Matomo vs. New Relic: Comparing Best Digital Analytics Solutions 2026

Overview: Matomo and New Relic as Digital Analytics Category solutions.

Matomo and New Relic serve the Digital Analytics sector with distinct capabilities and features that cater to different business needs. Matomo excels in social media and campaign management, aligning with large enterprises and marketing firms. New Relic, renowned for performance management and communication tracking, suits tech-driven industries like IT services. Both offer robust vendor support, yet Matomo focuses more on privacy and custom reporting, while New Relic provides comprehensive training and AI-powered insights.

Top use cases: Matomo vs New Relic

Use cases tied to Matomo and New Relic from verified data sources. Click any use case for supporting evidences.

Matomo New Relic

Top Capabilities: Matomo vs New Relic

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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New Relic
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Deployed Industries: Matomo vs New Relic

Lengths: relative industry prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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Deployed Market Segments: Matomo vs New Relic

Share of peer evidence by company size for Matomo and New Relic. Each product segments add up to 100%. Click any segment for supporting evidence.

Matomo 100%
New Relic 100%

Matomo: Matomo offers a privacy-friendly alternative to Google Analytics. Reputations are protected without privacy sacrifices or site compromises.

New Relic: New Relic allows engineers to monitor, debug, and improve their entire stack using an all-in-one observability platform. Sign-up is free and requires no credit card.

Key Capabilities Supported

Matomo supports social media and campaign management, making it ideal for marketing professionals who need to manage online presence and analyze campaign metrics. →

New Relic excels in performance management and helpdesk support, providing IT teams the tools to monitor resources and optimize communication workflows. →

Business Goals

Matomo helps companies acquire customers and enhance relationships, aligning with businesses aiming to boost sales through targeted campaigns. →

New Relic aims to increase efficiency and customer acquisition, fitting enterprises focused on scaling operations and refining service delivery. →

Core Features

Matomo stands out with extensive analytics and custom reporting features, addressing the needs of data-driven decision-makers seeking compliance and security. →

New Relic provides strong integration abilities and AI-powered insights, appealing to users needing seamless onboarding and advanced performance analytics. →

Vendor Support

Matomo offers comprehensive 24/7 support, prioritizing email and website channels to provide timely assistance. →

New Relic emphasizes superb 24/7 support with robust training options, ensuring users efficiently adopt and utilize the platform's capabilities. →

Segments and Industries

Matomo caters predominantly to large enterprises and marketing sectors, reflecting its strong alignment with larger organizations and their analytics needs. →

New Relic serves IT and software industries significantly, indicating its strength in supporting technology-focused businesses. →

Operational Alignment

Matomo integrates smoothly into the workflows of large enterprises, emphasizing privacy and data compliance for marketing teams. →

New Relic fits into tech environments with its focus on performance tracking and communication management tools, suiting IT departments. →

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Matomo and New Relic: Best activities based on customer satisfaction

Most deployed common Activities for Matomo and New Relic

How can Matomo and New Relic enhance your Helpdesk Management process?
Matomo and New Relic both provide support for users. Matomo’s support team helps configure the analytics platform. New Relic provides resources and support to help users optimize application performance and build cloud-based support centers.
"...Products Help Center Want to use our logo? , including instructions and different styles and formats...." Digital Media Monitoring
What benefits does Matomo and New Relic offer for Engagement Management?
Matomo and New Relic both offer tools for managing engagement, but they differ in their approach. Matomo focuses on analyzing user behavior and website interactions to optimize content and improve engagement. New Relic primarily concentrates on monitoring and managing application performance, helping to ensure seamless user experiences. Matomo provides real-time updates on visitor details and offers features like heatmaps and session recordings, while New Relic focuses on user interaction traces and code-level data to track performance and identify areas for improvement.
"...It's a nice visualization of how users interact with my pages...." Peer review by Anna F, Freelance Writer
"...The software s User Interaction Traces is a function that permits you to monitor individual user engagements in your app (for example, all screen loads) by offering code-level data traces...." Peer review from Featured Customers

Matomo in Action: Unique Activities

What Are the key features of Matomo for Campaign Management?
Matomo provides tools for tracking marketing campaigns and their performance. nYou can use it to measure website traffic, track conversions, and monitor the effectiveness of your marketing efforts. nThese insights can help you improve your campaigns and achieve your goals.
"...Easy to track daily trafficEasy to monitor visitor trafficCan set up website goals and tie them to marketing campaigns..." Peer review by Verified User, Professional in Marketing, Computer & Network Security

New Relic in Action: Unique Activities

What benefits does New Relic offer for Communication Management?
New Relic enables real-time performance monitoring for applications, APIs, and systems. nIt provides tools for tracking deployments and system metrics. nNew Relic also offers alerts and notifications for performance issues and provides a cloud-based service for email communication.
"...One of the best monitoring tools to track performance of web applications and APIs...." Peer review by Harshit Seth
What makes New Relic ideal for Collaboration?
New Relic enables enhanced collaboration between teams and across time zones. The platform integrates with popular collaboration tools, providing real-time insights and analytics to facilitate efficient troubleshooting and issue prevention. New Relic promotes collaboration by offering a streamlined approach to continuous delivery and agile project management.
"...Both have a focus on collaborating and cooperating with their customers and offer 24x7 support with excellence...." Peer review by Johnny Halife, Chief Architect and Co-founder, Mural.ly
How does New Relic facilitate Performance Management?
New Relic offers a comprehensive suite of capabilities for application performance management (APM) and system monitoring. It provides detailed insights into software stack performance, enabling continuous performance monitoring and management. While New Relic excels in APM, its mobile application performance management tools require further refinement.
"...New Relic does a good job with asset performance management and gives you a pretty full view into your entire software stack's performance. ...." Peer review by Verified Reviewer, Financial Services

News

Latest Matomo news

CNIL compliance in Matomo is now a single click. Heres what that changes. - Analytics Platform

Matomo has introduced a 1-Click CNIL compliance feature, simplifying GDPR compliance for French audiences. This feature automates the assessment and application of CNIL-aligned settings, reducing manual configuration. It is available on Matomo Cloud and On-Premise version 5.9.0, enhancing ease of use for privacy-conscious analytics.

07/04/2026 - source

Latest New Relic news

Introducing New Relic eBPF Logs Public Preview

New Relic has introduced the public preview of its eBPF Logs, integrating application log collection into its existing eBPF agent. This enhancement allows automatic log collection and correlation with services without deploying new agents, simplifying monitoring and improving security by reducing the attack surface. The logs are delivered to New Relic's OpenTelemetry endpoint, enhancing observability across cloud-native systems.

30/07/2026 - source