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Compare BrightCove vs Vidyard Video Platform

Comparison Summary

This comparison report of BrightCove vs. Vidyard Video Platform is based on a specific set of business needs and context. The comparison uses 12716 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing BrightCove and Vidyard Video Platform

BrightCove, Vidyard Video Platform, Wistia, Cincopa, etc., belong to a category of solutions that help Video Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

BrightCove covers Content Management with Video, Advertisement with Video, Communication Management with Video, Social Media Management with Social Media, etc.

Vidyard Video Platform focuses on Engagement Management with Video, Content Management with Video, Communication Management with Video, Generation Of New Leads with Video, etc.

"We count on Brightcove to always give us the edge in technology, the edge in security, and the edge in distribution while remaining economical and efficient. " - Moustapha Behkeet

"Creating a warm, personal connection is what we’re about and it’s why personal video is so very important in all our sales and marketing efforts. " - Dustin Tysick

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo BrightCove

Focus area

BrightCove is better than Vidyard Video Platform for

Software Failure Risk

  • medium

logo Vidyard Video Platform

Focus area

Vidyard Video Platform is better than BrightCove for

Software Failure Risk

  • low

About

The most powerful way to connect with every audience

Video Tools for Virtual Sales and Marketing Teams

Age

2004

2011

Financials

IPO

SERIES C

Business Need

Total Processes
(we found evidences for)

65

120

Total Goals
(we found evidences for)

12

18

Top Processes

Evidences indicate better relative satisfaction


searching for content



communication management

sending & publishing communications

tracking & monitoring communications


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account


engagement management

engaging and following up




workflow management


lead qualification

lead qualification: technographic



sales document management

proposal & quote management

contract management


campaign management

campaign monitoring


training & onboarding





knowledge management




generation of new leads



social media marketing


follower management


lifetime value management



business development


sales call management

meeting management


conversion management


competitive intelligence




contact list management




loyalty management


rating and review management


international marketing




touchpoint management



Scheduling & dispatching



helpdesk management



measuring net promoter score


customer feedback management

measuring net promoter score


products & pricelist management



personalized marketing



customer case management




segmentation and targeting


sales review & feedback




trade show marketing


distribution management


promotion management


conference call management


outbound marketing



relationship management



track learning progress


courses & assessment

track learning progress


performance management


channel management


revenue cycle management


discount management


community building


community marketing



Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve internal communications

  • Build brand awareness

  • Enhance customer relationships

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Increase customer life time value

  • See 9 more
  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enhance customer relationships

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve digital and social presence

  • Improve efficiency

  • Improve stakeholder relations

  • Manage risk

  • Reduce bounce

  • Shorten ramp up time

  • See 15 more

Top Channels

Channels Used

  • video

  • e-mail

  • social media

  • phone calls

  • website

  • offline

  • user generated content

  • blogs

  • trade shows

  • LinkedIn

  • promotions

  • mobile

  • events

  • chat

  • movies

  • causes and charity

  • games

  • newsletter

  • on premises

  • Facebook

  • point of sale

  • print media

  • magazine

  • channel partners

  • Twitter

  • display advertisement

  • Skype

  • Slack

  • text SMS

  • mobile app

  • Whatsapp

  • mass media

  • coupons

  • See 30 more
  • video

  • e-mail

  • social media

  • phone calls

  • website

  • offline

  • user generated content

  • blogs

  • trade shows

  • LinkedIn

  • promotions

  • mobile

  • events

  • chat

  • movies

  • causes and charity

  • games

  • newsletter

  • on premises

  • Facebook

  • point of sale

  • print media

  • magazine

  • channel partners

  • Twitter

  • display advertisement

  • Skype

  • Slack

  • text SMS

  • mobile app

  • Whatsapp

  • mass media

  • coupons

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting