheduling & cadence |
4.90/5 ★ |
| Funnel Analysis |
4.78/5 ★ |
"...By using event segmentation and funnel analysis in Amplitude, the team identified the fixes that helped convert more potential subscribers (making the checkout flow more secure, using social proof) and which ones didn t ("cart abandonment" emails, repeated explanations of what creators do)...." Case Study Patreon |
|
| Products & Pricelist Management |
4.83/5 ★ |
"...Amplitude is an advanced analytics tool that was launched in 2014 to help product managers rapidly drive business growth...." Growing your SaaS Product: Finding your way around Amplitude |
|
45+ more Business Use Cases
Our AI advisor, Wyz, harnessed 3142 insights from peers and experts to help you assess how these Amplitude Analytics use cases fit your Conversion Rate Optimization needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
You feel like Amplitude is on your side. They want you to have success and get results, as opposed to just, ‘Hey, here’s your analytics platform.’ Testimonial By Alex Tew |
|
Marketing is always digging into Amplitude to try to understand and identify interesting segments, and most of the times they use that logic in lookalike campaigns through Facebook, for example, which is why Amplitude’s Recommend feature could really help them go further. Testimonial By Marc Vicente |
|
You can make small incremental changes in messaging but the more transformative result comes from better understanding your customer experience, and augmenting your product and marketing to work together, as opposed to doing both of those independently. With Braze and Amplitude, we were able to bri...ng marketing and product a lot closer together. |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Alex Tew CEO Calm |
You feel like Amplitude is on your side. They want you to have success and get results, as opposed to just, ‘Hey, here’s your analytics platform.’ Testimonial By Alex Tew |
|
Marc Vicente CEO ABA English |
Marketing is always digging into Amplitude to try to understand and identify interesting segments, and most of the times they use that logic in lookalike campaigns through Facebook, for example, which is why Amplitude’s Recommend feature could really help them go further. Testimonial By Marc Vicente |
|
Andrew Touchstone Director Of Growth Marketing Postmates |
You can make small incremental changes in messaging but the more transformative result comes from better understanding your customer experience, and augmenting your product and marketing to work together, as opposed to doing both of those independently. With Braze and Amplitude, we were able to bri...ng marketing and product a lot closer together. |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study HubSpotRead More |
|
Case Study ABA EnglishRead More |
|
Case Study CalmRead More |
Popular Business Setting
for Amplitude Analytics
Top Industries
- Computer Software
- Internet
- Education
Popular in
- Enterprise
- Mid Market
- Small Business
Peers used Amplitude Analytics to Enhance customer relationships and Acquire customers
Amplitude Analytics Alternatives
Peer and Expert Opinion on Features
for Amplitude Analytics
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Dashboard | Read Reviews (152) |
| Personalization | Read Reviews (72) |
| Alerts: popups & Notifications | Read Reviews (33) |
| Calculator | Read Reviews (13) |
| AB testing | Read Reviews (9) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Dashboard | Read Reviews (152) |
| Personalization | Read Reviews (72) |
| Alerts: popups & Notifications | Read Reviews (33) |
| Calculator | Read Reviews (13) |
| AB testing | Read Reviews (9) |
IT and Other Capabilities
for Amplitude Analytics
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (214) |
| Data Export | Read Reviews (150) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (214) |
| Data Export | Read Reviews (150) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (177) |
| Email Support | Read Reviews (7) |
| Phone Support | Read Reviews (8) |
| Chat Support | Read Reviews (9) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (177) |
| Email Support | Read Reviews (7) |
| Phone Support | Read Reviews (8) |
| Chat Support | Read Reviews (9) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (15) |
| Analytics | Read Reviews (648) |
| Custom Reports | Read Reviews (847) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (15) |
| Analytics | Read Reviews (648) |
| Custom Reports | Read Reviews (847) |
Software Failure Risk Guidance
?for Amplitude Analytics
Overall Risk Meter
Top Failure Risks for Amplitude Analytics
Vendor Profile Details
HQ Location
501 2nd Street, Suite 100 San Francisco, CA 94107
Employees
101-250
Social
Financials
Series D
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