Marketing and Advertising Case Studies and Customer Success Stories with Mobidea

A marketing and advertising company - Marketing And Advertising

This case study shows how a whitelist campaign was used in the adult vertical for Turkey. The campaign targeted Chrome browser users with a 300x250 ad size and one operator. The initial run was not p...rofitable, with eCPA higher than the payout. The marketer split Chrome traffic into a separate campaign and optimized by cutting expensive parameters. Despite lower costs, conversions also dropped and profitability remained a challenge. The solution was to use a whitelist, focusing on sites with consistent conversions and good eCPA, to improve campaign performance.

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EZmob - Marketing And Advertising

EZmob used its DSP platform to run a popunder ad campaign for a music app download offer. The campaign targeted mobile iOS users in the US and Canada. EZmob spent $2,218 and earned $4,490 in revenue.... This resulted in a 202% ROI. The campaign used conversion tracking, careful targeting, and landing page optimization to achieve these results.

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Garywell - Marketing And Advertising

Garywell used AdPlexity to find a high-performing Uber mobile app offer for media buying. He tested the offer on Adcash and Clickadu, running $50K US impressions split across networks and sources. In...itial tests showed negative ROI, but optimization with whitelists and creative testing improved results. Scaling up on Clickadu and ongoing optimization led to a 172% increase in conversion rate. The case highlights the value of ad spy tools, A/B testing, and fast reaction in affiliate marketing campaigns.

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RichAds client from Ukraine - Marketing And Advertising

RichAds helped a client from Ukraine achieve a 310% ROI on mobile subscription offers using pop traffic. The team ran campaigns in Mexico, spending $332.42 and earning $1364.68 in revenue, with a net... profit of $1032.26. They optimized by testing landing pages, adjusting CPM, and using features like Micro Bidding and Target CPA. The client later scaled to $1746.39 in ad spend and $5599.14 in net profit, reaching a 320% ROI. The case highlights the value of wide testing, quick optimization, and creative updates for high returns in affiliate marketing.

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An affiliate marketer - Marketing And Advertising

ProPush helped an affiliate marketer boost campaign profits by 40%. The marketer used ProPush with a mobile content giveaway offer and PropellerAds as the traffic source. After adding the ProPush tag..., users received push notifications without hurting the main offer’s flow. On day one, profit reached $1.98 with a 17.41% conversion rate. After 30 days, ProPush alone generated $308.21 at a 13.37% conversion rate. The marketer saw higher revenue and plans to expand ProPush to more campaigns.

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Unnamed agency (media buying team) - Marketing And Advertising

PropellerAds helped a media buying agency scale eCommerce campaigns using push notifications and dynamic CPA bidding. The agency achieved $833,000 in sales and a 21% average ROI for a global marketpl...ace campaign, with monthly ROI peaks over 225%. Campaigns used S2S postback integration and targeted mobile users in emerging markets. Optimization included zoneID blacklisting and real-time bid adjustments. The fast-fashion campaign saw 292,150 conversions and a 39.7% average ROI.

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Internet Case Studies and Customer Success Stories with Mobidea

iGaming app (Adsterra network partner) - Internet

Adsterra Interstitial Ads helped an iGaming app boost installs and profits. The campaign targeted Android users in the Philippines using direct linking. The team set up CPA pricing and optimized by b...locking low-quality traffic. In one week, they spent $1412 and earned $4746 gross, with a net profit of $3334. The campaign achieved a 236.12% ROI and a 49% CTR.

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Other Industry Case Studies and Success Stories with Mobidea

Advertiser (Gambling vertical, US) - Gambling

Adcash's Daily Budget Optimization feature helped a gambling advertiser in the US manage a daily budget of €500. The tool used real-time data to adjust spending, focusing funds on peak traffic days. ...The campaign spent €12,161.46 in a month, saving €2,532.59 compared to the target CPA. The advertiser saw higher conversion rates and improved ROI. The feature ensured budget control and better results for the campaign.

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