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Sprout Social vs Infogram: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Sprout Social vs. Infogram is based on a specific set of business needs and context. The comparison uses 31146 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sprout Social and Infogram

Sprout Social, Hootsuite, Zoho Social, etc., belong to a category of solutions that help Social Media Marketing, whereas Infogram, Venngage, PicMonkey, etc., belong to a category of solutions that help Authoring and Publishing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sprout Social covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

Infogram focuses on Engagement Management, Communication Management with Social Media, Social Media Management with Social Media, Content Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sprout Social

Focus area

Sprout Social is better than Infogram for

Software Failure Risk

  • medium

logo Infogram

Focus area

Infogram is better than Sprout Social for

Software Failure Risk

  • medium

About

Sprout Social | Measure performance with the only all-in-one social media management platform built for connection

Infogram: Create Infographics, Reports and Maps

Age

2010

2012

Financials

SERIES D

M&A

Business Need

Total Processes
(we found evidences for)

116

53

Total Goals
(we found evidences for)

19

12

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

scheduling post to social media

engaging on social media

monitoring social media

managing social media account


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


searching for content


social media marketing




workflow management


campaign management

campaign monitoring

campaign analytics


helpdesk management



rating and review management



touchpoint management


competitive intelligence



customer feedback management

measuring customer satisfaction

measuring net promoter score


training & onboarding


channel management


sales document management

contract management

proposal & quote management


generation of new leads


reputation management


influencer marketing




contact list management


relationship management



advocacy management



community building






products & pricelist management



lead qualification

lead qualification: technographic


conversion management


promotion management




performance management



account management


calendar management


loyalty management

identify target customers

customise loyalty program


segmentation and targeting




lifetime value management



revenue cycle management


follower management


international marketing




knowledge management


business development


sales review & feedback


personalized marketing


relationship marketing





discount management



community marketing


conference call management



trade show marketing





sales call management


create learning path


courses & assessment

create learning path


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Enhance customer relationships

  • Improve ROI

  • Build brand awareness

  • Acquire customers

  • Scale best practices

  • Increase sales & revenue

  • Launch new products

  • Grow market share

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve internal communications

  • Improve efficiency

  • Improve consistency

  • Improve stakeholder relations

  • Improve navigation

  • Increase customer life time value

  • Improve visibility

  • See 16 more
  • Scale best practices

  • Enhance customer relationships

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Grow market share

  • Increase sales & revenue

  • Improve internal communications

  • Build brand awareness

  • Improve efficiency

  • Launch new products

  • Improve brand engagement

  • Acquire customers

  • See 9 more

Top Channels

Channels Used

  • social media

  • website

  • user generated content

  • blogs

  • Facebook

  • mobile

  • Instagram

  • print media

  • chat

  • video

  • e-mail

  • newspaper

  • phone calls

  • Pinterest

  • magazine

  • promotions

  • offline

  • trade shows

  • games

  • coupons

  • LinkedIn

  • display advertisement

  • See 19 more
  • social media

  • website

  • user generated content

  • blogs

  • Facebook

  • mobile

  • Instagram

  • print media

  • chat

  • video

  • e-mail

  • newspaper

  • phone calls

  • Pinterest

  • magazine

  • promotions

  • offline

  • trade shows

  • games

  • coupons

  • LinkedIn

  • display advertisement

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting