Taboola Overview
Taboola connects businesses with 600 million daily users through its native advertising platform, enabling large-scale conversions. Companies utilize Taboola to reach audiences beyond traditional search and social channels, leveraging specialized performance tools for smarter advertising. Real-world applications showcase how advertisers achieve success by mastering digital marketing strategies tailored to their needs. Taboola empowers content marketers to drive measurable outcomes and engage effectively with a vast audience.
Use Cases
Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Taboola.
Business Priorities
Build Brand Awareness and Acquire Customers are the most popular business priorities that customers and associates have achieved using Taboola.
Taboola Use-Cases and Business Priorities: Customer Satisfaction Data
Taboola works with different mediums / channels such as Website. User Generated Content. Blogs etc.
Taboola's features include SEM, Personalization, Landing Page, etc. and Taboola support capabilities include 24/7 Support, Phone Support, Chat Support, etc. also Taboola analytics capabilities include Analytics, and Custom Reports.
Reviews
"We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in h...elping us find and test new strategies to be even more successful with future campaigns." - Liliana Coimbra
Taboola, Outgrow, Topic, Opinion Stage, TelemetryTV, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Taboola helps boost digital marketing by reaching 600M daily active users. Conversions are achieved at scale with its leading native advertising platform.
Popular Business Setting
for Taboola
Top Industries
- Internet
- Entertainment
- Marketing and Advertising
Popular in
- Mid Market
- Small Business
- Enterprise
Taboola is popular in Internet, Entertainment, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.
Comprehensive Insights on Taboola Use Cases
What makes Taboola ideal for Advertisement?
What benefits does Taboola offer for Sending & Publishing Communications?
What Are the key features of Taboola for Engagement Management?
How does Taboola facilitate Content Management?
How does Taboola facilitate Generation Of New Leads?
11 buyers and buying teams have used Cuspera to assess how well Taboola solved their Content Marketing needs. Cuspera uses 2535 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in helping us find and test new strategies to be even ...more successful with future campaigns. |
|
Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson |
|
We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Liliana Coimbra Performance Marketing Manager Colvin |
We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in helping us find and test new strategies to be even ...more successful with future campaigns. |
|
Emma Andersson Managing Editor Stoppa Pressarna |
Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson |
|
Beatriz Lázaro Digital Marketing Manager Aegon |
We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro |
Case Studies
CASE STUDY Verisure Chile
CASE STUDY Livguard
CASE STUDY Philips Home Appliances
CASE STUDY REV Media Group
CASE STUDY NYDJ & iQuanti
CASE STUDY USA TODAY
Video
CRIANDO MINHA CAMPANHA
Frequently Asked Questions(FAQ)
for Taboola
What is Taboola?
Taboola is a content discovery and native advertising platform that helps people explore what's interesting and new in the moment. It links a user to related slideshows, articles, or videos both from within and outside the site. It is suitable for publishers of all sizes, from individual writers to large media houses. It helps businesses increase brand awareness by connecting with the right audience.
It predicts the interests of a website visitor and provides sponsored content that may interest the reader. It is used to increase customer base and website traffic. It engages customers naturally and gives them a chance to learn more about products and services. It helps in business development, advertising management, campaign management, monitoring web traffic, and analyzing readers' behavior.
Key features include multi-language support, custom branding, monitoring, multichannel marketing, reporting and statistics, custom templates, social network marketing and engagement analytics.
What is Taboola used for?
What are the top features of Taboola?
Who uses Taboola?
What are Taboola alternatives?
Where is Taboola located?
Peers used Taboola for advertisement and sending & publishing communications
Taboola Competitors
Taboola Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (97) |
| Custom Reports | Read Reviews (221) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (97) |
| Custom Reports | Read Reviews (221) |
Taboola Integrations
Taboola integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Taboola
Overall Risk Meter
Top Failure Risks for Taboola
Taboola Inc News
Gannett's USA TODAY Deploys Taboola's DeeperDive AI Answer Engine for All Audiences
Gannett's USA TODAY has implemented Taboola's DeeperDive AI answer engine to enhance user engagement by providing clear responses and real-time content. This deployment aims to boost advertising CPMs and open new revenue streams for USA TODAY.
UK ad sales director at Taboola | News - Research Live
Taboola has appointed Chris Blight as the UK advertising sales director. Blight, previously with AdColony and Anzu.io, will oversee sales for Taboola's Realize platform and expand its client base. This follows recent hires in Taboola's UK team, including Julia Burton Brown as UK country manager.
Taboola.com Second Quarter 2025 Earnings: Revenues Beat Expectations, EPS Lags - Yahoo Finance
Taboola reported strong Q2 2025 financial results, with revenues of $465.5 million, an 8.7% increase from the previous year. The company exceeded its guidance, driven by growth in scaled advertisers and higher average revenue per advertiser. Despite a net loss of $4.3 million, adjusted EBITDA rose by 21.3% to $45.2 million. Taboola also announced a $200 million share repurchase expansion and raised its full-year guidance.
Taboola to Announce Second Quarter 2025 Financial Results on August 6, 2025 - Quiver Quantitative
Taboola will announce its Q2 2025 financial results on August 6, 2025, with a conference call and webcast scheduled for 8:30 a.m. ET. The webcast will be available for replay for one year, providing insights into Taboola's performance and growth.
Taboola Inc Profile
HQ Location
16 Madison Square West, 7th fl., New York, NY, 10010
Employees
251-500
Social
Financials
PRIVATE
