Overview: EKM and Kartra as E-Commerce Platform Category solutions.
EKM and Kartra are both strong players in the e-commerce platform space but serve distinct market needs. EKM emphasizes customer acquisition and relationship management through diverse capabilities like loyalty and social media management, appealing to larger enterprises in IT and industrial sectors. Kartra, on the other hand, supports intensive campaign and referral management, with top channels via email and web, suiting broader customer segments across diverse industries such as marketing and media. Their flexibility in vendor support options further reflects varied user preferences around the clock.
EKM: EKM is an eCommerce platform for UK businesses, offering customizable themes, order processing tools, and marketing features. The software includes SEO, email marketing, and live chat options.
Kartra: Kartra aims to evolve businesses using SaaS eCommerce solutions like WebinarJam, EverWebinar, and Kartra. The goal is to cater to an ever-growing market of innovators.
EKM and Kartra: Best Use cases based on the customer satisfaction data
Key Activities Supported
EKM facilitates loyalty management and social media management, which engage and retain customers effectively. read more →
Kartra excels in helpdesk and referral management, along with campaign analytics, providing a robust toolkit for marketing teams. read more →
Business Goals Facilitated
EKM helps businesses acquire customers and enhance relationships, supporting goals to boost digital presence and brand awareness. read more →
Kartra aids in increasing sales and supporting new product launches, aligning with goals to grow market share. read more →
Core Features
EKM offers custom reports and data import/export, which streamline analytics and data handling. read more →
Kartra's standout features include strong analytics and integration capabilities, enhancing operational insight. read more →
Vendor Support Preferences
EKM provides 24/7 support, with a variety of channels like chat and email, catering to enterprises requiring extensive support. read more →
Kartra offers email and phone support around the clock, meeting diverse user preferences. read more →
User Segments and Industries
EKM predominantly serves large enterprises in IT and industrial sectors, highlighting its appeal for complex needs. read more →
Kartra caters to a wide range of customers from various industries, especially marketing and media production. read more →
Operational Alignment
EKM is structured for integrating with large-scale operations, providing tools essential for complex enterprise workflows. read more →
Kartra suits operational workflows from small to large enterprises, focusing on marketing efficiency and engagement strategies. read more →
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High