TripleLift Overview

TripleLift redefines native advertising with its Creative SSP platform, where creativity fuels performance. This platform empowers brands and publishers to seamlessly integrate ads that blend with content, enhancing user engagement without disrupting the user experience. Trusted by leading brands, TripleLift offers a product suite that transforms creative assets into dynamic ad experiences, optimizing visibility and impact. Its unique approach ensures that ads do more than just display—they engage audiences meaningfully. With a focus on innovation, TripleLift's platform delivers not only aesthetically pleasing ads but also measurable results, making it a preferred choice for those aiming to elevate their advertising strategy.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engaging And Following Up, as the business use cases that they have been most satisfied with while using TripleLift.

Other use cases:

  • Content Management
  • Media Buying
  • Lead Qualification: Technographic
  • Channel Marketing
  • Ad Retargeting
  • Generation Of New Leads
  • Digital Marketing
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Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using TripleLift.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
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TripleLift Use-Cases and Business Priorities: Customer Satisfaction Data

TripleLift works with different mediums / channels such as E-Mail.

TripleLift's features include Personalization. and TripleLift support capabilities include 24/7 Support, AI Powered, Email Support, etc. also TripleLift analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Depending on what you're advertising, I've seen CPCs run as low as $0.10 and at scale so feel free to continue testing and see if you're seeing the same...." Peer review by User

TripleLift, Jeeng, Cardlytics, Adnow, ContentFleet, etc., all belong to a category of solutions that help Native Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

TripleLift revolutionizes programmatic advertising by integrating creative and media technology. It delivers advanced solutions for next-generation advertising platforms.

Popular Business Setting

for TripleLift

Top Industries

  • Marketing and Advertising
  • Medical Devices

Popular in

  • Mid Market
  • Large Enterprise

TripleLift is popular in Marketing And Advertising, and Medical Devices, and is widely used by Mid Market, and Large Enterprise,

TripleLift Customer wins, Customer success stories, Case studies

How does TripleLift address your Sending & Publishing Communications Challenges?

What Are the key features of TripleLift for Engaging And Following Up?

How efficiently Does TripleLift manage your Content Management?

18 buyers and buying teams have used Cuspera to assess how well TripleLift solved their Native Advertising needs. Cuspera uses 140 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Native Advertising needs.

 

TripleLift Unlocks Revenue Growth Via Differentiated Demand

TripleLift collaborated with Raptive to introduce innovative ad formats, including Component Carousel and Amazon-exclusive Native Responsive eCommerce ads, across 5,000+ domains. This initiative, lau...nched in Q2 2024, significantly boosted Raptive's revenue by 404% quarter-over-quarter and increased advertiser spend. TripleLift's solutions, which maintained site usability, led to its selection as Raptive's preferred SSP partner for 2025.

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TripleLift GMP Deal Leads to CPC and Viewability Efficiencies for Large Pharma Partner

TripleLift's GMP deal enhances CPC and viewability for a large pharma partner, showcasing their creative and technology solutions for advertisers and publishers.

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Vodafone - Telecommunications

TripleLift used Amazon DSP and curated purchase intent audience data to help Vodafone reach people looking for broadband. Vodafone wanted to boost awareness and engagement for their Home Broadband ca...mpaign. The campaign beat performance benchmarks, with CPMs lower than past buys and other partners. An eye-tracking study showed 96% of viewers saw the ad, and it was noticed 3 times faster than a competitor's display ad. The average view time was 2.14 seconds, showing strong engagement.

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Visit Savannah - Hospitality

TripleLift In-Show CTV solutions helped Visit Savannah reach high-net-worth travelers. The campaign used unique ad formats on premium Roku publishers like Tastemade and Hallmark Channel. TripleLift c...reated custom ads in five days using just three assets. An eye-tracking study showed 98% attention to the ad, 46% higher brand perception, and 80% agreement that Savannah is a desirable destination. Over half of viewers said the ads were not intrusive or distracting.

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Raptive - Marketing And Advertising

TripleLift helped Raptive launch new high-impact ad formats across 5,000+ domains. Raptive wanted to grow revenue and needed unique ad formats beyond standard display ads. TripleLift provided customi...zable templates and Amazon-exclusive native eCommerce ads. The partnership led to a 30% increase in incremental revenue and a 404% quarter-over-quarter revenue jump for domains using the new formats. TripleLift became Raptive’s preferred SSP partner for 2025.

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A travel tech company - Information Technology And Services

TripleLift Audiences helped a travel tech company reach premium travelers with seamless ads. The company wanted to increase brand awareness and drive more clicks. Using TripleLift Audiences, they ach...ieved a 20% higher click-through rate. This shows the solution can boost engagement and brand visibility for travel brands.

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TripleLift Audiences: Easy Activation

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Peers used TripleLift for advertisement and sending & publishing communications

TripleLift Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.53/5

Read Reviews (18)
Analytics

4.17/5

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.53/5

Read Reviews (18)
Analytics

4.17/5

Read Reviews (7)

Software Failure Risk Guidance

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for TripleLift

Top Failure Risks for TripleLift

TripleLift, Inc. News

Product

TripleLift brings pause ads to Xumo, Plex

TripleLift has introduced pause ads on streaming platforms Xumo and Plex, enhancing ad delivery by displaying ads when viewers pause content. This innovation aims to improve viewer engagement and offer advertisers a new way to reach audiences.

Product

TripleLift expands Pause Ads offering

TripleLift has expanded its Programmatic Pause Ads solution, integrating new publisher supplies and strategic features to enhance ad performance and accessibility. The expansion includes partnerships with US publishers like Xumo and Plex, alongside existing partners such as DirecTV Advertising. This move aims to boost brand recall and purchase intent by leveraging non-interruptive, high-impact CTV formats.

Product

TripleLift Announces Major Expansion of Programmatic Pause Ads, Powered by Publisher Integrations on Connected TV - PR Newswire

TripleLift has expanded its Programmatic Pause Ads solution, integrating with new publishers like Xumo and Plex on Connected TV. This expansion enhances TripleLift's offering of non-interruptive CTV creative formats, allowing advertisers to access premium streaming environments. The solution includes features like zero creative fees and quick market entry, aiming to maximize advertiser budgets and improve ad performance.

Partnership

TripleLift Expands Creative Leadership with Launch of Programmatic Pause Ads in Partnership with DIRECTV Advertising - PR Newswire

TripleLift has launched programmatic pause ads in partnership with DIRECTV Advertising. This new ad format enables brands to deliver targeted, non-intrusive messages when viewers pause streaming content. The collaboration combines TripleLifts creative SSP technology with DIRECTVs premium video inventory, expanding options for advertisers seeking innovative digital video ad experiences.

TripleLift, Inc. Profile

Company Name

TripleLift, Inc.

Company Website

https://triplelift.com/

HQ Location

400 Lafayette Street, 5th Floor, New York, New York 10003, US

Employees

101-250

Social

Financials

SERIES B