TripleLift Overview

TripleLift redefines native advertising with its Creative SSP platform, where creativity fuels performance. This platform empowers brands and publishers to seamlessly integrate ads that blend with content, enhancing user engagement without disrupting the user experience. Trusted by leading brands, TripleLift offers a product suite that transforms creative assets into dynamic ad experiences, optimizing visibility and impact. Its unique approach ensures that ads do more than just display—they engage audiences meaningfully. With a focus on innovation, TripleLift's platform delivers not only aesthetically pleasing ads but also measurable results, making it a preferred choice for those aiming to elevate their advertising strategy.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engaging And Following Up, as the business use cases that they have been most satisfied with while using TripleLift.

Other use cases:

  • Content Management
  • Media Buying
  • Lead Qualification: Technographic
  • Channel Marketing
  • Ad Retargeting
  • Generation Of New Leads
  • Digital Marketing
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Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using TripleLift.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
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TripleLift Use-Cases and Business Priorities: Customer Satisfaction Data

TripleLift works with different mediums / channels such as E-Mail.

TripleLift's features include Personalization. and TripleLift support capabilities include 24/7 Support, AI Powered, Email Support, etc. also TripleLift analytics capabilities include Custom Reports, and Analytics.

Reviews

"...TripleLift is a content marketing platform from the New York based company of the same name which emphasizes bringing visual content to native advertising with persuasive publisher integration, as well as analytics...." Peer review

TripleLift, Jeeng, Cardlytics, Adnow, ContentFleet, etc., all belong to a category of solutions that help Native Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

TripleLift revolutionizes programmatic advertising by integrating creative and media technology. It delivers advanced solutions for next-generation advertising platforms.

Popular Business Setting

for TripleLift

Top Industries

  • Marketing and Advertising
  • Medical Devices

Popular in

  • Mid Market
  • Large Enterprise

TripleLift is popular in Marketing And Advertising, and Medical Devices, and is widely used by Mid Market, and Large Enterprise,

TripleLift Customer wins, Customer success stories, Case studies

What Are the key features of TripleLift for Sending & Publishing Communications?

What solutions does TripleLift provide for Engaging And Following Up?

How efficiently Does TripleLift manage your Content Management?

18 buyers and buying teams have used Cuspera to assess how well TripleLift solved their Native Advertising needs. Cuspera uses 140 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Native Advertising needs.

 

TripleLift Unlocks Revenue Growth Via Differentiated Demand

TripleLift collaborated with Raptive to introduce innovative ad formats, including Component Carousel and Amazon-exclusive Native Responsive eCommerce ads, across 5,000+ domains. This initiative, lau...nched in Q2 2024, significantly boosted Raptive's revenue by 404% quarter-over-quarter and increased advertiser spend. TripleLift's solutions, which maintained site usability, led to its selection as Raptive's preferred SSP partner for 2025.

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TripleLift GMP Deal Leads to CPC and Viewability Efficiencies for Large Pharma Partner

TripleLift's GMP deal enhances CPC and viewability for a large pharma partner, showcasing their creative and technology solutions for advertisers and publishers.

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an international independent agency - Marketing And Advertising

TripleLift helped an international independent agency exceed its diverse media spend goals. The agency aimed to increase minority-owned spend for its Fortune 500 clients. TripleLift provided targeted..., diverse-owned programmatic inventory across Native, Display, OLV, and CTV channels. The agency activated 27 deals across 13 brands, serving 132 billion impressions. TripleLift delivered 25% over the initial commitment, supporting diverse representation in programmatic advertising.

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A leading US-based beauty retailer - Retail

TripleLift helped a leading US-based beauty retailer run a holiday campaign using in-show CTV ad formats. The retailer wanted to boost holiday sales and capture viewer attention during key moments. T...ripleLift provided custom creatives and premium Roku inventory for the campaign. An eye tracking study and brand lift survey showed 89% unaided brand recall and a 45% increase in shopping intent. The campaign also saw a 16-point lift in agreement with holiday messaging.

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A national consumer health company - Consumer Goods

TripleLift's Native Responsive eCommerce (REC) helped a national consumer health company improve Amazon campaign performance. The company wanted to reach health and wellness consumers and boost new c...ustomer sales. They used TripleLift's REC format to show real-time product prices and ratings in their ads. The campaign used both TripleLift Audience segments and Amazon 1st party data. Results included a 90% more efficient CTR, a 126% increase in new-to-brand sales, and 2.31x higher detail page views compared to benchmarks.

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A leading sports and lifestyle brand

TripleLift High Impact Display helped a leading sports and lifestyle brand promote a new sneaker line. The brand wanted to show multiple products in one ad and launch quickly for a big sporting event.... TripleLift’s Flipbook format made ads interactive and easy to set up, saving time and money. The campaign led to a 6-point lift in brand favorability and consideration for high-income households. It also delivered over 85 million impressions at a CPM 43% below the $3.03 benchmark.

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TripleLift Audiences: Easy Activation

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Peers used TripleLift for advertisement and sending & publishing communications

TripleLift Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.53/5 ★

Read Reviews (18)
Analytics

4.17/5 ★

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.53/5 ★

Read Reviews (18)
Analytics

4.17/5 ★

Read Reviews (7)

Software Failure Risk Guidance

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for TripleLift

Top Failure Risks for TripleLift

TripleLift, Inc. News

Partnership

TripleLift Announces Partnership with Attain to Unify Context and Commerce - PR Newswire

TripleLift has formed a strategic partnership with Attain to enhance advertising effectiveness by integrating Attain's real-time purchase data with TripleLift's creative and contextual environments. This collaboration allows advertisers to target audiences more accurately and optimize campaigns in real-time, resulting in improved sales outcomes. The partnership emphasizes privacy-first data usage and aims to deliver significant addressability across various consumer segments.

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Product

TripleLift brings pause ads to Xumo, Plex

TripleLift has introduced pause ads on streaming platforms Xumo and Plex, enhancing ad delivery by displaying ads when viewers pause content. This innovation aims to improve viewer engagement and offer advertisers a new way to reach audiences.

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Product

TripleLift expands Pause Ads offering

TripleLift has expanded its Programmatic Pause Ads solution, integrating new publisher supplies and strategic features to enhance ad performance and accessibility. The expansion includes partnerships with US publishers like Xumo and Plex, alongside existing partners such as DirecTV Advertising. This move aims to boost brand recall and purchase intent by leveraging non-interruptive, high-impact CTV formats.

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Product

TripleLift Announces Major Expansion of Programmatic Pause Ads, Powered by Publisher Integrations on Connected TV - PR Newswire

TripleLift has expanded its Programmatic Pause Ads solution, integrating with new publishers like Xumo and Plex on Connected TV. This expansion enhances TripleLift's offering of non-interruptive CTV creative formats, allowing advertisers to access premium streaming environments. The solution includes features like zero creative fees and quick market entry, aiming to maximize advertiser budgets and improve ad performance.

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TripleLift, Inc. Profile

Company Name

TripleLift, Inc.

Company Website

https://triplelift.com/

HQ Location

400 Lafayette Street, 5th Floor, New York, New York 10003, US

Employees

101-250

Social

Linkedin

Financials

SERIES B