Comparison Summary
This comparison report of TIBCO BusinessWorks vs. Marigold Engage is based on a specific set of business needs and context. The comparison uses 3047 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing TIBCO BusinessWorks and Marigold Engage
TIBCO BusinessWorks, and Marigold Engage belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
TIBCO BusinessWorks covers Order Management with E-Mail, Training & Onboarding, Helpdesk Management, Business Development, etc.
Marigold Engage focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Marigold Engage
Focus area
Marigold Engage is better than TIBCO BusinessWorks for
Software Failure Risk
About
TIBCO Software: Global Leader in Integration and Analytics Software
Create more meaningful relationships with every interaction
Age
1985
Financials
M&A
PRIVATE
Business Need
Total Processes
(we found evidences for)
25
69
Total Goals
(we found evidences for)
8
16
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Scale best practices
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Improve ROI
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Improve stakeholder relations
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Acquire customers
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Enter new markets internationally or locally
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Improve efficiency
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Increase sales & revenue
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Launch new products
- See 5 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Scale best practices
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Improve ROI
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Improve brand engagement
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Enter new markets internationally or locally
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Grow market share
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Improve internal communications
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Launch new products
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Improve stakeholder relations
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Build brand awareness
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Increase average basket value
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Reduce bounce
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Improve efficiency
- See 13 more
Top Channels
Channels Used
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e-mail
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mobile
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website
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newsletter
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promotions
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text SMS
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offline
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point of sale
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user generated content
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blogs
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phone calls
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social media
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display advertisement
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mobile app
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on premises
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coupons
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omnichannel
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Twitter
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Facebook
-
games
- See 17 more
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e-mail
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mobile
-
website
-
newsletter
-
promotions
-
text SMS
-
offline
-
point of sale
-
user generated content
-
blogs
-
phone calls
-
social media
-
display advertisement
-
mobile app
-
on premises
-
coupons
-
omnichannel
-
Twitter
-
Facebook
-
games
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
