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Compare Optimizely Data Platform vs SessionM

Comparison Summary

This comparison report of Optimizely Data Platform vs. SessionM is based on a specific set of business needs and context. The comparison uses 6314 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Optimizely Data Platform and SessionM

Optimizely Data Platform, SessionM, Blueshift, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Optimizely Data Platform covers Engagement Management, Lifetime Value Management, Campaign Management with E-Mail, Segmentation And Targeting, etc.

SessionM focuses on Loyalty Management with Mobile, Engagement Management with Mobile, Advertisement with Mobile, Workflow Management, etc.

"With Zaius, we can understand the conversion and revenue impact of each touchpoint and put the customer, rather than the channel, first. " - Jurgen Nebelung

"With SessionM, the stream of customer information is like opening up a spigot. Now we know what you bought, where, and when so we can tailor promotions. " - Jose Corella

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Optimizely Data Platform

Focus area

Software Failure Risk

  • low

logo SessionM

Focus area

SessionM is better than Optimizely Data Platform for

Software Failure Risk

  • low

About

CDP assisting growing brands with relevance across the entire customer journey

Customer Data & Engagement Platform to increase customer loyalty

Financials

SERIES D

Business Need

Total Processes
(we found evidences for)

56

82

Total Goals
(we found evidences for)

16

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


lifetime value management


campaign management

campaign analytics


segmentation and targeting


customise loyalty program

identify target customers


helpdesk management




personalized marketing


contact list management


customer feedback management

measuring customer satisfaction




communication management

sending & publishing communications


rating and review management


training & onboarding


content management


workflow management


lead qualification

lead qualification: demographic

lead qualification: technographic


generation of new leads


relationship management


competitive intelligence


social media management

social media analytics

engaging on social media






sales document management

contract management


touchpoint management



social media marketing


international marketing



promotion management



redemption management


sales incentive management



customer case management


discount management


channel management





sales call management




Top Goals

Goals Achieved

  • Increase customer life time value

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Enter new markets internationally or locally

  • Improve ROI

  • Grow market share

  • Scale best practices

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve stakeholder relations

  • Improve efficiency

  • Build brand awareness

  • Improve consistency

  • Improve internal communications

  • See 13 more
  • Enhance customer relationships

  • Acquire customers

  • Improve brand engagement

  • Increase customer life time value

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Scale best practices

  • Establish thought leadership

  • Launch new products

  • Improve digital and social presence

  • Improve consistency

  • Improve efficiency

  • Improve internal communications

  • See 13 more

Top Channels

Channels Used

  • mobile

  • social media

  • website

  • promotions

  • offline

  • mobile app

  • point of sale

  • e-mail

  • phone calls

  • games

  • mobile ads

  • coupons

  • omnichannel

  • text SMS

  • trade shows

  • events

  • video

  • display advertisement

  • user generated content

  • blogs

  • on premises

  • Twitter

  • review sites

  • Amazon

  • print media

  • magazine

  • mass media

  • television

  • Facebook

  • causes and charity

  • See 27 more
  • mobile

  • social media

  • website

  • promotions

  • offline

  • mobile app

  • point of sale

  • e-mail

  • phone calls

  • games

  • mobile ads

  • coupons

  • omnichannel

  • text SMS

  • trade shows

  • events

  • video

  • display advertisement

  • user generated content

  • blogs

  • on premises

  • Twitter

  • review sites

  • Amazon

  • print media

  • magazine

  • mass media

  • television

  • Facebook

  • causes and charity

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting