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Adobe Advertising Cloud vs Ascent360: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Adobe Advertising Cloud vs. Ascent360 is based on a specific set of business needs and context. The comparison uses 1466 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Adobe Advertising Cloud and Ascent360

Adobe Advertising Cloud, Bannerflow, MNTN Performance TV, etc., belong to a category of solutions that help Digital Advertising Platform, whereas Ascent360, Lytics CDP, Optimizely Data Platform, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Adobe Advertising Cloud covers Advertisement, Campaign Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

Ascent360 focuses on Campaign Management with E-Mail, Engagement Management, Communication Management with E-Mail, Loyalty Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Adobe Advertising Cloud

Focus area

Adobe Advertising Cloud is better than Ascent360 for

Software Failure Risk

  • medium

logo Ascent360

Focus area

Software Failure Risk

  • low

About

Ad platform that unifies and automates all channels

Data Driven Marketing Platform that result in immediate returns and lifetime advocates

Age

1982

Financials

SERIES A

Business Need

Total Processes
(we found evidences for)

53

43

Total Goals
(we found evidences for)

12

12

Top Processes

Evidences indicate better relative satisfaction



campaign management

campaign analytics

campaign monitoring


engagement management

engaging and following up


communication management

sending & publishing communications



social media management

social media analytics



loyalty management

customise loyalty program

identify target customers



content management

content publishing



social media marketing



sales call management


relationship marketing




workflow management


products & pricelist management



channel management



personalized marketing


segmentation and targeting


lifetime value management


community building



customer case management


contact list management


Top Goals

Goals Achieved

  • Improve ROI

  • Acquire customers

  • Enter new markets internationally or locally

  • Improve efficiency

  • Launch new products

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Improve digital and social presence

  • Improve visibility

  • Improve internal communications

  • See 9 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Increase customer life time value

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more
  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting