Overview: Salesforce B2C Commerce and Virto Commerce as E-Commerce Platform Category solutions.

Salesforce B2C Commerce offers robust capabilities for managing customer engagement and communications, making it ideal for businesses focusing on customer acquisition and international market expansion. Virto Commerce specializes in loyalty management and product customization, catering to companies aiming to enhance customer relationships and digital presence. Both platforms provide strong integration features, but Salesforce thrives in diverse vendor support and industry usage, while Virto is suited to large enterprises in IT services.

Salesforce B2C Commerce: Salesforce-B2C-Commerce helps reach goals faster and unlock new revenue. Commerce is powered everywhere with AI for automation and flexibility.

Virto Commerce: Virto Commerce provides enterprise-grade eCommerce and marketplace solutions designed to drive growth and future-proof businesses. Digital experiences are unlocked with their innovative B2B platform.

Salesforce B2C Commerce and Virto Commerce: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Salesforce B2C Commerce facilitates engagement management, merchandising, and order management, helping companies enhance customer interactions and sales processes. read more →

Virto Commerce excels in loyalty and product & pricelist management, focusing on building community and customizing programs to improve customer loyalty. read more →

Business Goals

Salesforce B2C Commerce targets customer relationship enhancement and facilitating market expansion, enabling users to increase revenue and enter new markets. read more →

Virto Commerce enhances customer relationships and digital presence, supporting brand awareness building and market penetration. read more →

Core Features

Salesforce B2C Commerce stands out with AI-powered tools, custom reports, and strong integration, meeting the needs for data-driven decision-making and operational efficiency. read more →

Virto Commerce offers exceptional integration and security features, supporting detailed custom reports and analytics to foster informed business strategies. read more →

Vendor Support

Salesforce B2C Commerce provides 24/7 support through multiple channels like chat, email, and phone, catering to diverse support preferences and complexity. read more →

Virto Commerce offers continuous support mainly through phone and email, suitable for users needing straightforward assistance. read more →

Segments and Industries

Salesforce B2C Commerce is widely used by large enterprises across various industries, including IT and software, showcasing its broad applicability. read more →

Virto Commerce is predominantly adopted by large enterprises in IT services, indicating its tailored fit for complex business environments. read more →

Operational Alignment

Salesforce B2C Commerce integrates seamlessly into large-scale operations, supporting comprehensive workflows and extensive support requirements. read more →

Virto Commerce is designed for sophisticated operational frameworks in large enterprises, focusing on community and customer loyalty-driven workflows. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Salesforce B2C Commerce in Action: Unique Use Cases

How can Salesforce B2C Commerce enhance your Engagement Management process?

What solutions does Salesforce B2C Commerce provide for Contact List Management?

What benefits does Salesforce B2C Commerce offer for Merchandising?

How can Salesforce B2C Commerce optimize your Communication Management Workflow?


Virto Commerce in Action: Unique Use Cases

Why is Virto Commerce the best choice for Loyalty Management?

Why is Virto Commerce the best choice for Products & Pricelist Management?

How does Virto Commerce address your Community Building Challenges?

Why is Virto Commerce the best choice for Content Management?

News

Latest Salesforce B2C Commerce News

CrowdStrike and Salesforce Partner to Secure AI-Powered Business

Salesforce and CrowdStrike have formed a strategic partnership to enhance the security of AI-powered business applications. This collaboration integrates CrowdStrike's Falcon Shield with Salesforce Security Center, providing enhanced visibility and protection for AI agents and applications. The partnership aims to secure AI-driven enterprises by offering features like automatic threat containment and real-time remediation through Slack.

21/09/2025 - source

Latest Virto Commerce News

Virto Commerce and Bosch Scale a B2B Loyalty Portal

Virto Commerce and Bosch Home Comfort Group have collaborated to scale a digital loyalty portal serving over 150,000 users across Europe. This API-driven platform, built on Virto's modular Commerce Innovation Platform, supports numerous brand-country combinations and integrates with over 115 fulfillment providers. The portal enhances Bosch's digital partner engagement strategy, enabling efficient product registration and loyalty point redemption.

31/08/2025 - source

Business Setting

Salesforce B2C Commerce

Virto Commerce