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Groove vs ConnectAndSell Lightning: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Groove vs. ConnectAndSell Lightning is based on a specific set of business needs and context. The comparison uses 5211 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Groove and ConnectAndSell Lightning

Groove, ConnectAndSell Lightning, Yesware, Ebsta, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Groove covers Engagement Management with E-Mail, Communication Management with E-Mail, Workflow Management with E-Mail, Sales Call Management with Phone Calls, etc.

ConnectAndSell Lightning focuses on Telemarketing with Phone Calls, Generation Of New Leads with Phone Calls, Coaching, Conversion Management, etc.

"They save hours per day previously spent trying to detangle some of the case dissociation that was going on. " - Bridgett Cherry

"Think about how long it takes to have 8 different conversations. With ConnectAndSell we average 8 conversations per hour! It’s a tremendous tool. " - Frank Swain

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Groove

Focus area

Groove is better than ConnectAndSell Lightning for

Software Failure Risk

  • low

logo ConnectAndSell Lightning

Focus area

Software Failure Risk

  • medium

About

Sales engagement software that drives efficiency at every stage of the sales process

Sales Acceleration solution with outbound prospecting, qualifying marketing leads and channel market development

Age

2012

2007

Financials

SERIES F

PRIVATE

Business Need

Total Processes
(we found evidences for)

73

26

Total Goals
(we found evidences for)

11

4

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


communication management

tracking & monitoring communications

sending & publishing communications


workflow management


sales call management

meeting management



helpdesk management



knowledge management


training & onboarding


account management


contact list management

creating contact list



customer feedback management

measuring customer satisfaction


campaign management

campaign monitoring

campaign analytics


generation of new leads



social media management

social media analytics

monitoring social media


sales document management

proposal & quote management

contract management


pipeline management





revenue cycle management


conversion management


renewal management



international marketing



relationship management


products & pricelist management


business development



lead qualification

lead qualification: technographic


rating and review management


content management


opportunity management






Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Improve internal communications

  • Improve visibility

  • Launch new products

  • Grow market share

  • Scale best practices

  • Improve efficiency

  • Establish thought leadership

  • See 8 more
  • Increase sales & revenue

  • Launch new products

  • Establish thought leadership

  • Acquire customers

  • See 1 more

Top Channels

Channels Used

  • phone calls

  • video

  • offline

  • trade shows

  • display advertisement

  • mass media

  • television

  • See 4 more
  • phone calls

  • video

  • offline

  • trade shows

  • display advertisement

  • mass media

  • television

  • See 4 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

low

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No Data

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Business Setting