SAP Emarsys Customer Engagement Overview

Sap-emarsys-customer-engagement enables personalized marketer-consumer interactions. Emarsys provides marketing software for true one-to-one engagement.

Use Cases

Customers recommend Engagement Management, Loyalty Management, Communication Management, as the business use cases that they have been most satisfied with while using SAP Emarsys Customer Engagement.

Other use cases:

  • Digital Marketing
  • Campaign Management
  • Social Media Management
  • Segmentation And Targeting
  • Personalized Marketing
  • Helpdesk Management
  • Lifetime Value Management
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using SAP Emarsys Customer Engagement.

Other priorities:

  • Acquire Customers
  • Increase Customer Life Time Value
  • Scale Best Practices
  • Improve ROI
  • Increase Average Basket Value
  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Enter New Markets Internationally Or Locally
  • Improve Consistency
  • Build Brand Awareness
  • Grow Market Share
  • Improve Internal Communications
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SAP Emarsys Customer Engagement Use-Cases and Business Priorities: Customer Satisfaction Data

SAP Emarsys Customer Engagement works with different mediums / channels such as Omnichannel, and E-Mail,

SAP Emarsys Customer Engagement's features include Personalization, Templates, Alerts: Popups & Notifications, etc.

Reviews

"In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty." - Florian Menge

SAP Emarsys Customer Engagement, Listrak, Cordial Platform, Experiture Marketing Platform, Bloomreach, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SAP Emarsys Customer Engagement

Top Industries

  • Apparel & Fashion
  • Restaurants
  • Retail

Popular in

  • Enterprise
  • Mid Market
  • Small Business

SAP Emarsys Customer Engagement is popular in Apparel & Fashion, Restaurants, and Retail and is widely used by Enterprise, Mid Market, and Small Business.

Comprehensive Insights on SAP Emarsys Customer Engagement Use Cases

Why is SAP Emarsys Customer Engagement the best choice for Engagement Management?

The platform enables businesses to automate personalized customer engagement across channels based on individual behavior, improving engagement and repeat business. This automation includes personalized campaigns across channels like email, SMS, and social media, as well as follow-up emails for non-responders. A limitation is that the mobile offering needs further development.
"...That includes using AI to offer lead and buyer predictions, improve email engagement, and drive mobile/in-store engagement. ..." Scale 1-to-1 Customer Interactions With This AI Tool

How efficiently Does SAP Emarsys Customer Engagement manage your Loyalty Management?

Emarsys facilitates personalized customer interactions across multiple channels, utilizing AI to understand customer behavior and predict their needs. This allows businesses to deliver targeted campaigns and tailored offers, increasing customer loyalty, revenue, and lifetime value. Emarsys provides tools for analyzing customer data and creating loyalty programs that enhance customer engagement and drive business outcomes.
"...We can also use the Strategic Dashboard to inspire designs for our loyalty program as well as analytics from Customer Lifecycle to understand more about our customers...." Testimonial by Erica Lau, Marketing Director, big big shop

What Are the key features of SAP Emarsys Customer Engagement for Communication Management?

Why is SAP Emarsys Customer Engagement the best choice for Digital Marketing?

What benefits does SAP Emarsys Customer Engagement offer for Campaign Management?

38+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well SAP Emarsys Customer Engagement solved their Marketing Automation needs. Cuspera uses 1540 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
SAP Emarsys Customer Engagement testimonial

Florian Menge

Senior CRM Manager

Contorion

In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty. Testimonial By Florian Menge
SAP Emarsys Customer Engagement testimonial

Arne Lorenzen

E-Commerce Manager

Shape Republic

With Shopify Plus and Emarsys, we managed to set up a completely new and automated way to engage with our customers within just two months. We had all our lifecycle campaigns automated right from the launch. In such a short time and with so little human effort, I think that’s a very impressive resu...lt.

Testimonial By Arne Lorenzen
SAP Emarsys Customer Engagement testimonial

Erica Lau

Marketing Director

big big shop

Emarsys allows us to build all of our templates and logic for different campaigns, which increases the effectiveness of the strategies we are rolling out. We can also use the Strategic Dashboard to inspire designs for our loyalty program as well as analytics from Customer Lifecycle to understand mo...re about our customers. We are now able to run several automated targeted programs and send many ad-hoc campaigns without a hassle. We are looking forward to building more campaigns and generating more revenue through the Emarsys platform.

