Overview: Unanet CRM by Cosential and MarketSharp as CRM Category solutions.

Unanet CRM by Cosential excels in supporting comprehensive sales and proposal management processes, making it ideal for enterprises in construction and related industries. Its ability to scale practices and integrate custom reports and analytics is crucial for large operations. In contrast, MarketSharp focuses on lead generation and customer engagement, targeting mid to large enterprises, mainly in the construction sector. Both offer robust support, but Unanet provides extensive vendor assistance through multiple channels, aligning with more complex operational needs.

Unanet CRM by Cosential: Unanet-CRM-by-Cosential allows project-based businesses to manage the entire customer lifecycle. Pursuit through final invoicing is streamlined effectively.

MarketSharp: MarketSharp offers all-in-one management and CRM software for contractors, remodelers, and home improvement professionals. It centralizes lead, customer, and job information efficiently.

Unanet CRM by Cosential and MarketSharp: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Unanet CRM by Cosential supports sales document management, proposal and quote management, and business development, aligning with complex sales operations. read more →

MarketSharp emphasizes generation of new leads, customer feedback management, and engagement management, focusing on improving direct customer interactions. read more →

Business Goals

Unanet CRM by Cosential facilitates goals like enhancing customer relationships, scaling best practices, and increasing sales & revenue. read more →

MarketSharp helps users enhance customer relationships and increase sales, with added focus on improving customer lifetime value. read more →

Core Features

Unanet CRM by Cosential offers custom reports, comprehensive data import/export, and strong integration capabilities. read more →

MarketSharp provides custom reports, data import/export, and basic analytics, focusing on ease of integration and compliance. read more →

Vendor Support

Unanet CRM by Cosential provides 24/7 vendor support, including training, email, chat, and phone support. read more →

MarketSharp offers essential support options with 24/7 availability, but with limited channels compared to Unanet CRM. read more →

Segments and Industries

Unanet CRM by Cosential is predominantly used by enterprises in construction, industrial engineering, and management consulting industries. read more →

MarketSharp caters mainly to large enterprises in the construction industry, with some usage beyond this sector. read more →

Operational Alignment

Unanet CRM by Cosential is designed for broad operational workflows, especially suitable for large enterprises with complex needs. read more →

MarketSharp fits mid to large enterprises, focusing on targeted engagement and lead management activities that align with simpler processes. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Unanet CRM by Cosential in Action: Unique Use Cases

What makes Unanet CRM by Cosential ideal for Business Development?

How does Unanet CRM by Cosential facilitate Workflow Management?

What solutions does Unanet CRM by Cosential provide for Contact List Management?

How can Unanet CRM by Cosential optimize your Training & Onboarding Workflow?


MarketSharp in Action: Unique Use Cases

How does MarketSharp address your Generation Of New Leads Challenges?

How can MarketSharp enhance your Customer Feedback Management process?

What Are the key features of MarketSharp for Engagement Management?

What solutions does MarketSharp provide for Conversion Management?

News

Latest Unanet CRM by Cosential News

Product Innovations at Unanet Champions 2025 Leverage AI to Help Customers Achieve ...

Unanet introduced new AI-driven product innovations at Unanet Champions 2025. These enhancements aim to boost efficiency and business development for customers. The updates leverage artificial intelligence to streamline project management and financial workflows for professional services and government contracting firms.

11/05/2025 - source

Business Setting

Unanet CRM by Cosential

MarketSharp