purple Wifi Analytics Overview

Purple-WiFi-Analytics offers website-level insights for physical spaces, tracking demographics, behavior, and return rates. This solution enhances understanding of visitor patterns.

This is a summary of the comprehensive capabilities and benefits of purple Wifi Analytics based on over 89 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

purple Wifi Analytics, belong to a category of solutions that help Location Based Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if purple Wifi Analytics is right for your needs? Our Cuspera AI engine can evaluate how purple Wifi Analytics fits your specific business needs, industry, and context. Get your personalized assessment report today.

purple Wifi Analytics supports business activities such as:

  • Engaging And Following Up
  • Engaging On Social Media
  • Social Media Marketing
  • Advertisement
  • Campaign Management

purple Wifi Analytics can help you with many business goals, such as Enter New Markets Internationally Or Locally, and Improve Brand Engagement. It can help manage these activities if you use Social Media Offline On Premises etc. for these needs. As a solution, purple Wifi Analytics's capabilities include Capture Information.

purple Wifi Analytics Information Technology and Services Vertical is its biggest customer base.

Reviews

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers

purple Wifi Analytics Reviews

40 buyers and buying teams have used Cuspera to assess how well purple Wifi Analytics solved their Location Based Marketing needs. Cuspera uses 89 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Location Based Marketing needs.

Business Priorities

Enter New Markets Internationally Or Locally and Improve Brand Engagement are the most popular business priorities peers achieved using purple Wifi Analytics.

Other priorities:

See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Engaging On Social Media , Social Media Marketing , as the business use cases that they have been most satisfied while using purple Wifi Analytics.

See all use cases

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engaging And Following Up with Social Media, Offline and On Premises

4.04/5 ★

Read Reviews (4)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
Engaging On Social Media with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
Social Media Marketing with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
PEER EXPERIENCES
Engaging And Following Up with Social Media, Offline and On Premises

4.04/5 ★

Read Reviews (4)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers
Engaging On Social Media with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers
Social Media Marketing with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers

Case Studies

COMPANY CASE STUDIES
purple Wifi Analytics case study

Paignton Zoo
CASE STUDY Paignton Zoo

Paignton Zoo wanted to improve the visitor experience by offering fast, free public WiFi. They also wanted to collect data and insights about their guests. Purple provided a guest WiFi solution with analytics and content filtering. The platform collected over 26,000 lines of active customer data. N...ow, the zoo can interact with guests, send targeted offers, and protect young users online. Visitors are happier and spend more time at the zoo.

Read More
purple Wifi Analytics case study

c2c
CASE STUDY c2c

c2c manages 26 stations and 28 trains in the UK. They wanted to boost smartcard sign-ups, cut third-party booking fees, and collect passenger feedback. They used Purple's branded guest WiFi, CRM integration, and microsurveys. Over 9 months, 81,601 users logged in, 41% opted in for marketing, and 75...,109 survey responses were collected. c2c saved £76,809 in online travel agent fees and saw a 151% return on investment. They also received positive feedback from their CRM executive.

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purple Wifi Analytics case study

Brussels South Charleroi Airport
CASE STUDY Brussels South Charleroi Airport

Brussels South Charleroi Airport wanted to improve customer experience and understand traveler needs. They used Purple’s MicroSurvey and LogicFlow tools to gather real-time feedback and automate surveys in multiple languages. The airport saved over €2.6 million by using these tools instead of tradi...tional survey methods. They received almost 90,000 survey responses and had over 689,000 unique WiFi users. The project helped them open new routes and build better commercial relationships.

Read More

Popular Business Setting

for purple Wifi Analytics

Top Industries

  • Information Technology and Services
  • Retail
  • Restaurants

Popular in

  • Small Business

Peer and Expert Opinion on Features

for purple Wifi Analytics

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Capture information

4.41/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Capture information

4.41/5 ★

Read Reviews (5)

IT and Other Capabilities

for purple Wifi Analytics

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5 ★

Read Reviews (4)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5 ★

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.88/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.88/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.87/5 ★

Read Reviews (28)
Custom Reports

4.86/5 ★

Read Reviews (30)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.87/5 ★

Read Reviews (28)
Custom Reports

4.86/5 ★

Read Reviews (30)

Software Failure Risk Guidance

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for purple Wifi Analytics

Top Failure Risks for purple Wifi Analytics

Vendor Profile Details

Company Name

Purple Wifi Ltd

Company Website

https://purple.ai/

HQ Location

Meadowbank House, Meadowbank Business Park, Tweedle Way, Chadderton, Oldham, OL9 7LD, GB

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES A