Akeneo Overview

Akeneo is a PIM system that manages product information for marketing and sales. It centralizes data across distribution channels effectively.

Use Cases

Customers recommend Products & Pricelist Management, Collaboration, Onboarding, as the business use cases that they have been most satisfied with while using Akeneo.

Other use cases:

  • Workflow Management
  • Product Marketing
  • Touchpoint Management
  • Customer Feedback Management
  • Channel Management
  • Proposal & Quote Management
  • Sending & Publishing Communications
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Business Priorities

Scale Best Practices and Acquire Customers are the most popular business priorities that customers and associates have achieved using Akeneo.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Establish Thought Leadership
  • Improve Internal Communications
  • Improve Efficiency
  • Build Brand Awareness
  • Increase Customer Life Time Value
  • Launch New Products
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Akeneo Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...Product Asset Manager Akeneo PIM offers a product asset manager function that allows you to manage digital assets such as videos, documents, audio files, and images from within the platform...." Peer review from Featured Customers

Akeneo, Shortcut Software, Hygger, Balsamiq, Jama Connect, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Akeneo

Top Industries

  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Enterprise

Akeneo is popular in Information Technology And Services, and Internet, and is widely used by Small Business, and Enterprise,

Comprehensive Insights on Akeneo Use Cases

How can Akeneo optimize your Products & Pricelist Management Workflow?

How does Akeneo facilitate Collaboration?

What benefits does Akeneo offer for Onboarding?

What solutions does Akeneo provide for Workflow Management?

How does Akeneo facilitate Product Marketing?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Akeneo solved their E-Commerce Software needs. Cuspera uses 495 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

Case Studies

Retail

CASE STUDY Staples

Akeneo PIM helped Staples manage product data for over 55,000 SKUs with a small team. Staples faced challenges with many distributors, different data standards, and a shift from B2B to B2C after COVI...D-19. Akeneo PIM let them handle more products without growing the team. Teamwork improved with shareable dashboards and fast product data insights. Data quality, consistency, and accuracy got better using automations, bulk actions, and quick imports.

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Retail

CASE STUDY Tiffany & Co.

Akeneo Product Cloud helped Tiffany & Co. modernize product management. The company fixed data issues and improved data structure. Akeneo enabled support for multiple market catalogs. Tiffany & Co. c...ut time-to-market for new products by 50%. Data accuracy improved with fewer missing products. The solution helped launch seven new markets in six months.

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Health, Wellness and Fitness

CASE STUDY Shop Apotheke Europe

Akeneo PIM helped Shop Apotheke Europe manage product data better. Before using Akeneo, they did not know how flexible a PIM could be. Akeneo made their data future-ready. The solution improved how t...hey handle and enrich product information. This supports their growth and digital commerce goals.

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Automotive

CASE STUDY Heritage Parts Centre

Akeneo PIM helped Heritage Parts Centre fix errors and inconsistencies in their product information. The company had trouble keeping their large catalog accurate, which hurt customer trust and made i...t hard to find products. With Akeneo PIM, they created a single source of truth for product data. This made updates fast and easy. Customers now get accurate, consistent information, leading to better product experiences and higher conversion rates.

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Food & Beverages

CASE STUDY Wein Wolf Group

Akeneo Product Cloud helped Wein Wolf Group fix fragmented product data and manual processes. The company created a single source of truth for product information. This made data consistent and easy ...to manage. Sales teams now get accurate product data fast. Wein Wolf Group launched new digital sales channels and improved product experiences. The company saw faster product launches and better conversions.

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Marketing and Advertising

CASE STUDY Steelcase

Akeneo Product Cloud helped Steelcase move from manual, IT-dependent data management to a centralized system. Business users now update and enrich product data without IT support. The solution automa...ted asset linking and streamlined supplier onboarding. Steelcase reduced manual work and sped up product releases. The company won the 2025 Accelerator Award for these achievements.

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Video

Take control and make product experiences your differentiator

Video Thumbnail
lightning

Peers used Akeneo for products & pricelist management and collaboration

Akeneo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.69/5 ★

Read Reviews (10)
Custom Reports

4.51/5 ★

Read Reviews (30)
Analytics

3.93/5 ★

Read Reviews (23)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.69/5 ★

Read Reviews (10)
Custom Reports

4.51/5 ★

Read Reviews (30)
Analytics

3.93/5 ★

Read Reviews (23)

Software Failure Risk Guidance

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for Akeneo

Overall Risk Meter

Low Medium High

Top Failure Risks for Akeneo

Akeneo News

Customer

Furniture and homeware retailer, tectake, creates and manages seamless product experiences across 80 marketplaces, in partnership with Akeneo | Akeneo

Tectake, a furniture and homeware retailer, uses Akeneo Product Cloud to manage and deliver consistent product experiences across 80 online marketplaces. The partnership enables tectake to centralize product information, onboard supplier data, and activate omnichannel commerce, supporting expansion and regulatory compliance in digital retail.

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Customer

Triumph Motorcycles rides into global expansion powered by a composable tech stack, in partnership with Akeneo | Akeneo

Triumph Motorcycles has partnered with Akeneo to support its global expansion using Akeneo Product Cloud. The collaboration enables Triumph to centralize and enrich product information, streamline supplier data onboarding, and activate omnichannel commerce. Akeneos composable tech stack helps Triumph accelerate entry into new markets and optimize product experiences across digital channels.

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Product

Akeneo Brings the Voice of the Customer to Product Records, Preparing Companies for a New Era of AI-powered Commerce | Akeneo

Akeneo has enhanced its Product Cloud platform by integrating customer feedback directly into product records, enabling brands and retailers to optimize product experiences for AI-driven commerce. The update supports centralized product information management (PIM), supplier data onboarding, omnichannel activation, and PX Insights, empowering companies to leverage real customer data for improved personalization and regulatory compliance across digital channels.

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Awards

PXM services leader Ntara honored at Akeneo Unlock Chicago

Ntara was recognized at Akeneo Unlock Chicago for its leadership in PXM services.

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Akeneo Profile

Company Name

Akeneo

Company Website

https://www.akeneo.com/

HQ Location

NANTES, FRANCE

Employees

51-100

Social

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Financials

SERIES C