Testimonial By Erica Lau
CUSTOMERS TESTIMONIALS
SAP Emarsys Customer Engagement testimonial

Florian Menge

Senior CRM Manager

Contorion

In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty. Testimonial By Florian Menge
SAP Emarsys Customer Engagement testimonial

Arne Lorenzen

E-Commerce Manager

Shape Republic

With Shopify Plus and Emarsys, we managed to set up a completely new and automated way to engage with our customers within just two months. We had all our lifecycle campaigns automated right from the launch. In such a short time and with so little human effort, I think that’s a very impressive resu...lt.

Testimonial By Arne Lorenzen
SAP Emarsys Customer Engagement testimonial

Erica Lau

Marketing Director

big big shop

Emarsys allows us to build all of our templates and logic for different campaigns, which increases the effectiveness of the strategies we are rolling out. We can also use the Strategic Dashboard to inspire designs for our loyalty program as well as analytics from Customer Lifecycle to understand mo...re about our customers. We are now able to run several automated targeted programs and send many ad-hoc campaigns without a hassle. We are looking forward to building more campaigns and generating more revenue through the Emarsys platform.

Testimonial By Erica Lau

Case Studies

COMPANY CASE STUDIES
SAP Emarsys Customer Engagement case study
Case Study Pizza Hut

How Pizza Hut Drives Customer Loyalty Through Unique Data-Driven Journeys

Read More
SAP Emarsys Customer Engagement case study
Case Study GolfOnline

How GolfOnline Used Customer Personas to Build Post-Purchase Automation Programs

Read More
SAP Emarsys Customer Engagement case study
Case Study Babbel

Learn How Babbel Personalizing the Mobile User Experience to Increase YoY Growth by Emarsys

Read More

Video

SAP Emarsys Customer Engagement Services

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Frequently Asked Questions(FAQ)

for SAP Emarsys Customer Engagement

What is SAP Emarsys Customer Engagement?

SAP Emarsys Customer Engagement is an omnichannel customer engagement platform that accelerated business outcomes through industry-specific analytics and use cases built into the platform. It helps to increase sales and revenue and increase customer lifetime value.

It delivers the predictable, profitable outcomes that any business demands and the highly personalized omnichannel experiences that the customers deserve.

Emarsys capabilities are powered by an Integrated customer data platform that eliminates silos and unifies customer data through an open architecture and API to drive more intelligent omnichannel engagement. It delivers true 1:1 customer personalization across all channels and devices to increase omnichannel engagement, retention and loyalty. It enables fully personalized communication with customers across all channels, with optimized content for email, social, mobile, web, and direct mail. Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization and continuously optimize business results.

What is SAP Emarsys Customer Engagement used for?

SAP Emarsys Customer Engagement is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Loyalty Management and Communication Management .

What are the top features of SAP Emarsys Customer Engagement?

Personalization, Templates and Alerts: popups & Notifications are some of the top features of SAP Emarsys Customer Engagement.

Who uses SAP Emarsys Customer Engagement?

SAP Emarsys Customer Engagement is used by Apparel & Fashion, Restaurants and Retail among other industries.

What are SAP Emarsys Customer Engagement alternatives?

Listrak, Cordial Platform, Experiture Marketing Platform and Bloomreach are popular alternatives for SAP Emarsys Customer Engagement.

Where is SAP Emarsys Customer Engagement located?

SAP Emarsys Customer Engagement is headquartered at 10 W Market St., Suite 1350 Indianapolis, IN 46204 United States.
lightning

Peers used SAP Emarsys Customer Engagement for engagement management and loyalty management

SAP Emarsys Customer Engagement Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.53/5

Read Reviews (55)
Analytics

4.48/5

Read Reviews (96)
Custom Reports

3.51/5

Read Reviews (157)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.53/5

Read Reviews (55)
Analytics

4.48/5

Read Reviews (96)
Custom Reports

3.51/5

Read Reviews (157)

SAP Emarsys Customer Engagement Integrations

SAP Emarsys Customer Engagement integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for SAP Emarsys Customer Engagement

Overall Risk Meter

Low Medium High

Top Failure Risks for SAP Emarsys Customer Engagement

SAP Emarsys Customer Engagement Profile

Company Name

SAP Emarsys Customer Engagement

Company Website

https://emarsys.com/

Year Founded

2000

HQ Location

10 W Market St., Suite 1350 Indianapolis, IN 46204 United States

Employees

501-1000

Social

Financials

SERIES B