TransUnion TruAudience Overview

TransUnion-Digital-Marketing offers a platform to build predictive audiences in hours. These custom audiences improve targeting, optimize bidding, and expand scale.

Use Cases

Customers recommend Engagement Management, Helpdesk Management, Revenue Cycle Management, as the business use cases that they have been most satisfied with while using TransUnion TruAudience.

Other use cases:

  • Social Media Analytics
  • Digital Marketing
  • Workflow Management
  • Cross Selling
  • Contact List Management
  • Customise Loyalty Program
  • Lifetime Value Management
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using TransUnion TruAudience.

Other priorities:

  • Manage Risk
  • Improve Visibility
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Efficiency
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve ROI
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TransUnion TruAudience Use-Cases and Business Priorities: Customer Satisfaction Data

TransUnion TruAudience works with different mediums / channels such as Promotions. and Phone Calls.

TransUnion TruAudience's features include Personalization, Alerts: Popups & Notifications, Recording, etc. and TransUnion TruAudience support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also TransUnion TruAudience analytics capabilities include Analytics, and Custom Reports.

TransUnion TruAudience, Rejoiner, Moosend, OM3 Email Marketing Platform, Netcore, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Comprehensive Insights on TransUnion TruAudience Use Cases

How efficiently Does TransUnion TruAudience manage your Engagement Management?

How can TransUnion TruAudience optimize your Helpdesk Management Workflow?

How can TransUnion TruAudience optimize your Revenue Cycle Management Workflow?

What benefits does TransUnion TruAudience offer for Digital Marketing?

11 buyers and buying teams have used Cuspera to assess how well TransUnion TruAudience solved their Email Marketing needs. Cuspera uses 673 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Case Studies

Financial Services

CASE STUDY 4finance

4finance, a global online lending platform, reduced fraudulent loan applications by 40% using TransUnion's fraud prevention solutions.

Financial Services

CASE STUDY 4Finance

4Finance, a global online lender, reduced fraudulent loan applications by 40% using TransUnion's fraud prevention solution.

Frequently Asked Questions(FAQ)

for TransUnion TruAudience

What is TransUnion TruAudience used for?

TransUnion TruAudience is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Helpdesk Management and Revenue Cycle Management .

What are the top features of TransUnion TruAudience?

Personalization, Alerts: popups & Notifications and Recording are some of the top features of TransUnion TruAudience.

What are TransUnion TruAudience alternatives?

Rejoiner, Moosend, OM3 Email Marketing Platform and Netcore are popular alternatives for TransUnion TruAudience.

Where is TransUnion TruAudience located?

TransUnion TruAudience is headquartered at Chicago, Illinois.
lightning

Peers used TransUnion TruAudience for engagement management and helpdesk management

TransUnion TruAudience Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.31/5 ★

Read Reviews (3)
Analytics

4.08/5 ★

Read Reviews (98)
Custom Reports

4.08/5 ★

Read Reviews (117)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.31/5 ★

Read Reviews (3)
Analytics

4.08/5 ★

Read Reviews (98)
Custom Reports

4.08/5 ★

Read Reviews (117)

Software Failure Risk Guidance

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for TransUnion TruAudience

Overall Risk Meter

Low Medium High

Top Failure Risks for TransUnion TruAudience

TransUnion LLC News

Company

TransUnion data breach hits millions; Gmail security reports false - StartupNews.fyi

TransUnion has confirmed a significant data breach affecting around 4.4 million US consumers, exposing sensitive personal information such as dates of birth and social security numbers.

Executive

TransUnion Appoints Alicia Zuiker Chief Human Resources Officer

TransUnion has appointed Alicia Zuiker as the new Executive Vice President and Chief Human Resources Officer, effective June 23, 2025. Zuiker, with extensive experience in global talent strategies, will oversee the company's Human Resources and Communications functions. She joins TransUnion from Lyft and has previously held leadership roles at Visby Medical and Google Cloud.

Customer

Refinancing Offers Dealers a Smart Way to Re - engage Past Customers

TransUnion's research highlights that 18 million U.S. consumers are eligible for auto loan refinancing, offering auto dealers a chance to re-engage past customers. By using tools like TransUnion TruVision LTV, dealers can identify refinance-ready consumers, boosting customer retention and generating new revenue streams. Refinancing can lower monthly payments, providing financial relief and enhancing dealer-lender relationships.

Financial

TransUnion Reports Strong Q2 2025 Financial Performance - TipRanks.com

TransUnion reported strong Q2 2025 financial results, with a 10% revenue increase to $1,140 million and net income rising to $110 million. The U.S. Financial Services segment led with 17% growth. TransUnion also reduced its leverage ratio and repurchased $47 million in shares. The company raised its 2025 revenue growth guidance to 6-7%, focusing on technological investments for continued growth.

TransUnion LLC Profile

Company Name

TransUnion LLC

Company Website

https://www.transunion.com/

HQ Location

Chicago, Illinois

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