purple Wifi Analytics Overview

Purple-WiFi-Analytics offers website-level insights for physical spaces, tracking demographics, behavior, and return rates. This solution enhances understanding of visitor patterns.

This is a summary of the comprehensive capabilities and benefits of purple Wifi Analytics based on over 89 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

purple Wifi Analytics, belong to a category of solutions that help Location Based Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if purple Wifi Analytics is right for your needs? Our Cuspera AI engine can evaluate how purple Wifi Analytics fits your specific business needs, industry, and context. Get your personalized assessment report today.

purple Wifi Analytics supports business activities such as:

  • Engaging And Following Up
  • Engaging On Social Media
  • Social Media Marketing
  • Advertisement
  • Campaign Management

purple Wifi Analytics can help you with many business goals, such as Enter New Markets Internationally Or Locally, and Improve Brand Engagement. It can help manage these activities if you use Social Media Offline On Premises etc. for these needs. As a solution, purple Wifi Analytics's capabilities include Capture Information.

purple Wifi Analytics Information Technology and Services Vertical is its biggest customer base.

Reviews

"...The automated emails are good for saving time, allowing us to focus on planning new marketing campaigns...." Peer review by Nick Freeman, Head of Marketing, Pizza Express

purple Wifi Analytics Reviews

40 buyers and buying teams have used Cuspera to assess how well purple Wifi Analytics solved their Location Based Marketing needs. Cuspera uses 89 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Location Based Marketing needs.

Business Priorities

Enter New Markets Internationally Or Locally and Improve Brand Engagement are the most popular business priorities peers achieved using purple Wifi Analytics.

Other priorities:

See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Engaging On Social Media , Social Media Marketing , as the business use cases that they have been most satisfied while using purple Wifi Analytics.

See all use cases

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engaging And Following Up with Social Media, Offline and On Premises

4.04/5 ★

Read Reviews (4)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
Engaging On Social Media with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
Social Media Marketing with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...."
PEER EXPERIENCES
Engaging And Following Up with Social Media, Offline and On Premises

4.04/5 ★

Read Reviews (4)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers
Engaging On Social Media with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers
Social Media Marketing with Social Media, Offline and On Premises

4.34/5 ★

Read Reviews (3)

"...Using social engagement, marketing tools and location analytics, brands get digital insights using data from real world spaces, such as WiFi data...." Peer review from Featured Customers

Customer Stories

Walmart Canada - Retail

Walmart Canada wanted to give customers fast, free, and secure guest WiFi in over 400 stores. They needed a solution that kept customer privacy and made logging in easy after the first visit. Purple ...installed their solution on 18,900 Cisco access points. Customers could connect with one click and see the login in their own language. In the first year, over 7.2 million unique users logged in, with 120 million visits to the WiFi network.

Read more →

The Queen Elizabeth Hospital King’s Lynn NHS Foundation Trust - Hospital & Health Care

The Queen Elizabeth Hospital wanted to improve patient experience by offering WiFi throughout the hospital. Before, only a coffee shop had WiFi, and patients could not connect in wards or waiting roo...ms. They chose Purple's Guest WiFi solution, which was installed in just over two weeks using their existing IT setup. The new WiFi lets patients and visitors connect easily and receive important updates. Over 250,000 visitors use the WiFi each year, and the hospital collects 60,000 CRM records annually. 42% of users are aged 45 and over.

Read more →

Brussels South Charleroi Airport - Airports

Purple helped Brussels South Charleroi Airport improve guest WiFi and collect customer feedback using MicroSurvey. The airport used surveys to learn about passenger preferences and new destination in...terests. They saved over €2.6 million by using automated surveys instead of traditional methods. The solution led to 689,615 unique users, 1,235,051 WiFi logins, and 89,845 survey responses. The airport achieved an ROI of 10,630% and improved customer experience and commercial partnerships.

Read more →

Avanti West Coast - Transportation/trucking/railroad

Purple’s guest WiFi and analytics helped Avanti West Coast boost repeat travelers and upsell purchases. Avanti faced challenges with indirect bookings and limited customer data. They used Purple’s Wi...Fi, captive portal, and micro-surveys across trains and stations. This led to 21,476 repeat travelers, 3,744 upsell purchases, and a 463% return on investment. Survey response rates jumped to 95% with 791,838 surveys completed in under six months.

Read more →

McDonald’s Belgium - Hospitality

McDonald’s Belgium wanted to improve the dining experience and collect customer data. They also wanted to promote their app and fix poor WiFi connections. They used Purple’s WiFi analytics solution i...n over 80 restaurants. Customers could log in easily and see custom splash pages. McDonald’s collected key data and promoted their app. They saw a 90% drop in IT engineer site visits, 4 million WiFi logins per year, and 2.5 million unique users in two years.

Read more →

Pizza Express UAE - Hospitality

Purple's Guest WiFi helped Pizza Express UAE fix patchy WiFi and collect customer data. The new system let customers log in with Facebook, boosting Facebook page likes by 52% in less than a month. Pa...ge impressions jumped 181% in four weeks, with a 294% growth expected in three months. The platform added 10,000 new active customers to their database in weeks. Email offers drove over 300 extra covers and single-day sales increases of up to 4000 Dirham.

Read more →

Popular Business Setting

for purple Wifi Analytics

Top Industries

  • Information Technology and Services
  • Retail
  • Restaurants

Popular in

  • Small Business

Peer and Expert Opinion on Features

for purple Wifi Analytics

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Capture information

4.41/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Capture information

4.41/5 ★

Read Reviews (5)

IT and Other Capabilities

for purple Wifi Analytics

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5 ★

Read Reviews (4)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5 ★

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.88/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.88/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.87/5 ★

Read Reviews (28)
Custom Reports

4.86/5 ★

Read Reviews (30)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.87/5 ★

Read Reviews (28)
Custom Reports

4.86/5 ★

Read Reviews (30)

Software Failure Risk Guidance

?

for purple Wifi Analytics

Top Failure Risks for purple Wifi Analytics

Vendor Profile Details

Company Name

Purple Wifi Ltd

Company Website

https://purple.ai/

HQ Location

Meadowbank House, Meadowbank Business Park, Tweedle Way, Chadderton, Oldham, OL9 7LD, GB

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES A