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Compare Listrak vs Emarsys Marketing Automation

Comparison Summary

For Listrak vs Emarsys Marketing Automation comparison, Our AI algorithm looked at 2763 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Listrak and Emarsys Marketing Automation to solve their respective business needs.

logo Listrak

Focus area

  • engagement management
  • Lead Analytics

Listrak is better than Emarsys Marketing Automation for

logo Emarsys Marketing Automation

Focus area

  • engagement management
  • Communication Management with E-Mail

Emarsys Marketing Automation is better than Listrak for

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

Intuitive Reporting and Insights

Age

1999

2000

Financials

Private

Series B

Business Need

Total Processes
(we found evidences for)

69

63

Total Goals
(we found evidences for)

14

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign management

campaign monitoring

campaign analytics


communication management

sending & publishing communications

tracking & monitoring communications



helpdesk management


social media management

social media analytics

engaging on social media


training & onboarding


contact list management



segmentation and targeting


loyalty management

identify target customers

customise loyalty program


sales document management

contract management

proposal & quote management


promotion management


discount management




lifetime value management


rating and review management




lead qualification

lead qualification: behavioural

lead qualification: technographic


customer feedback management

measuring customer satisfaction

measuring net promoter score



social media marketing


personalized marketing


competitive intelligence


products & pricelist management


conversion management


workflow management


content management


generation of new leads




sales review & feedback





knowledge management



relationship marketing



touchpoint management



international marketing





referral management


channel management


influencer marketing



relationship management



sales incentive management


account management





Top Goals

Goals Achieved

  • Increase sales & revenue

  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Grow market share

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Improve consistency

  • Improve efficiency

  • Improve brand engagement

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Grow market share

  • Enter new markets internationally or locally

  • Improve consistency

  • Improve internal communications

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • omnichannel

  • social media

  • mobile

  • website

  • text SMS

  • newsletter

  • offline

  • Facebook

  • video

  • promotions

  • point of sale

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • phone calls

  • See 25 more
  • e-mail

  • omnichannel

  • social media

  • mobile

  • website

  • text SMS

  • newsletter

  • offline

  • Facebook

  • video

  • promotions

  • point of sale

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • phone calls

  • See 25 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Business Setting