Comparison Summary
This comparison report of Marigold Engage vs. Actito is based on a specific set of business needs and context. The comparison uses 2795 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Marigold Engage and Actito
Marigold Engage, Actito, Oracle Responsys, Customer.io, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Marigold Engage covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.
Actito focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.
"Sailthru’s client-first approach is second to none. My Customer Success Manager truly looks out for the company’s best interest, offering a variety of tools to drive conversions and revenue. " - Sarah Dorsey
"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Create more meaningful relationships with every interaction
Agile Marketing Automation Platform for customer engagement
Financials
PRIVATE
SEED
Business Need
Total Processes
(we found evidences for)
69
36
Total Goals
(we found evidences for)
16
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
-
Enhance customer relationships
-
Acquire customers
-
Increase sales & revenue
-
Increase customer life time value
-
Scale best practices
-
Improve ROI
-
Improve brand engagement
-
Enter new markets internationally or locally
-
Grow market share
-
Improve internal communications
-
Launch new products
-
Improve stakeholder relations
-
Build brand awareness
-
Increase average basket value
-
Reduce bounce
-
Improve efficiency
- See 13 more
-
Acquire customers
-
Enhance customer relationships
-
Improve ROI
-
Improve internal communications
-
Increase sales & revenue
-
Improve digital and social presence
-
Improve efficiency
-
Enter new markets internationally or locally
-
Scale best practices
-
Increase customer life time value
- See 7 more
Top Channels
Channels Used
-
e-mail
-
newsletter
-
mobile
-
text SMS
-
website
-
phone calls
-
offline
-
mass media
-
television
-
video
-
omnichannel
-
print media
-
magazine
- See 10 more
-
e-mail
-
newsletter
-
mobile
-
text SMS
-
website
-
phone calls
-
offline
-
mass media
-
television
-
video
-
omnichannel
-
print media
-
magazine
- See 10 more
Failure Risk Guidance Security Report?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High