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Sailthru vs User.com: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Sailthru vs. User.com is based on a specific set of business needs and context. The comparison uses 3029 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sailthru and User.com

Sailthru, User.com, Oracle Responsys, Customer.io, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sailthru covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.

User.com focuses on Engagement Management with Chat, Communication Management with E-Mail, Training & Onboarding with E-Mail, Social Media Management with E-Mail, etc.

"Sailthru gives us an ability to really personalize what we do for our customers. This is crucial because instead of a very vanilla feed of information, we can learn what our readers are doing and tailor their content to that. Personalization helps d...rive retention by making that content feel more valuable to the reader. If they get what they want, they keep coming back for more. " - Matt Dickow

"User.com helped us diversify and organize our lead generation & management processes, and saved a lot of time we previously spent on manual tasks. It’s incredible how many useful marketing tools can be included in just one platform. " - Piotr Filter

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sailthru

Focus area

Sailthru is better than User.com for

Software Failure Risk

  • medium

logo User.com

Focus area

User.com is better than Sailthru for

Software Failure Risk

  • medium

About

Marketing Automation | Acquire, Grow, and Retain with Sailthru

User.com | Marketing & Sales Automation Software

Age

2008

Financials

M&A

SERIES B

Business Need

Total Processes
(we found evidences for)

69

54

Total Goals
(we found evidences for)

16

8

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign monitoring

campaign analytics


personalized marketing



lifetime value management


segmentation and targeting



loyalty management

identify target customers

customise loyalty program


training & onboarding


workflow management



competitive intelligence


social media management

social media analytics

scheduling post to social media


helpdesk management


touchpoint management





conversion management


products & pricelist management


lead qualification

lead qualification: technographic


channel management


sales document management

contract management


sales call management


discount management


promotion management





customer feedback management


advocacy management


business development



generation of new leads


contact list management




knowledge management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Increase customer life time value

  • Improve internal communications

  • See 5 more

Top Channels

Channels Used

  • e-mail

  • chat

  • social media

  • website

  • Facebook

  • newsletter

  • text SMS

  • omnichannel

  • phone calls

  • promotions

  • user generated content

  • blogs

  • Instagram

  • coupons

  • Whatsapp

  • video

  • See 13 more
  • e-mail

  • chat

  • social media

  • website

  • Facebook

  • newsletter

  • text SMS

  • omnichannel

  • phone calls

  • promotions

  • user generated content

  • blogs

  • Instagram

  • coupons

  • Whatsapp

  • video

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting