Comparison Summary
Introducing AppsFlyer and MERKLE
AppsFlyer, Adjust, Kochava, etc., belong to a category of solutions that help Marketing Attribution, whereas MERKLE belong to a category of solutions that help Affiliate Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
AppsFlyer covers Engagement Management, Advertisement with Mobile, Campaign Management with Mobile, Social Media Management with Social Media, etc.
MERKLE focuses on Advertisement with Review Sites, Digital Marketing, Engagement Management with Social Media, Loyalty Management with Mobile, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Real-Time, Accurate and Reliable MOBILE DATA AND REPORTS
Merkle: a global, data-driven, performance marketing agency
Age
2011
1971
Financials
SERIES D
M&A
Business Need
Total Processes
(we found evidences for)
70
77
Total Goals
(we found evidences for)
14
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
-
Increase customer life time value
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Enhance customer relationships
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Acquire customers
-
Increase sales & revenue
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Grow market share
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Improve efficiency
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Enter new markets internationally or locally
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Improve brand engagement
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Improve digital and social presence
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Improve stakeholder relations
-
Launch new products
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Build brand awareness
-
Scale best practices
- See 11 more
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Acquire customers
-
Enhance customer relationships
-
Enter new markets internationally or locally
-
Increase sales & revenue
-
Launch new products
-
Scale best practices
-
Improve brand engagement
-
Establish thought leadership
-
Grow market share
-
Build brand awareness
-
Improve ROI
-
Improve digital and social presence
- See 9 more
Top Channels
Channels Used
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social media
-
review sites
-
Amazon
-
offline
-
Facebook
-
mobile
-
Instagram
-
website
-
promotions
-
e-mail
-
trade shows
-
events
-
user generated content
-
phone calls
-
display advertisement
-
causes and charity
-
games
-
blogs
-
LinkedIn
-
mobile app
-
mobile ads
-
video
-
point of sale
-
mass media
-
television
-
omnichannel
-
Twitter
-
on premises
-
Pinterest
-
channel partners
-
chat
- See 28 more
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social media
-
review sites
-
Amazon
-
offline
-
Facebook
-
mobile
-
Instagram
-
website
-
promotions
-
e-mail
-
trade shows
-
events
-
user generated content
-
phone calls
-
display advertisement
-
causes and charity
-
games
-
blogs
-
LinkedIn
-
mobile app
-
mobile ads
-
video
-
point of sale
-
mass media
-
television
-
omnichannel
-
Twitter
-
on premises
-
Pinterest
-
channel partners
-
chat
- See 28 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
