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Countly Web Analytics vs Freshmarketer: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Countly Web Analytics vs. Freshmarketer is based on a specific set of business needs and context. The comparison uses 1205 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Countly Web Analytics and Freshmarketer

Countly Web Analytics, and Freshmarketer belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Countly Web Analytics covers Communication Management with Mobile, Product Marketing with Mobile, Engagement Management with Mobile, Social Media Management with Website, etc.

Freshmarketer focuses on Engagement Management with Website, Funnel Analysis with Website, Campaign Management with Website, Digital Marketing with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Countly Web Analytics

Focus area

Countly Web Analytics is better than Freshmarketer for

Software Failure Risk

  • medium

logo Freshmarketer

Focus area

Software Failure Risk

  • medium

About

Countly | Secure Web Analytics

Marketing Automation with personalized messaging to convert more leads

Age

2010

Financials

SERIES H

Business Need

Total Processes
(we found evidences for)

27

44

Total Goals
(we found evidences for)

5

7

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


social media management

social media analytics


content management


products & pricelist management


lead qualification

lead qualification: technographic


lifetime value management


customer feedback management


loyalty management



conversion management



campaign management



generation of new leads


helpdesk management


workflow management



contact list management



training & onboarding




Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Launch new products

  • Improve ROI

  • See 2 more
  • Enhance customer relationships

  • Acquire customers

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve ROI

  • Improve consistency

  • Improve efficiency

  • See 4 more

Top Channels

Channels Used

  • website

  • e-mail

  • phone calls

  • social media

  • Twitter

  • LinkedIn

  • Facebook

  • omnichannel

  • See 5 more
  • website

  • e-mail

  • phone calls

  • social media

  • Twitter

  • LinkedIn

  • Facebook

  • omnichannel

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

low

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No Data

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Integration Risk

medium

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medium

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Migration Risk

medium

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low

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Business Setting