Open Loyalty has renewed its ISO 9001 and ISO 27001 certifications, reinforcing its commitment to quality management and information security. These certifications, achieved in collaboration with DEK...RA, assure clients of Open Loyalty's adherence to international standards, enhancing customer satisfaction and data protection.
Strategic Partnerships and Integrations of Open Loyalty
Open Loyalty launches AI Labs – where loyalty meets AI
Open Loyalty has launched AI Labs, a co-development unit allowing enterprise teams to create AI products tailored to specific loyalty challenges. This initiative includes projects like Steve, a compu...ter vision system for verifying customer actions, and AI Challenges, which personalizes campaign goals. The AI Labs model offers rapid product development and direct client influence on the roadmap.
Divante partnered with Open Loyalty and created a successful source of new projects
Divante and Open Loyalty have formed a strategic partnership, making Divante the leading implementation partner for Open Loyalty in Central Europe. This collaboration has enabled Divante to establish... a new revenue stream by offering integration and customization services for Open Loyalty's system. The partnership has also led to successful projects, such as those with Drop Tank and an Australian insurance company, enhancing Divante's market presence and generating new business leads.
HCLTech partners with Open Loyalty to drive digital transformation in customer loyalty
HCLTech has partnered with Open Loyalty to enhance digital transformation in customer loyalty. Open Loyalty's API-first loyalty engine will integrate with existing tech stacks, enabling companies to ...create campaigns efficiently. This collaboration aims to accelerate progress for numerous enterprises globally.
Kyanon Digital on growing trajectory with the new loyalty engine by Open Loyalty
Open Loyalty has formed a strategic partnership with Kyanon Digital, a Vietnam-based tech firm, to expand its presence in Asian markets. This collaboration leverages Kyanon Digital's Agile expertise ...and localized support, enhancing Open Loyalty's ability to deliver tailored loyalty solutions. The partnership has already secured a new enterprise client for Kyanon Digital, highlighting the mutual benefits and potential for growth in customer engagement and satisfaction.
Open Loyalty has partnered with Omnivy to address integration challenges in loyalty programs. This collaboration combines Open Loyalty's gamification engine with Omnivy's Loyalty Integration Accelera...tor, aiming to enhance customer experiences and accelerate market entry for brands.
Open Loyalty is now a Braze Technology Partner, boasting seamless integration
Open Loyalty has become a Braze Technology Partner, enabling seamless integration between its loyalty software and Braze's customer engagement platform. This integration allows real-time, bidirection...al data flow, enhancing personalized customer interactions by syncing loyalty events with Braze's system. This partnership aims to improve customer retention and lifetime value through efficient data handling and communication.
OSP partners with Open Loyalty to offer API-first loyalty technology into the DACH market
Open Loyalty has partnered with OSP, a part of the Otto Group, to offer API-first loyalty technology in the DACH market. This collaboration aims to deliver flexible and reliable loyalty software solu...tions, enhancing customer engagement and driving growth for retail and e-commerce businesses. The partnership leverages OSP's expertise in commerce systems and Open Loyalty's innovative approach to loyalty programs.
Open Loyalty has partnered with Software Mind to integrate loyalty and gamification components globally. This collaboration leverages Open Loyalty's advanced mechanics with Software Mind's technical ...expertise, enhancing offerings in telecom, finance, and sports betting sectors. The partnership aims to deliver seamless, scalable solutions to drive customer engagement across industries.
Funding News and Financial Performance of Open Loyalty
Open Loyalty secured 2, 3 million to expand its fintech technology
Open Loyalty secured 2.3 million in R&D funding to enhance its fintech technology, with 1.3 million from Poland's National Center for Research and Development. The funds will develop a loyalty paymen...t card solution integrating blockchain and AI, allowing brands to create personalized financial services and loyalty programs.
Awards, Recognitions, and Industry Achievements of Open Loyalty
Open Loyalty recognized in the Gartner Market Guide for the second year running
Open Loyalty has been recognized as a Representative Vendor in the 2026 Gartner Market Guide for Loyalty Program Vendors for the second consecutive year. This recognition highlights Open Loyalty's co...mposable approach to loyalty and gamification, affirming its relevance and consistency in the evolving market landscape.
Deloitte and Google Recognize Headless Loyalty Engine Open Loyalty as a CE Tech Rocketship
Open Loyalty received the CE Tech Rocketship Award from Google and Deloitte for its high-quality, scalable loyalty engine. This recognition highlights Open Loyalty's API-first platform, which is used... by global companies to design and implement effective loyalty programs. The award underscores the company's commitment to innovation and excellence in the loyalty market.
Open Loyalty highlighted in Gartners Market Guide for Loyalty Program Vendors
Open Loyalty has been recognized as a Representative Vendor in Gartner's 2025 Market Guide for Loyalty Program Vendors. This acknowledgment highlights Open Loyalty's growth and its composable loyalty... and gamification engine, which aids brands in customer retention. The recognition underscores the platform's adaptability and integration capabilities with marketing and data workflows.
