Comparison Summary
This comparison report of Salesforce Marketing Cloud vs. Keyhole is based on a specific set of business needs and context. The comparison uses 4176 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Marketing Cloud and Keyhole
Salesforce Marketing Cloud, Keyhole, Hubspot Marketing Hub, SentiOne, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Marketing Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Advertisement with Social Media, Content Management with Social Media, etc.
Keyhole focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Campaign Management with Social Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Marketing Cloud
Focus area
Salesforce Marketing Cloud is better than Keyhole for
Software Failure Risk
About
The #1 Digital Marketing Software for Consumer Engagement at Scale
Keyhole: Hashtag Tracking for Twitter, Instagram and Facebook
Age
1999
2013
Financials
IPO
SEED
Business Need
Total Processes
(we found evidences for)
90
68
Total Goals
(we found evidences for)
14
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Grow market share
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Acquire customers
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Improve ROI
-
Scale best practices
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
-
Improve stakeholder relations
-
Improve efficiency
-
Increase customer life time value
-
Improve brand engagement
-
Establish thought leadership
- See 11 more
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Improve ROI
-
Improve brand engagement
-
Build brand awareness
-
Improve digital and social presence
-
Acquire customers
-
Increase sales & revenue
-
Enter new markets internationally or locally
-
Enhance customer relationships
-
Improve efficiency
-
Scale best practices
-
Launch new products
-
Improve stakeholder relations
-
Establish thought leadership
- See 10 more
Top Channels
Channels Used
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social media
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Instagram
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Twitter
-
website
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offline
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Facebook
-
user generated content
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causes and charity
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blogs
-
promotions
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mass media
-
games
-
mobile
-
mobile app
-
phone calls
-
print media
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magazine
-
video
-
events
-
trade shows
-
chat
-
on premises
-
e-mail
-
radio
-
Pinterest
-
LinkedIn
-
review sites
- See 24 more
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social media
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Instagram
-
Twitter
-
website
-
offline
-
Facebook
-
user generated content
-
causes and charity
-
blogs
-
promotions
-
mass media
-
games
-
mobile
-
mobile app
-
phone calls
-
print media
-
magazine
-
video
-
events
-
trade shows
-
chat
-
on premises
-
e-mail
-
radio
-
Pinterest
-
LinkedIn
-
review sites
- See 24 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
