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Compare PRunderground vs Muck Rack

Comparison Summary

For PRunderground vs Muck Rack comparison, Our AI algorithm looked at 2729 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using PRunderground and Muck Rack to solve their respective business needs.

Pros and cons of PRunderground and Muck Rack

PRunderground is more suited to businesses that require Communication Management with Website and Sales Document Management where as Muck Rack is focused towards Public Relations and Social Media Management with Social Media .

logo PRunderground

Focus area

Software Failure Risk

  • low

logo Muck Rack

Focus area

Muck Rack is better than PRunderground for

Software Failure Risk

  • medium

About

PRunderground | online press release distribution service

Muck Rack for journalists and public relations

Age

2008

Financials

M&A

SEED

Business Need

Total Processes
(we found evidences for)

69

55

Total Goals
(we found evidences for)

15

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications


sales document management

contract management

proposal & quote management



lead qualification

lead qualification: technographic



engagement management

engaging and following up


loyalty management

customise loyalty program


training & onboarding


competitive intelligence



trade show marketing



generation of new leads


business development


campaign management




lifetime value management


helpdesk management


courses & assessment

create learning path


influencer marketing


content management


relationship management


discount management


international marketing




segmentation and targeting


social media management

engaging on social media



contact list management


rating and review management


workflow management



Top Goals

Goals Achieved

  • Acquire customers

  • Launch new products

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Improve ROI

  • Improve stakeholder relations

  • Improve visibility

  • Establish thought leadership

  • See 12 more
  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Improve ROI

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Establish thought leadership

  • See 7 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more
  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting