Onclusive vs. Ezyinsights: Comparing Best Public Relations Solutions 2026

Overview: Onclusive and Ezyinsights as Public Relations Category solutions.

Onclusive and Ezyinsights both provide public relations solutions, with distinct focuses. Onclusive supports a wide range of activities, including public relations and social media analytics, benefiting both mid-market and enterprise segments by enhancing brand engagement and ROI. Ezyinsights emphasizes engaging and managing social media, appealing to enterprises seeking improved digital presence. Onclusive offers comprehensive support with features like custom reports and data import capabilities, while Ezyinsights provides more streamlined features suited for media production and publishing sectors. Both products cater to unique customer needs, depending on their operational scale and industry focus.

Onclusive: Onclusive partners with PR and comms teams to monitor and analyze media coverage. Performance is increased and value demonstrated across news channels and social media.

Ezyinsights: EzyInsights is trusted by thousands of journalists worldwide. The platform monitors millions of stories daily, filtering relevant content for newsrooms and organizations.

Onclusive Ezyinsights
Key Capabilities Supported Onclusive facilitates diverse activities like public relations and social media analytics, catering to users needing comprehensive brand communication tools. → Ezyinsights centers on engaging and managing social media interactions effectively, aiding businesses looking to boost online engagement. →
Business Goals Onclusive helps users improve brand engagement and ROI, aligning well with marketing teams seeking deeper customer interaction and communication results. → Ezyinsights focuses on enhancing digital and social presence, serving enterprises striving for stronger online visibility and customer acquisition. →
Core Features Onclusive stands out with custom reports and robust data import, addressing the need for detailed analytics and report customization. → Ezyinsights delivers effective analytics and data export features, providing essential tools for media production and publishing industries. →
Vendor Support Onclusive offers extensive 24/7 support, accommodating user preferences for reliable assistance across various communication channels. → Ezyinsights provides basic 24/7 support, meeting the needs of customers who require straightforward guidance and issue resolution. →
Segments and Industries Onclusive is favored by mid-market and enterprise segments, reflecting its adaptability to diverse industries like internet and marketing. → Ezyinsights mainly serves enterprise-level customers in media production and advertising, indicating its tailored approach for content-driven sectors. →
Operational Alignment Onclusive integrates smoothly into complex workflows, offering features that support varied operational scales, from mid-market to large enterprises. → Ezyinsights fits well into the operational environment of enterprises invested in media, providing streamlined solutions for digital challenges. →
lightning

Applying your context and needs changes the comparison

Onclusive and Ezyinsights: Best activities based on customer satisfaction

Most deployed common Activities for Onclusive and Ezyinsights

How does Onclusive and Ezyinsights address your Social Media Management Challenges?
Onclusive focuses on analyzing and reporting on the impact of PR efforts, including media monitoring, PR analytics, and social monitoring. Ezyinsights concentrates on optimizing social media engagement by providing data-driven insights for posting times and content adjustments. Both tools offer social media analytics, but Onclusive emphasizes broader PR performance, while Ezyinsights focuses on maximizing social engagement.
"...My company did not have a monitoring, analyzing, reporting tool prior to AirPR, so this has really been helpful in educating my company about the impact of the team's work...." Peer review by Elizabeth B, Sr. Manager of Media Relations
"...However, we can see, via EZYinsights, how many social engagements they are getting, which is often aligned with site traffic...." Peer review by Ariane M.
How efficiently Does Onclusive and Ezyinsights manage your Communication Management?
Onclusive and Ezyinsights both help track media performance. Onclusive provides tools to monitor and analyze media coverage, while Ezyinsights focuses on tracking content performance across various social media platforms. Onclusive offers a broader range of features, including media monitoring, social media engagement tracking, and PR attribution. Ezyinsights provides in-depth social media analytics and insights into publisher performance. However, neither platform offers a comprehensive solution for monitoring social media activity.
"...Jake Manzake Communications Manager, Livongo ..." Investor Relations Software
"...Newsrooms and journalists; newspapers, broadcasters, tabloids, viral publishers, magazines, radio and tv...." Peer review from EzyInsights

Onclusive in Action: Unique Activities

What makes Onclusive ideal for Public Relations?
Onclusive Public Relations provides media monitoring, competitive analysis, and PR analytics to measure the impact of PR efforts. The platform offers robust attribution reporting for PR measurement, allowing users to track the influence of PR on revenue and brand reputation. However, the platform's ability to precisely quantify the revenue driven by PR campaigns remains limited.
"...We are looking for a way to measure how PR efforts directly lead to site traffic and the actions users specifically take once on the site...." Peer review by Collin D
How does Onclusive address your Engagement Management Challenges?
Onclusive Engagement Management helps businesses understand how their content drives customer interaction and brand impact. nIt provides insights into social media engagement trends and connects content to business outcomes using artificial intelligence. nOnclusive enables companies to create targeted campaigns and generate customized reports.
"...We connect content to business outcomes and use artificial intelligence to reveal which strategies drive actual brand engagement...." Media Monitoring, PR Attribution, & Analytics Software For Communications & Marketing

Ezyinsights in Action: Unique Activities

How does Ezyinsights facilitate Viral Marketing?
EzyInsights helps track and analyze viral content, allowing users to identify trending stories and create effective strategies to increase engagement. The platform serves diverse media outlets, providing guidance and insights on viral news stories. EzyInsights helps users discover emerging news stories before they go viral and optimize content scheduling for social media.
"...I use it for a few primary purposes: 1) I discover news stories to write up before they go viral...." Peer review by Ariane M.
How can Ezyinsights optimize your Content Management Workflow?
EzyInsights provides real-time content performance data. It monitors content across various platforms, aggregating engagement metrics to show content usage and effectiveness. The platform allows users to track content performance, analyze competitor strategies, and view audience engagement.
"...You ll know exactly what type of content creates most engagement for you as well as your competitors...." The fastest tool for newsrooms

IT and Other Capabilities

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Business Setting

Onclusive peer evidence is 54% Enterprise. Ezyinsights peer evidence is 70% SMB and Mid-Market.

Onclusive Ezyinsights
Peer score 4.2 4.4
Peer insights 1236 504
Top industries
Internet 29.0%
Marketing And Advertising 14.0%
Computer Software 12.0%
Media Production 75.0%
Marketing And Advertising 14.0%
Publishing 11.0%
SMB and Mid-Market 46.0% 70.0%
Enterprise 54.0% 30.0%
Pricing Onclusive

News

Latest Onclusive news

Onclusive launches Unified Platform, connecting media monitoring, measurement and PR workflows | Onclusive News

Onclusive launched its Unified Platform, integrating media monitoring, measurement, and PR workflows. The platform offers AI-powered insights, a unified data environment, and enhanced media contacts database. It simplifies workflows for PR and communications teams, enabling seamless management of media performance and engagement tracking across various channels.

31/08/2026 - source